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Facebook Develops New AI That Can Predict Future Process Steps, and Help Guide Activity

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facebook develops new ai that can predict future process steps and help guide activity

This could be interesting, particularly in the context of Facebook’s ongoing development of AR wearables.

The Social Network has today outlined a new machine learning process called ‘Anticipative Video Transformer (AVT)’, which is able to predict future actions in a process based on visual interpretation.

Overview of Facebook's visual anticipation process

As you can see in this example, the new process is able to analyze an activity, then anticipate what action is likely to come next as a result.

Which could have a range of applications – as explained by Facebook:

“AVT could be especially useful for applications such as an AR “action coach” or an AI assistant, by prompting someone that they may be about to make a mistake in completing a task or by reacting ahead of time with a helpful prompt for the next step in a task. For example, AVT could warn someone that the pan they’re about to pick up is hot, based on the person’s previous interactions with the pan.

That sounds like something straight out of a sci-fi movie, facilitating all new smart home applications. And again, in the context of AR glasses, that could provide a range of useful pointers to help guide people, at home or at work, in undertaking a wide variety of tasks.

“We train the model to predict future actions and features using three losses. First, we classify the features in the last frame of a video clip in order to predict labeled future action; second, we regress the intermediate frame feature to the features of the succeeding frames, which trains the model to predict what comes next; third, we train the model to classify intermediate actions. We’ve shown that by jointly optimizing the three losses, our model predicts future actions 10 percent to 30 percent better than models trained only with bidirectional attention.”

It’s not something that Facebook’s looking to roll out right away, but the potential here is significant, and it could eventually facilitate all new ways of guiding user actions, and minimizing mistakes by anticipating future steps.

Facebook uses the example of changing a car tire, with AR glasses helping to point you in the right direction, while it might also serve as a reminder for your morning routines, based on visually assessing where you are and what you’re doing.

Really, the potential applications here are endless, and when you also consider how Google Glass evolved to become a key tool in industrial workplaces, by providing in-view pointers and instructions for technical applications, the added potential for Facebook’s wearable AR devices is significant.   

It’s some way off being a consumer-facing product, in any form, but the project underlines Facebook’s ongoing AI development, and points to the evolving functionality that’ll likely be built into a coming stage of its AR glasses projects.

You can read more about Facebook’s Anticipative Video Transformer (AVT) process here.

Socialmediatoday.com

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Persuading Anyone Is as Simple as this Technique Proven by a Leading Psychologist. It Comes Down to 4 Simple Words

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Persuading Anyone Is as Simple as this Technique Proven by a Leading Psychologist. It Comes Down to 4 Simple Words

You can read this article to find out — but, of course, it’s your choice. Much of what we do in life is an act of persuasion. As a father to two small children, I can tell you that at any moment in my day-to-day life, I am trying (usually failing) to convince the two little ones to do something: …

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Snapchat Provides Posting Tips on How to Maximize Your Platform Presence

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Snapchat Provides Posting Tips on How to Maximize Your Platform Presence

Looking to build your organic presence on Snapchat, and maximize your reach and resonance with Snap users?

This might help – this week, Insider got hold of a pitch deck that Snap has been sending to users that have been selected for its ‘Snap Stars’ influencer promotion program.

Snap Stars, as Snapchat describes, are:

…public figures or creators who bring some of the best and most entertaining content to Snapchat. Through their unique perspectives, Snap Stars give their audiences unprecedented access into a diverse and global set of interests, including the arts, beauty, news, gaming, music and more.”

By joining the program, Snap Stars are eligible to have their content featured across the app, and once creators are accepted into the program, Snapchat provides them with a range of notes on how to make more effective, app-specific images and clips.

As per Insider, those tips include:

  • Focusing on ‘day in the life experiences’ by posting 20 to 50 Snap stories a day, so that subscribers are engaged for longer
  • Posting directly to the Snap Map, a feature that allows Snapchat users to see each other’s location, so that users who aren’t subscribed can easily discover your content
  • Making a strong ‘tile’ on your feed, which is the most recent Snapchat photo or video taken
  • Captivating viewers in the first one to three snaps so they watch the whole story
  • Encouraging non-subscribers to subscribe a few times a week, and subscribers to turn on story notifications
  • Using captions, since a lot of people watch stories with sound off
  • Balancing commercial content with authentic personal content

So, that’s a lot – 20 to 50 Snaps every day is a big commitment, and it’s likely going to be hard for most people or businesses to provide consistently entertaining content at that scale.

But as with all social platforms, maintaining consistency, and building presence is important, and showing up is a big part of that. As such, it’s not surprising that Snap’s pushing regular posting. But even then, it’s a lot.

And do people really like that ‘day in the life’ stuff – like ‘Going to the shops’, ‘At the shops’, etc.?

I’ve seen many wannabe Snapchat do this, and it feels like overkill – but I guess, if you’re entertaining, and you know the platform, that could help to further ingratiate your profile with your audience.

Posting direct to the Snap Map is another interesting tip, which could help to improve discovery, while managing how your profile appears in the app is another opportunity to get attention.

Most of the tips here are pretty straightforward, and what you’ve likely read before. But the output rate that Snap recommends is significant.

Then again, this is for users that Snap wants to turn into platform-specific influencers, so it may not relate to people not in that category. Still, some interesting food for thought.

Time to start Snapping your every activity throughout the day.

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LinkedIn Adds New Option to Share a Post with Multiple Members at Once

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LinkedIn Adds New Option to Share a Post with Multiple Members at Once

LinkedIn has added a new option to forward a LinkedIn feed post to multiple members at once, while you’ll also now be able to create a new group message when forwarding a post.

As you can see in this sequence, you’ll now be able to select multiple recipients when sharing a LinkedIn post, with the capacity to either forward the post to each member separately, or create a new chat group with the selected users. You can also add a personal note to your message to include your own thoughts or points.

It could be a good way to spark more in-depth discussions in the app, and encourage engagement, while you could also use this to introduce connections to each other over shared interests.

With more social media interactions switching to DMs, every platform is now working to optimize DM sharing, and provide additional ways to lean into more private engagement behavior.

LinkedIn also recently added new DM tagging options, to help categorize your messages, along with itsFocused Inbox’ approach, which separates your Inbox messages into ‘Featured’ and ‘Other’ folders, which can also help to streamline engagement.

LinkedIn recently reported that conversations in the app are up nearly 20% year-over-year, which is why it’s now looking to improve its DM options, and facilitate even more of these conversations.

And again, the broader usage shift has seen more and more people shying away from public posting, and the angst that can come with it, to enclosed group sharing – which LinkedIn is looking to better facilitate with this update.

LinkedIn’s rolling out the new multi-forwarding option to all users from this week.

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