SEARCHENGINES
Daily Search Forum Recap: June 27, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google has updated its crawl stats help document, it is worth a review. Google will pay Wikipedia for content used in knowledge panels and Google Search. Microsoft Bing is testing this weird “click to see full result” feature. Bing is also testing “from this page” enhanced featured snippets. As a reminder, Google has not had a supplemental index in a dozen or so years. Plus, I have a super fun vlog for you of an SEO contest between an SEO couple – Jaimie and Jon Clark.
Search Engine Roundtable Stories:
- Google Updates Crawl Stats Report Help Docs
Google has also updated the crawl stats report help documentation last week. Google made a lot of support documentation changes in the past week including product rich results, Googlebot doc, job posting help doc, moving the HTTP status codes doc and also this crawl stats report help document. - Reminder: The Google Supplemental Index Has Not Existed In Over A Decade
Over the past several days I have noticed a bunch of SEOs sharing information about the Google supplemental index and talking SEO strategies related to it. Just as a PSA, the Google supplemental index has not been in existence for a dozen or so years now. - Bing Search Results Tests “Click To See Full Answer”
Here is a weird one from Microsoft Bing, it seems to be tested “click to see full answer” in its search results answer section before showing you the answer. I mean, this seems super counterintuitive for a search engine to require an additional click, but hey – search engines test a lot of things. - Bing Testing From This Page Featured Snippet On Steroids
Microsoft Bing is testing what might be a featured snippet on steroids with a section named “from this page” in the search results page. This box shows you detailed automated generated question and answer content. - Google To Pay Wikipedia For Content In Knowledge Panel & Search
A week or so ago, Wikipedia announced Wikimedia Enterprise, a paid service for large organizations who want to repurpose Wikimedia content, to pay for that content. So Google, who repurposes a lot of Wikipedia content, will start to pay for content shown in Google Search, like the knowledge panels. - Vlog #179: Jaimie Clark vs Jon Clark – Who Is A Better SEO?
Jaimie and Jon Clark came for a visit and we all spoke SEO and a lot more. Jaimie Clark is the VP of SEO at Centerfield, she was previously the Head of SEO at Wirecutter, a New York Times company… - Graffiti Urban Artist Climbs To Place Art Outside Google Dublin
I spotted this photo of what I first thought was someone trying to find a way to break in to the Google Dublin office and self-incriminating himself by foolishly publishing it to Instagram. Instead, h
Other Great Search Threads:
Search Engine Land Stories:
Other Great Search Stories:
Analytics
Industry & Business
Links & Content Marketing
Local & Maps
Mobile & Voice
SEO
PPC
Search Features
Other Search
Feedback:
Have feedback on this daily recap; let me know on Twitter @rustybrick or @seroundtable, you can follow us on Facebook and make sure to subscribe to the YouTube channel, Apple Podcasts, Spotify, Google Podcasts or just contact us the old fashion way.
Source: www.seroundtable.com
SEARCHENGINES
Most SEOs Think Yahoo Won’t Be Able To Compete In Search

As you know, Yahoo is planning a come back to search with a new way of thinking about Yahoo Search. What that means, we don’t know yet, but we do know Yahoo is thinking hard about how they can compete. Greg Sterling ran a Twitter poll asking if Yahoo has a shot at it, and most say, nope – Yahoo Search is dead on arrival.
The poll on Twitter asked, “Yahoo is planning to “relaunch” search. Is there a chance to revive it?” It received a nice number of responses, 631 responses. The results were not too optimistic.
- 43.7% said nope, dead on arrival
- 26.6% said depends on the UI/UX
- 29.6% said yes, now is the time
Here is that poll:
Yahoo is planning to “relaunch” search. Is there a chance to revive it?
— Greg Sterling 🇺🇦 (@gsterling) January 30, 2023
Personally, I think Yahoo has a good shot at it, better than most other companies. But time will tell and I am very much looking forward to seeing what Yahoo Search comes out with.
Forum discussion at Twitter.
SEARCHENGINES
Google Clarifies JSON-LD, Microdata & RDFa Are All Supported For Structured Data

Google has clarified in its search developer documents that JSON-LD, Microdata and RDFa are all fully supported forms for structured data and Google Search. Google wrote, “all three supported formats are equally fine for Google, as long as they are valid and implemented properly per the feature’s documentation.”
The old paragraph in the documentation read:
Google Search supports structured data in the following formats, unless documented otherwise:
The new paragraph in the documentation now reads:
Google Search supports structured data in the following formats, unless documented otherwise. In general, we recommend using a format that’s easiest for you to implement and maintain (in most cases, that’s JSON-LD); all 3 formats are equally fine for Google, as long as the markup is valid and properly implemented per the feature’s documentation.
This was updated because Google’s Ryan Levering spotted the embedded tweet below, that shows there is confusion on which Google may or may not prefer. Ryan said, “We might need to tweak the wording for Google’s main structured data page.”
He said that Google “primarily recommend JSON-LD because sites screw up Microdata a lot more than they do JSON-LD because it’s embedded. We don’t have some secret plans to remove support for Microdata. Particularly for schema that is either very annotation/text heavy or very simple (so you don’t need to do meta tag gymnastics), Microdata can make more sense.”
Interesting that they are using ProfilePage markup for individual author pages. And wow, somehow it’s not in JSON-LD lol, but in microdata. ok ok 🤔 https://t.co/XKWZbzzMbL pic.twitter.com/Q0MQzG6W99
— 🐝 Olesia Korobka 💙💛🐝 (@Giridja) February 1, 2023
So Lizzi Sassman updated the docs to reflect this.
Forum discussion at Mastodon.
SEARCHENGINES
February 4th Google Search Ranking Algorithm Update

There may have been another unconfirmed Google search ranking algorithm update – this one also on the weekend, around February 4th, maybe kicking off on February 3rd. I am seeing signs from both chatter within the SEO community, and also, some of the tools are showing big swings around February 4th.
The previous updates we reported about was an unconfirmed update around January 26th, then on January 18th, then January 14th – you can see the full list over here.
SEO Chatter
Let’s start by looking at some of the chatter within the SEO community. There is chatter both at WebmasterWorld and here in the comments areas:
Global site traffic continued firm all day Thursday for me and ended at 140.3%. Today has started ok for a Friday.
Seeing some sharp increase in traffic as well. Tech based sites are performing really well. Around 40% increase overall. Although a good share of Chinese bot like traffic is also present.
So, my site got a lovely boost a couple of weeks ago. Keywords I hadn’t ranked for in years plus some I had never ranked for particularly well were appearing. Two weeks later and google have yanked the rug out from under me again. A keywod I was on page 1 for is now bottom of page 4. Another that I was page 1 for – page 8 now.
I’m seeing ranking hold relatively steady, but traffic has been much worse this week. The previous two weeks were unusually high though. Yesterday search was down 17% and the day before that it was flat, but traffic to my home page has dropped considerably again. Most of the decline is USA traffic
Feels like Google released another update on Saturday 4th, no?
I noticed big changes on all my websites around 4 pm GMT onwards.
Massive volatility spotted. Seeing crazy fluctuations in rankings too.
Maybe a G Update is just around the corner?
Got hammered yesterday – almost as bad as any core update.
The fluctuation that started 24-36 hours ago is increasing gradually.
Traffic was up this morning, up until 6am UK time, then zero traffic for 4 hours. 4 hours?? How is that even possible if throttling isn’t the case?
All this chatter was between February 3rd and February 5th.
Google Tracking Tools
Here are what the tracking tool are showing:
Have you seen any big swings in rankings or traffic with your site since the weekend?
Here’s the product review site that surged on 1/26 like others I saw. It reversed on 2/3… The other I shared remains up. Again, whatever Google is pushing is impacting some product review sites heavily. It’s like they creep in/out of the gray area for a short time & surge/drop: pic.twitter.com/nUd6M0JgGc
— Glenn Gabe (@glenngabe) February 6, 2023
Forum discussion at WebmasterWorld.
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