Google may investigate a potential bug in Google Search with the recipe search results carousel. There are reports of sites dropping out from the recipe carousel...
YouTube is introducing an easy way to link Shopify stores with channels, which allows content creators and businesses to feature their products across YouTube. This launch...
Instagram is a powerful channel for businesses to reach a larger audience — in fact, approximately 80% of the platform’s one billion users follow at least...
As a primarily organic marketer, working for an ad tech brand has been one of the most amazing phases of my career. When I joined Optmyzr...
There are many businesses in the market which are giving their best efforts to satisfy the wishes of their customers, that too in a modernized manner...
Just a reminder, Google Ads no longer allows you to edit URLs, or create or edit any ETAs, i.e. expanded text ads, anymore. This should have...
Every digital marketing strategy relies on a number of elements to ensure its success. For a holistic campaign, you’ll need to consider how you’ll approach email...
30-second summary: Getting traffic to a website can be difficult, so you need to make sure that visitors are as likely to convert as possible once...
Consumer privacy regulation and the death of the third-party cookie are impacting virtually every industry and every facet of the digital marketing and advertising ecosystem. While...
It’s been almost a year since Apple rolled out its Mail Privacy Protection (MPP) feature that effectively killed the open rate as an email marketing KPI....
