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YouTube Expands Alerts on Potentially Offensive Comments, Updates Creator Payment Process

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YouTube Expands Alerts on Potentially Offensive Comments, Updates Creator Payment Process


YouTube is expanding its warnings on potentially offensive comments to desktop, while it’s also updating its payment system, which will see YouTube creator payments going to a separate account within AdSense.

First off, on comment warnings – back in 2020, YouTube launched new comment warnings in the mobile app which are displayed whenever YouTube detects a potentially offensive response in the composer, giving users a chance to review their comment before posting. Now, the same alerts are being expanded to desktop as well.

As you can see, the alert will prompt the user to reconsider their comment, while also providing a link to YouTube’s Community Guidelines for more context on what could potentially violate the rules.

YouTube says that the goal of these alerts is to encourage respectful on-platform behavior, while also protecting both creators and viewers from comments that may be offensive. And it must be helping, with the expansion to desktop showing that YouTube is confident that the notification can reduce angst and negative behaviors in its app.

The new desktop alerts are being rolled out in English and Spanish from today, with more languages to come in future.

YouTube’s also updating its payments system, which will see it split YouTube and AdSense earning displays into separate categories, which will alter where you can find info on your YouTube payments.

As explained by YouTube:

“Today, what happens is your YouTube and AdSense earnings are paid into one single payments account, and once the balance hits $100, earnings are disbursed. But starting in March, and rolling out over the next couple of months, users will begin to see their YouTube earnings paid into a separate payments account.”

YouTube says that if you only use AdSense for YouTube earnings, the change will have little impact, but your YouTube payments account will now appear on a dedicated YouTube homepage within AdSense, which you’ll be able to find in the dropdown on the AdSense payments page.

YouTube payments

That could be a significant, and potential panic-inducing shift for creators, so it’s worth noting the change, and where your YouTube payment info will now be located.

Both changes are relatively minor in the broader scheme, but they will have impacts, and hopefully, the expansion of these comment alerts is a signal that these types of prompts are having a positive impact on on-platform engagement.



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17 Content Options for Each Stage of the Sales Journey [Infographic]

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17 Content Options for Each Stage of the Sales Journey [Infographic]

Looking to formulate a better content strategy for 2023?

This will help – the team from Orbit Media has put together a listing of 17 content formats, and where they fit within the sales funnel which could provide some inspiration for your planning.

There are some good pointers here, with specific approaches that you can take at each stage of the journey.

Check out the full listing below – while you can read more on the Orbit Media website.

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Meta Soars by Most in Decade, Adding $100 Billion in Value

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Meta Soars by Most in Decade, Adding $100 Billion in Value

Correction: February 2, 2023 This article has been revised to reflect the following correction: An earlier version of this article misstated how much Meta expected to spend on its deal with the virtual reality start-up Within. It is $400 million, not $400 billion. Meta’s stock surged on Thursday …

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Twitter’s Cancelling Free Access to its API, Which Will Shut Down Hundreds of Apps

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Twitter’s Cancelling Free Access to its API, Which Will Shut Down Hundreds of Apps

Well, this is certainly problematic.

Twitter has announced that, as of February 9th, it’s cutting off free access to its API, which is the access point that many, many apps, bot accounts, and other tools use to function.

That means that a heap of Twitter analytics apps, management tools, schedulers, automated updates – a range of key info and insight options will soon cease to function. Which seems like the sort of thing that, if you were Twitter, you’d want to keep on your app.

But that’s not really how Twitter 2.0 is looking to operate – in a bid to rake in as much revenue as absolutely possible, in any way that it can, Twitter will now look to charge all of these apps and tools. But most, I’d hazard a guess, will simply cease to function.

The bigger business apps already pay for full API access – your Hootsuite’s and your Sprout Social’s – so they’ll likely be unaffected. But it could stop them from offering free plans, which would have a big impact on their business models.

The announcement follows Twitter’s recent API change which cut off a heap of Twitter posting tools, in order, seemingly, to stop users accessing the platform through a third-party UI. 

Now, even more Twitter tools will go extinct, a broad spread of apps and functions that contribute to the real-time ecosystem that Twitter has become. Their loss, if that’s what happens, will have big impacts on overall Twitter activity.

On the other hand, some will see this as another element in Twitter’s crackdown on bots, which Twitter chief Elon Musk has made a personal mission to eradicate. Musk has taken some drastic measures to kill off bots, some of which are having an impact, but Musk himself has also admitted that such efforts are reducing overall platform engagement

This, too, could be a killer in this respect

It’ll also open the door to Twitter competitors, as many automated update apps will switch to other platforms. This relates to things like updates on downtime from video games, weather apps, and more. There are also tools like GIF generators and auto responders – there’s a range of tools that could now look for a new home on Mastodon, or some other Twitter replicant. 

In this respect, it seems like a flawed move, which is also largely ignorant of how the developer community has facilitated Twitter’s growth. 

But Elon and Co. are going to do things their own way, whether outside commentators agree or not – and maybe this is actually a path to gaining new Twitter data customers, and boosting the company’s income. 

But I doubt it.

If there are any third-party Twitter apps that you use, it’ll be worth checking in to see if they’re impacted before next week.



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