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New Report Looks at How Small Businesses are Approaching Automation [Infographic]



In recent times, more and more automation and technological solutions have been developed to undertake a range of day-to-day functions, from obtaining legal advice to driving a car.

Some of those are obviously further along than others, but the direction that we’re headed in is clear – soon, more and more of our daily life will be managed by machines. That’ll bring major efficiencies, but also new challenges, particularly for business owners who’ll need to make tough calls on efficiency over service, and robots over people in some respects.

So how are small businesses, in particular, adjusting to this shift, and how are they looking to utilize new automation tools to maximize their operations?  

To glean more insight on this, Skynova recently surveyed 288 SMB owners in the US to get their perspective on what they automate, what they don’t consider feasible for automation, and the benefits that they’ve seen.

In summary, email and social media marketing is more open to automation, along with data analysis and some accounting functions, but direct, customer-facing elements are not in consideration for most brands. Yet.

That also, it’s worth noting, extends to customer engagement on social media, an important element to consider in your planning

You can check out Skynova’s full report here, or take a look at the infographic listing below.  

Automation among SMBs report



Elon Musk in row with Zelensky over Russia ‘peace plan’



Billionaire Elon Musk has tweeted that he was buying English football club Manchester United, without providing any details as to whether he was serious or not

Billionaire Elon Musk. — © AFP/File Attila KISBENEDEK

US billionaire Elon Musk was embroiled in a social media spat with Ukrainian officials including President Volodymyr Zelensky on Monday over his ideas on ending Russia’s invasion.

Musk sparked the controversy on Twitter by proposing a peace deal involving re-running under UN supervision annexation referendums in Moscow-occupied Ukrainian regions, acknowledging Russian sovereignty over the Crimean peninsula and giving Ukraine a neutral status.

The Tesla and SpaceX founder created a poll to let his more than 107 million followers vote on the idea.

Zelensky responded with a Twitter poll of his own, asking: “Which @elonmusk do you like more?” with the options “One who supports Ukraine” and “One who supports Russia”.

Kyiv’s ambassador to Germany Andriy Melnyk replied bluntly: “My very diplomatic response (to Musk) is to get lost.”

Ukrainian presidential aide Mykhaylo Podolyak suggested a “better peace plan” under which Ukraine took back its territories including Crimea, Russia was demilitarised and denuclearised and “war criminals” faced an international tribunal.


Musk later said Moscow could announce a full mobilisation, leading to a “full war” where “death on both sides will be devastating” given Russia’s far larger population.

“Victory for Ukraine is unlikely in total war. If you care about the people of Ukraine, seek peace,” he wrote on Twitter.

Russian President Vladimir Putin has called on Ukraine to cease hostilities and negotiate after ordering a partial mobilisation to bolster his forces and threatening to use nuclear weapons.

Zelensky has said he will never negotiate with Russia as long as Putin remained its leader.

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