In my last article, we talked about whether or not Google Ads was the right move for your ecommerce business. Now, if Google Ads is indeed...
Google Ads is rolling out or now has the Google Creative Studio’s asset library feature directly in Google Ads. I believe Brett Bodofsky was one of...
Google seems to be testing a feature to exclude unwanted placements in Smart Shopping Campaigns within Google Ads. ADworld Experience posted this on Twitter but it...
B2B advertising hosts a number of challenges for marketers. Platforms are not created with B2B advertising in mind, because the sales process is too long and...
Marketing is like a great dinner plate. It has some delicious carbs (pasta is our love language), a great source of protein, and healthy fats. Your...
Text ads are an essential part of Google search campaigns. Over the past years, Google has offered a number of different text ads formats for brands...
Brand recognition and better sales rates are directly dependant on organic and paid search results. Organic search results could be greatly improved with on-page and off-page...
With more than a billion unique monthly visitors, Bing is a hugely popular search engine. Sure, it’s nowhere near as popular as the world’s biggest search...
Snap today is announcing a new kind of advertising product, Dynamic Ads, that will help it to better attract ad dollars from retail, e-commerce and other...
Permitting falsehood in political advertising would work if we had a model democracy, but we don’t. Not only are candidates dishonest, but voters aren’t educated, and...