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Twitter Launches Live Test of its New ‘Status’ Markers in Tweets

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Twitter Launches Live Test of its New ‘Status’ Markers in Tweets

It’s been in development for some time – really, for years – and now, Twitter’s begun an initial live test of its new ‘Status’ feature with some users in Australia and the US.

As you can see here, if you’re given access to the option, you’ll be prompted with a new pop-up alert when you open the app. From there you’ll be able to add a Status indicator to your tweets, with 17 activity options to choose from, including ‘Hot Take’, ‘Traveling’, ‘Shower Thoughts’ and ‘A Case of the Mondays’.

Those markers will then be added to your tweets, and displayed in-stream:

Twitter Status

You can’t, at this stage, add your own custom status marker, you’re limited to these 17 options. But maybe, in future, that could be an expansion of the tool, which would then alleviate the need for users to add event hashtags to their username to indicate their attendance.

Which seemed to be one of the key use cases for the option when Twitter first announced that it was testing a status marker back in 2018.

Twitter Status indicator

Obviously, the presentation has evolved a lot since then, but the idea, based on this example, seemed to suggest that Twitter was specifically creating this element with these event tags in mind, in order to help users connect around real world functions.

Which is what people do on Twitter anyway – and it’s interesting to see that, through development, its Status tool has actually morphed into something else entirely.

Will adding a ‘Shower Thoughts’ marker to your tweets improve the tweet experience? Will it add anything of value?

What about ‘Hot Take’? ‘Working Hard, Hardly Working’?

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Honestly, some of these seem to have been ripped straight out of a catalog for gimmick t-shirts, with cheesy slogans that don’t seem overly engaging.

But Twitter must think there’s something to it, and you would assume that it’s done the conversation research to determine some of the most commonly tweeted terms that it can now add into these indicators.

In any event, it’s only a test for now, with Twitter confirming the initial test pool to TechCrunch.

So, there it is – now you can add a little more context to your tweets, by letting people know that you’re ‘Traveling’ or ‘Soon’. Brands may also be able to use these markers to signify new launches or ‘Counting Down’ to an event.

Though I do suspect that much of the usage of the tool will be in a derogatory sense, essentially misusing these markers for things outside their intended purpose.

Maybe that’s fine – if it helps increase engagement, I’m sure Twitter will be happy. But I’m not sure about the value these new tags will bring.



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These are the social media platforms we most want a detox from

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Instagram

Photo by Solen Feyissa / Unsplash

Many people like social media, others find it addictive but they are not necessarily enjoying the experience when they are using it. In this category there are some people who would welcome a detox, even if this is only partial. Digital detox refers to a period of time when a person voluntarily refrains from using digital devices such as smartphones, computers, and social media platforms. A digital detox can provide relief from the pressure of constant connection to electronic devices.

Looking at the U.K., a new survey finds that the majority want to delete their Instagram account ahead of any other. 

This finding comes from the company VPNOverview.com and the results have been shared with Digital Journal. For the research, VPNOverview analysed the number of monthly Google searches in the U.K. for terms related to deleting accounts to see what platforms people want a detox from. 

This process found that media sharing social network Instagram was the platform people wanted to delete themselves from the most, with more than 321,000 searches a month from users wishing to do so. Recently, Instagram came under fire and was accused of copying other competing platforms like TikTok after big changes were made to the app, with some of these changes now being reversed. 

Facebook takes second place, with more than 82,000 searches a month in the U.K. At the end of 2021, Facebook saw its first-ever decline in the number of daily users using the platform and a 1% decline in revenue in the last quarter of 2022. 

With more than 73,000 searches a month for information on deleting accounts, Snapchat takes third place. In July of 2022, Snap, Snapchat’s parent company, announced that they would be debuting Snapchat for Web, the first ever web version of the app since its initial release in 2011. 

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Plenty of Fish takes fifth place, with more than 23,000 searches around deleting accounts made every month in the UK. It’s the only dating app in the top ten, with Tinder narrowly missing out in 12th place with 8,500 searches. 

            Rank          Platform          Monthly searches to delete account 
        1      Instagram      321,000 
        2      Facebook      82,000 
        3      Snapchat      73,000 
        4      Google      50,000 
        5      Plenty of Fish      23,000 
        6      Twitter      18,000 
        7      Reddit      14,000 
        8      Amazon      13,000 
        9      Kik      12,000 
        10      TikTok      8,800 

Also featuring on the table is online marketplace Amazon, which comes in eighth place on the list, with 13,000 searches from people wanting to delete their accounts every month. Amazon recently announced that it was increasing the cost of its Amazon Prime service by £1 a month in the U.K., with annual memberships shooting up from £79 to £95. 

Commenting on the findings, a spokesperson from VPNOverview tells Digital Journal: “It’s interesting to see the contrast of platforms on the list, and how it’s not just social media that people want a cleanse from following controversies around privacy and data collection. Platforms offering subscription services like Amazon are also taking a hit, with the rising cost of living meaning many Brits are having to cut corners on things they use every day.”  

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