Connect with us

SOCIAL

X Expands Community Notes Program, Adds ‘Top Writer’ Badge for Highly Rated Contributors

Published

on

X Expands Community Notes Program, Adds ‘Top Writer’ Badge for Highly Rated Contributors

The X team continues to expand the availability of its Community Notes feature, with users in 18 more regions now able to apply to be part of the volunteer moderation program.

As noted by X, that now means that Community Notes are available in 44 regions, significantly expanding the reach and capacity of the program.

Users can apply to be part of the Community Notes team (note: the link still goes to a ‘birdwatch’ URL), which then enables them to add contextual notes and links to false or misleading content in the app. Those notes are then reviewed by other Community Notes team members, which, if approved, then sees that additional info appended to the tweet, which can help to reduce the spread of false claims.

Advertisement

In addition to this, X is also adding a new ‘Top Writer’ badge in order to lend more credibility to notes from highly rated contributors.

That could ensure that Top Writer notes are more likely to gain consensus, and are therefore more likely to be displayed when needed in the app.

Community Notes has emerged as a key element of Elon Musk’s ‘freedom of speech, not reach’ ethos at the newly re-branded X app, with the platform putting increased reliance on Notes as a means to police what’s true and what’s not, as judged by the X community.

Which is not always an ideal solution, especially if you’re moving away from human moderation (note: Elon also says that X has not significantly reduced moderation staff, despite culling 80% of its workforce). But Community Notes has proven to be an effective deterrent in some cases, in reducing the spread of misinformation, with AI-generated content being one element that’s regularly and accurately noted.

But the broader flaws in the system could be significant.

According to analysis by Poynter Institute, the vast majority of the Community Notes created are never viewable in the app, due to the way in which the Community Notes review system is structured, requiring consensus from users with opposing perspectives in order to be displayed.

Advertisement

The process effectively requires ‘ideological consensus’, which means that users on the political left and right have to agree that that note is necessary for it to be shown.

As explained by Poynter’s Alex Mahadevan:

Essentially, it requires a cross-ideological agreement on truth, and in an increasingly partisan environment, achieving that consensus is almost impossible.”

Twitter determines a Notes contributor’s political leaning based on past behavior in the app, which is also not always the best proxy, but based on this, the system then requires responses from both sides to approve a note.

In Poynter’s research, it found that this has been useful for highlighting low-stakes content, like clarifying funny or satirical tweets, or highlighting AI-generated images, things that everyone is generally in agreement on. But some of the most harmful misinformation, along more divisive lines (e.g. COVID vaccine impacts, election interference, gender debate), is never going to get that critical consensus. Thus, the majority of Community Notes, where they’re most needed, are never displayed.

Users saw this in effect earlier this week, when a tweet from Elon Musk regarding COVID vaccines was Community Noted, but then that note disappeared from the app a day later.

Advertisement
Elon Musk tweet

That prompted many to suggest that Musk had forced his team to remove the note, but actually, it was removed due to the Community Notes voting system, which, again, requires consensus.

The example highlights broader concerns with the notes system as a reliable means for policing misinformation. And with the X team putting increased emphasis on this element, that could lead to more misleading tweets remaining active in the app, despite contributors trying to flag them.

So while Community Notes can be beneficial in some respects, research suggests that it’s not effective in many key areas, and that the X team should be implementing more secondary checking measures to reduce such exposure. Which Elon is unlikely to be open to, given the reduced cost of relying on volunteer contributions, and his overall approach to free speech. But with X also looking to win back advertisers, it may need an improved system to assure safe ad placement.

Right now, however, X is moving ahead with the broader expansion of Community Notes, along with additional tweaks to revise the system. And with more and more AI-generated images flooding the web, that’ll still be beneficial, but it’s unlikely to be the all-encompassing solution that X seems to be hoping for.



Source link

Keep an eye on what we are doing
Be the first to get latest updates and exclusive content straight to your email inbox.
We promise not to spam you. You can unsubscribe at any time.
Invalid email address

SOCIAL

Snapchat Explores New Messaging Retention Feature: A Game-Changer or Risky Move?

Published

on

By

Snapchat Explores New Messaging Retention Feature: A Game-Changer or Risky Move?

In a recent announcement, Snapchat revealed a groundbreaking update that challenges its traditional design ethos. The platform is experimenting with an option that allows users to defy the 24-hour auto-delete rule, a feature synonymous with Snapchat’s ephemeral messaging model.

The proposed change aims to introduce a “Never delete” option in messaging retention settings, aligning Snapchat more closely with conventional messaging apps. While this move may blur Snapchat’s distinctive selling point, Snap appears convinced of its necessity.

According to Snap, the decision stems from user feedback and a commitment to innovation based on user needs. The company aims to provide greater flexibility and control over conversations, catering to the preferences of its community.

Currently undergoing trials in select markets, the new feature empowers users to adjust retention settings on a conversation-by-conversation basis. Flexibility remains paramount, with participants able to modify settings within chats and receive in-chat notifications to ensure transparency.

Snapchat underscores that the default auto-delete feature will persist, reinforcing its design philosophy centered on ephemerality. However, with the app gaining traction as a primary messaging platform, the option offers users a means to preserve longer chat histories.

The update marks a pivotal moment for Snapchat, renowned for its disappearing message premise, especially popular among younger demographics. Retaining this focus has been pivotal to Snapchat’s identity, but the shift suggests a broader strategy aimed at diversifying its user base.

Advertisement

This strategy may appeal particularly to older demographics, potentially extending Snapchat’s relevance as users age. By emulating features of conventional messaging platforms, Snapchat seeks to enhance its appeal and broaden its reach.

Yet, the introduction of message retention poses questions about Snapchat’s uniqueness. While addressing user demands, the risk of diluting Snapchat’s distinctiveness looms large.

As Snapchat ventures into uncharted territory, the outcome of this experiment remains uncertain. Will message retention propel Snapchat to new heights, or will it compromise the platform’s uniqueness?

Only time will tell.

Keep an eye on what we are doing
Be the first to get latest updates and exclusive content straight to your email inbox.
We promise not to spam you. You can unsubscribe at any time.
Invalid email address
Continue Reading

SOCIAL

Catering to specific audience boosts your business, says accountant turned coach

Published

on

Catering to specific audience boosts your business, says accountant turned coach

While it is tempting to try to appeal to a broad audience, the founder of alcohol-free coaching service Just the Tonic, Sandra Parker, believes the best thing you can do for your business is focus on your niche. Here’s how she did just that.

When running a business, reaching out to as many clients as possible can be tempting. But it also risks making your marketing “too generic,” warns Sandra Parker, the founder of Just The Tonic Coaching.

“From the very start of my business, I knew exactly who I could help and who I couldn’t,” Parker told My Biggest Lessons.

Parker struggled with alcohol dependence as a young professional. Today, her business targets high-achieving individuals who face challenges similar to those she had early in her career.

“I understand their frustrations, I understand their fears, and I understand their coping mechanisms and the stories they’re telling themselves,” Parker said. “Because of that, I’m able to market very effectively, to speak in a language that they understand, and am able to reach them.” 

“I believe that it’s really important that you know exactly who your customer or your client is, and you target them, and you resist the temptation to make your marketing too generic to try and reach everyone,” she explained.

Advertisement



“If you speak specifically to your target clients, you will reach them, and I believe that’s the way that you’re going to be more successful.

Watch the video for more of Sandra Parker’s biggest lessons.

Source link

Keep an eye on what we are doing
Be the first to get latest updates and exclusive content straight to your email inbox.
We promise not to spam you. You can unsubscribe at any time.
Invalid email address
Continue Reading

SOCIAL

Instagram Tests Live-Stream Games to Enhance Engagement

Published

on

Instagram Tests Live-Stream Games to Enhance Engagement

Instagram’s testing out some new options to help spice up your live-streams in the app, with some live broadcasters now able to select a game that they can play with viewers in-stream.

As you can see in these example screens, posted by Ahmed Ghanem, some creators now have the option to play either “This or That”, a question and answer prompt that you can share with your viewers, or “Trivia”, to generate more engagement within your IG live-streams.

That could be a simple way to spark more conversation and interaction, which could then lead into further engagement opportunities from your live audience.

Meta’s been exploring more ways to make live-streaming a bigger consideration for IG creators, with a view to live-streams potentially catching on with more users.

That includes the gradual expansion of its “Stars” live-stream donation program, giving more creators in more regions a means to accept donations from live-stream viewers, while back in December, Instagram also added some new options to make it easier to go live using third-party tools via desktop PCs.

Live streaming has been a major shift in China, where shopping live-streams, in particular, have led to massive opportunities for streaming platforms. They haven’t caught on in the same way in Western regions, but as TikTok and YouTube look to push live-stream adoption, there is still a chance that they will become a much bigger element in future.

Advertisement



Which is why IG is also trying to stay in touch, and add more ways for its creators to engage via streams. Live-stream games is another element within this, which could make this a better community-building, and potentially sales-driving option.

We’ve asked Instagram for more information on this test, and we’ll update this post if/when we hear back.

Source link

Keep an eye on what we are doing
Be the first to get latest updates and exclusive content straight to your email inbox.
We promise not to spam you. You can unsubscribe at any time.
Invalid email address
Continue Reading

Trending

Follow by Email
RSS