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YouTube Launches Commercial Music Program for Creators, Expands Test of Disappearing Community Posts

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YouTube Tests Disappearing Community Posts, Expands Access to Membership Gifting

Just days after Meta announced that it’s launching a new Music Revenue Sharing program, which will enable creators to add licensed music into their content, YouTube has announced that it’s implementing the same, in a small early test pool.

As explained by YouTube:

We are starting to experiment with ways to grow creators’ music options for their content. This includes introducing the ability for creators to access our partners’ music while still being able to earn revenue on their videos. Right now we’re still building and testing with a limited set of creators, and will have more news to share in the coming months.”

Like Meta’s program, the initiative will see music rights holders take a cut of any revenue generated as a result of using their music within a creators’ clip. That could lead to some concerns with their music being attached to controversial content, though creators will be held to specific platform usage standards and requirements to qualify for the program.

Really, it’s not overly surprising to see YouTube implement a similar offering. If the music industry can establish a deal on one platform to generate more income, then it’s going to explore the same in every other app – which could mean that creators in all social apps will soon have a lot more options for the music that they can legally use in their content.

That could be a big improvement in the creative process, enabling more people to engage with viral music trends and shifts. It’s still early days, on YouTube in particular, but it could open up a lot more opportunities, which may also extend to brand use of commercial tracks at some point.

On another front, YouTube has also announced an expansion of its test of disappearing Community Posts on Android.

As you can see here, with this new option, channel managers can create Community posts which disappear after 24 or 72 hours.

YouTube launched the initial test late last month, with more users now able to try it out.

“You can see if you’re in the experiment if an hourglass icon appears when you are creating a post – if you want to test it out, select the hourglass to choose when the post will expire. Once a post expires, it will show on your Community tab under the Archived filter (for only you to see).”

YouTube says that it’s now available to a small group of creators on Android – ‘though viewers on all devices will be able to see the expiring posts’.

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X Raises Questions on Content Moderation After Navalny’s Wife Allegedly Banned

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Screenshot from Yulia Navalnaya on X

Amidst speculation surrounding the banning of Navalny’s wife from X, questions arise over the platform’s content moderation policies in Europe. 

(Photo : Yulia Navalnaya )
Screenshot from Yulia Navalnaya on X

Continuing Alexei Navalny’s Fight

Alexei Navalny, a prominent Russian anti-corruption activist, died under mysterious circumstances in a Siberian penal colony on Feb. 16. While the exact cause of Navalny’s death remains unclear, Western officials have pointed fingers at Russian President Vladimir Putin

Navalny’s wife, Yulia Navalnaya, fueled speculation further with claims in a video statement. She alleged that Russian authorities may be withholding her husband’s corpse to eliminate evidence of a deadly nerve agent, Novichok.

The video accused Putin of orchestrating her husband’s demise and pledged to continue his work. This development raises concerns about X’s content moderation practices and its implications for freedom of speech in Europe.

In a video shared in Russian language, she conveyed her aspiration for a liberated Russia, emphasizing her desire to live and contribute to its freedom. Following this, Navalnaya rapidly amassed a significant online following, receiving an outpouring of support from thousands of sympathetic messages. 

According to a report from The Guardian, Navalnaya currently resides in a location undisclosed to the public outside of Russia. She established her X account in February and made her inaugural post on the 19th while in Brussels, engaging with EU officials regarding her husband’s passing. 

Facing X Suspension

However, her presence on X encountered a brief suspension on Tuesday, triggering widespread user concern. During the suspension period, allegations circulated, suggesting a connection between owner Elon Musk and sympathies toward Putin.

X’s Safety team later clarified that the account suspension resulted from an error in the platform’s spam detection system, which erroneously flagged @yulia_navalnaya’s account. 

As per Daily Dot, the suspension was promptly lifted upon the team’s realization of the mistake, with assurances of enhancements to the platform’s defense mechanism. X’s announcement does not explicitly indicate whether Navalnaya’s account suspension resulted from an automated system. 

Also read: China, Russia Agree to Coordinate AI Use in Military Technology

However, attributing the suspension to a “defense mechanism” and the pledge to “update the defense” led some information analysts to infer that human intervention was not involved in the initial account shutdown.

This interpretation prompted swift scrutiny from researchers, who questioned the accuracy of attributing the suspension, even implicitly, to an automated decision.

Responding to the statement, Michael Veale, an associate professor of Digital Rights & Regulation at University College London’s Faculty of Laws, expressed skepticism. He noted the irony, given X’s previous claims under the Digital Services Act, that they refrain from automated content moderation.

Implemented by the EU in October 2022, the Digital Services Act (DSA) aims to combat illegal content, ensure advertising transparency, and counter disinformation. 

Among its mandates, the act necessitates platforms to disclose moderation determinations in the DSA Transparency Database, detailing factors like the rationale behind the decision, the content type in question, and whether automation was involved in the decision-making process.

2023 study by the University of Bremen researchers scrutinizing moderation verdicts uploaded to the database for a single day revealed that X exclusively relied on human moderation for its decisions.

Consequently, X reported significantly fewer moderation determinations than other platforms during the observed period.

Related Article: Vladimir Putin’s Unusual New Year’s Message Sparks Death Rumors: Is ‘AI Putin’ Behind the Speech?

Written by Inno Flores

ⓒ 2024 TECHTIMES.com All rights reserved. Do not reproduce without permission.



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EU Officials Launch Investigation into TikTok Over Potential DSA Violations

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EU Officials Launch Investigation into TikTok Over Potential DSA Violations

EU officials are wasting no time enacting their new powers under the Digital Services Act (DSA), with the European Commission announcing a new investigation into whether TikTok is currently in violation of DSA rules in relation to the protection of minors in the app.

Concerns have actually been raised around TikTok’s compliance on several fronts, including systemic risks related to app addiction, its age verification processes, its security measures for minors, data transparency, and more.

As per the European Commission:

On the basis of the preliminary investigation conducted so far, including on the basis of an analysis of the risk assessment report sent by TikTok in September 2023, as well as TikTok’s replies to the Commission’s formal Requests for Information (on illegal contentprotection of minors, and data access), the Commission has decided to open formal proceedings against TikTok under the Digital Services Act.

It’s the second major probe under the new DSA laws, with X also currently under EU investigation over its efforts in restricting illegal content, and stopping the spread of misinformation in the app.

TikTok will now need to provide further information to EU investigators to assess its efforts, with a maximum penalty of up to 6% of its global earnings on the cards if it is found to be in violation.

Though that’s probably unlikely, given that the DSA also includes clauses that enable investigators to “accept any commitment made by TikTok to remedy on the matters subject to the proceeding”.

Given that the DSA has only recently been initiated, this will probably be the outcome of these early investigations, though EU officials may also want to send a strong message early, in order to underline the seriousness of the new rules.

Though there’s also this:

The duration of an in-depth investigation depends on several factors, including the complexity of the case, the extent to which the company concerned cooperates with the Commission and the exercise of the rights of defence.

So any investigation could carry on for some time, meaning we won’t know the outcome for a while yet. But again, potentially, TikTok could face big fines if it is found to be in breach, and it fails to take action to address any highlighted concerns.

It’ll be interesting to see how EU officials look to enact the regulations, and keep each platform in line with these more restrictive processes. That could get especially complex with the DSA, given the variable interpretations around what constitutes adequate action on certain fronts.

As such, these early cases could play a key role in establishing precedent, which could indeed see big fines coming, and could even force apps to reassess their operations in the region as a result.  

I mean, Meta has threatened that before, and depending on how EU officials approach these new laws, there could be further concerns on this front.

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Josh Brolin Summarizes Dune 2 in Greatest Instagram Caption of All Time

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Josh Brolin Summarizes Dune 2 in Greatest Instagram Caption of All Time

The Dune: Part Two star took a unique approach to marketing the movie. Dune: Part Two is so close to hitting theaters, and no one is more excited than …

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