What’s coming next for Snapchat? We’ll soon find out – today, Snap Inc. has announced its fourth annual Partner Summit, which will be held on April 28th, via...
Today, IAB Tech Lab announced updates to its ad format guidelines that include digital video and connected TV (CTV). The aim is to minimize fragmentation in...
As a solo developer and producer who has released several titles for all consoles before, Frightence holds a special affection for me because it is the...
This past quarter, Google has pushed the adoption of one of its newest campaign types: Performance Max. Up until now, these campaigns could only be created...
Meta has announced a new ‘Conversations’ messaging conference, where it will showcase its latest innovations and coming upgrades for its messaging platforms, which cumulatively have over...
In this week’s earnings call, Walmart discussed its global ad business and later expanded on how Walmart Connect aims at connecting advertisers with its customers through...
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the...
Transforming raw data into actionable insight is about integrating and analyzing data from all sources to determine measurable business results. No matter how vast your big data sources are, if your company does...
Imagine a world where you could start the sales process by selling directly to your best-fit, highest-value accounts. No wasted time trying to market to unqualified...
There’s a new way for advertisers to reach customers on TikTok. Though not yet announced or confirmed, it appears TikTok is quietly rolling out ads within...
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