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11 Best Tools for SEO Content Writing in 2023: Start Ranking Today!



11 Best Tools for SEO Content Writing in 2023: Start Ranking Today!

Are you ready to go all in with your keyword research, content writing, and everything you need to do in order to rank on the search engines? In the past, many website owners have had to bootstrap it and guess at the answers. Now, you can harness some of these top tools for SEO content writing to make the process easier to manage.

What are the best content writing tools out there right now?

Take a look at these 11 tools that will help you to pinpoint what it takes to rank for any particular piece of content.

11 Best Tools for SEO Content Writing

From keyword research to writing content, these tools give you everything you need to rank for your target keyword.

Surfer SEO

Surfer SEO is a long-time favorite among those who plan to write SEO-friendly content. It helps plan out your content by giving you done-for-you keyword research related to the topic you select.

Once you use free tools to determine what people are searching for, Surfer helps you to make the most of those queries.

It even tells you how many times to include your target keyword and any related keywords that it offers you.

If you’re new to the SEO game, you can also use Surfer to audit and optimize existing content and see how your keyword use stacks up.


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Best for busy people who need content writing tools to take the lead, Jasper features an AI writing program that can actually create content on your behalf in a matter of minutes.

It does require some prompting from you to get the tone and topic right, but it does all of the real heavy lifting associated with SEO writing and content creation process.

Better yet, these SEO tools have integrations that allow you to use them with Surfer SEO to make sure that its content writing tools give you exactly what you need to rank.

It also has a Copyscape integration that ensures that all of the writing it produces is entirely original rather than a replication of what you’ll find elsewhere on the web.

Market Muse

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Market Muse is similar to Surfer SEO in that it provides a platform for your content writing. This content optimization tool allows you to see what keywords are trending on the sites of your competitors and how you can outrank them.

This competitor analysis is one of the best features of Market Muse. It provides you with an overall content score that you should try to reach relative to the scores listed by other sites ranking for the same keyword.

All you have to do is write in their platform or copy and paste your work to make sure that you include the right related keywords in your content and headings to show up first in the search engine results pages.


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Frase has the best of both worlds: content writing tools and AI-generated content that makes writing a breeze. Using their AI, you can create a detailed outline of the article you want to write right down to the headings you want to use.

Then, you can let their assistant write it for you or do the heavy lifting on your own.

It is also compatible with Google Search Console, allowing you to see how your content writing is actually doing based on your website metrics. If your website isn’t yet connected to Google Search Console, this is one easy way to better track your engagement.

Like Market Muse, Frase does have some competitor analysis functions. And it’s super helpful for adding in important and related terms to your content as you write to ensure your SEO writing is up to par with your competitors!


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SEMRush is one of the leading writing tools for SEO, sure to help you rank higher on just about all search engines. Their content writing tools are great for someone who needs help coming up with a target keyword as well as seeing how your competitors are doing with their own SEO strategy.

Here are just a few things that you can do with SEMRush:

  • Discover new keyword opportunities.
  • Check to see which organic keywords competitors rank for in the SERPs.
  • Perform backlink analysis for your pages.
  • Use their PPC ad research tools.
  • Rank keyword difficulty to see where your efforts are best spent.
  • Study historical ranking trends.

While it has a lot to offer for the content creation process, it also has handy tools for SEO that show you your competitors’ traffic.

Their Traffic Analytics tool gives you a quick glimpse into what’s going on at your competitors without having to spend too much time clicking around on their site.

For more information, be sure to check out our full SEMRush review here.


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Another one of the best tools for SEO content writing is known as GrowthBar. For those who are a little less tech-oriented, these SEO tools are extremely simple to use and can help you to put your finger on the pulse of what will show up on the search engine results pages.

It features tools to help you with your own content writing, as well as having AI writing capabilities. Other types of AI tools are still in testing, but you may soon be able to capitalize on AI-written press releases, email newsletters, sales emails, and more.

One aspect of GrowthBar that sets it apart from other writing tools for SEO is that it has a Google Chrome extension. This enables you to write directly into WordPress and still get all of the benefits of the tool.

Another important feature to mention is that it provides some support for paid advertising on both Facebook and Google.

For more information on these writing tools for SEO, see our full GrowthBar review here.

Rank Math

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If you’ve been using free tools like Yoast SEO, you might enjoy the simplicity and upgrade that you’ll find in Rank Math. It’s designed to help you maximize your SEO writing and start to rank in the search engines.

Rank Math’s content writing tools are designed to follow all Google guidelines so that you never get penalized in the SERPs for something as simple as keyword stuffing. It takes into account the SEO in your content but also the title, image descriptions, and even video SEO.

Not to mention, it’s incredibly intuitive and easy to use, even for those who don’t fancy themselves tech geniuses.

Content writing isn’t the only thing it can help with, though. It also measures Core Web Vitals to determine how much time your audience is spending on your page. You might find that you need to tweak your content to lengthen this time if it seems like it might be missing the mark.


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If what you really need is help spotting target keywords, then KWFinder might be the perfect fit for you. Unlike other writing tools for SEO, it focuses on long-tail keywords that give you a better chance of ranking when compared to your competitors.

Not only can you conduct solid keyword research, but you can also find out what your competitors are doing that enables them to rank. Look at what they are ranking for organically, and you’ll often find that you have a clear path forward with your own content writing.

Sometimes, you still might not be sure how to move forward.

Not to fear – KWFinder will provide you with suggested keywords for any given topic. It can pull hundreds of keywords related to broad phrases that you don’t stand a chance of ranking for.

For more information on these content writing tools, see our detailed KWFinder review here.

Answer the Public

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Owned by Neil Patel, Answer the Public is among the great SEO content writing tools if you feel stumped about how to move forward. It uses all of the autocomplete data on Google to give you a visual representation of what questions people are searching for related to the topic that you enter.

All you need to do is come up with a short keyword phrase and it will bring the rest of the work to you.

Answer the Public is one of many great SEO tools that has become a bit more exclusive to use. It’s no longer completely free, though you can sign up for a free trial to get your feet wet.

If you like what Answer the Public has to offer but have minimal budget for your writing tools for SEO, then you might be better off investing in a different tool. You can use Answer Socrates instead, which is a similar tool. However, Answer the Public is one of the most popular.


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When you need a little help with the writing process, Grammarly could be the best fit for you. This content writing tool does exactly what you might guess from the name: it takes a closer look at your grammar, spelling, and writing style.

Why does this matter for your SEO writing process?

Posts that are riddled with grammar errors will signal to your audience (and Google) that your site is unreliable. They might not be able to tell you what the search intent is for a given keyword, but they can help you refine your text in significant ways for increased clarity.

It even has a Google Docs integration so that you can write in whatever platform most meets your needs. The free version is great to get you started, but a paid subscription is a must-have in your content marketing toolkit.

Premium users have access to an AI writing assistant that does all of the following:

  • Reduces wordiness and tightens copy
  • Corrects common and uncommon grammar errors in almost any program, from Microsoft Word to Google Docs
  • Edits pieces for their desired tone
  • Simplifies complex sentences

For more information on what it can offer you, see our full Grammarly review here.


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If you like the content writing tool found in Grammarly but are looking for a free version, Hemingway might just fit the bill. It can parse through your existing content to help you uncover grammar that needs to be clearer.

Hemingway also checks for all of the following:

  • Passive voice
  • Excess use of adverbs
  • Wordy or complex sentences

While it doesn’t feature an SEO writing assistant, it still helps you to get better ranking in the Google search results because you’ll have higher-quality content. Search engine optimization really considers how well your pieces are written to determine where it should rank you.

And Hemingwayapp is certainly one of the top free SEO writing tools around for this.

However, if you need extensive help with grammar and writing style, you might be better off with a paid subscription to Grammarly.

Final Thoughts: Which SEO Content Writing Tools are Right for You?

Whether you’re looking for an SEO writing assistant or help to refine your grammar, these tools will help you to boost organic traffic by enhancing existing content or drafting new content in line with target keywords.

Move beyond basic tools like the Google Keyword Planner and master on-page SEO with some of the best content-writing tools out there.

The only hard part is deciding which tool is going to be the right fit for you at this point in your journey!

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Improve Workflow with Advanced Diagramming for $20



Improve Workflow with Advanced Diagramming for $20

Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners.

When embarking on a large team project, communicating all of the ins and outs of it and then keeping track of everyone’s work in relation to the plan can grow overly complicated fast. In essence, that’s why diagrams and project tools have proven to be so valuable to businesses over the years.

For a deal on one of the world’s best business planning and diagramming tools, you might want to hop on this very limited-time opportunity. Today only, you can get Microsoft Project 2021 Professional (PC) or Microsoft Visio 2021 Professional for Windows for $19.97 (reg. $29.99).

Visio makes it easy for business professionals and teams to create and share data-linked diagrams of all varieties. The program makes creating these diagrams simple with a wide range of templates, which users can customize using any of over a quarter-million shapes available on Visio’s online content ecosystem.

Visio users can automatically generate org charts using common sources like Excel sheets, and docs from Exchange and Microsoft Entra ID. In addition to org charts, businesses commonly use Visio for creating network diagrams, floor plans, flowcharts, and various brainstorming tools like fishbone diagrams and SWOT analysis docs.

From 13 reviews by verified purchasers in the Entrepreneur Store, this deal has an astonishing 5/5 star average rating. One recent five-star review described the appeal well, stating, “Incredible deal on Visio 2021 Pro! I can do floor plans, network diagrams, and more. Extremely happy with this purchase.”

Also available for $20 for one day only, Microsoft Project Professional allows users to take the data they learn from diagrams and actualize it into effective, successful projects. It features pre-built project management templates, timesheet trackers, schedule builders, and more. Project Pro is also rated 4.4/5 stars on Capterra and GetApp.

Don’t forget that this is the last day when you’ll be able to get:

StackSocial prices subject to change.

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Red Lobster Speaks Out on ‘Misunderstood’ Bankruptcy Filing



Red Lobster Speaks Out on 'Misunderstood' Bankruptcy Filing

It may be the end of an era for beloved seafood chain Red Lobster, which officially declared bankruptcy on Monday after months of speculation and dozens of abrupt restaurant closures.

Now, the company is speaking out to loyal customers — and investigating the role that its shrimp supplier may have played in its demise.

Related: Red Lobster Suddenly Shutters Dozens of Locations Without Warning Employees, Begins Auctioning Off Equipment

In a letter posted to social media, Red Lobster thanked customers for their nearly five decades of loyalty and assured the masses that the chain wasn’t going anywhere.

“Bankruptcy is a word that is often misunderstood. Filing for bankruptcy does not mean we are going out of business,” Red Lobster wrote. “In fact, it means just the opposite. It is a legal process that allows us to make changes to our business and our cost structure so that Red Lobster can continue as a stronger company going forward.”

Red Lobster noted that companies including Delta Airlines and Hertz “emerged stronger” after filing for Chapter 11 (Delta in September 2005, Hertz in May 2020) and found ways to bounce back.

“Birthdays, graduations, anniversaries, and yes, weddings. We’ve been here for them all,” the chain penned. “Red Lobster is determined to be there for these moments for generations to come.”

Red Lobster’s downfall was a slow burn, primarily blamed on an $11 million loss in November 2023 due to the chain rollout of an “Endless Shrimp” promotion. The deal offered customers all the shrimp they could eat for $20, and it proved to be a bit too popular.

Last week, it was reported that stores had begun shuttering without warning around the country, with dozens auctioning off all of their furniture and equipment online and some employees claiming they were given no notice ahead of time.

In a filing on Sunday, Red Lobster CEO Jonathan Tibus called out former CEO Paul Kenny and Red Lobster’s seafood supplier and owner, Thai Union, regarding decisions made surrounding the “Endless Shrimp” promotion and that Red Lobster is “currently investigating the circumstances” around the decision to make the promotion permanent instead of limited-time.

Related: Endless Shrimp Deal Is Too Popular, Red Lobster Loses $11M

“I understand that Thai Union exercised an outsized influence on the Company’s shrimp purchasing,” Tibus wrote. “[Red Lobster is] exploring the impact of the control Thai Union exerted, in concert with Mr. Kenny and other Thai Union-affiliated entities and individuals, and whether actions taken in light of these parties’ varying interests were appropriate and consistent with applicable duties and obligations to Red Lobster.”

Thai Union completed its purchase of Red Lobster in 2020.

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UMass Dartmouth Commencement Speaker Gives Grads $1000 Each



UMass Dartmouth Commencement Speaker Gives Grads $1000 Each

The best commencement speeches are often motivational and thought-provoking, leaving new graduates optimistic as they head into the “real world.”

But for the Class of 2024 at the University of Massachusetts Dartmouth, new grads walked away with more than just a wealth of knowledge — they left their ceremony with an extra $1,000 in their pockets.

Related: ‘There Is More To Life Than Work’: Bill Gates Delivers Emotional Message To Graduates About Learning To Take A Break

Last week, the founder and CEO of Granite Telecommunications, Robert Hale Jr., spoke to grads at the University of Massachusetts Dartmouth about their futures and shared a story about a time when his business suffered a $1 billion loss in just one day to explain the importance of perseverance through failure.

“It’s okay to fail,” Hale told graduates. “Life will give you challenges and if you take those challenges you’ll fail from time to time — don’t worry about it … don’t fear failure, understand that it’s just part of the process, and if you use that fear of failure to motivate yourself, you’ll be better for it.”

Then, as he wrapped up, he shocked the audience by announcing he was giving each graduate graduate $1,000 — but there was a catch.

“These trying times have heightened the need for sharing, caring, and giving,” Hale told students. “Our community needs you and your generosity more than ever.”

The students were given two envelopes with $500 each — one was intended for the students to keep for themselves while the other was for them to give to someone else in need.

Related: Sheryl Sandberg’s Advice to Grads: Banish Self-Doubt, Dream Bigger and Lean In, Always

“As the degree conferral was about to begin, Hale came forward and let the graduates know he had one more bit of advice for them. He told the eager crowd that for him and his wife Karen, ‘the greatest joys we’ve had in our life have been the gift of giving,'” UMass Dartmouth said in a release. “Hale let the Class of 2024 know that the two large duffle bags being brought up on stage by security were packed with envelopes full of cash.”

There were roughly 1,200 students in UMass Dartmouth’s 2024 graduating class.

Hale’s current net worth is an estimated $5.4 billion.

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