SEO is, by default, a longer-term digital marketing channel, and this can challenge the patience of SEO professionals – and that of important stakeholders. Discipline and...
Ask any SEO pro and they will tell you that trying to do keyword research without a keyword research tool is a thankless task – and...
Google has revealed new information about a ranking system called ‘Topic Authority.’ This system aims to deliver more relevant, expert, and knowledgeable content in Google Search...
If you’re creating a new website, you’ll need to consider the website’s architecture. Structuring your website in an organized, hierarchical way gives it the best chance...
Google’s John Mueller felt the need to post a PSA that said having an incorrect date set in your last modification date within your HTTP header...
Embarking on a journey to switch to a new content management system (CMS) can be a daunting task. From creating fresh content to revamping outdated information...
For the past 20 years, I’ve seen the SEO line; well, this SEO trick that is against Google’s guidelines works for this website, why shouldn’t I...
Google’s John Mueller deflated the suggestion that an SSL certificate would “boost” a website’s SEO, unambiguously stating that an SSL certificate does not boost your SEO....
Are you ready to go all in with your keyword research, content writing, and everything you need to do in order to rank on the search...
PageRank was once at the very core of search – and was what made Google the empire it is today. Even if you believe that search...
