The programmatic arms race against Google continues. Two additional demand-side platforms (DSPs) have removed Google Open Bidding supply for advertisers. Yahoo and Amobee followed suit of...
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You’re an expert on your focus subject, you’ve spent years researching and refining your knowledge, and you have valuable insights to share that could help others,...
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the...
Any new technology involves a certain amount of ambiguity and myths. In the case of the Metaverse, however, many of the myths have been exaggerated...
Nothing is more boring and unmotivating to a user than seeing a big “Click Here” or “Learn More” link. As a user, they’re already researching a...
Brands will soon have more options for posting Instagram Reels to their accounts, and managing related activity, with Meta announcing that it’s launching its Reels API...
Get ready to hit the field with Madden NFL 23 and see how FieldSense gives you more control at every position. The FieldSense gameplay system is...
Brands often turn to freelance writers or marketing agencies to scale up content production. But that’s not always a smooth process. A 2021 Semrush report shares...
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Both B2B and B2C brands recognize the power of video marketing. In fact, HubSpot Blog Research found that 88% of brands surveyed have a team dedicated...
Many companies have vowed to reach “net zero” by 2050, but they are advertising and lobbying for more drilling and burning of the fossil fuels that...
