The days of confusing drafts and experiments in Google Ads are over. Google launched a much-needed update to this testing feature in the online interface, and...
You can barely go a minute in Google Ads without seeing recommendations put in front of you. The overview screen surfaces them in a highly visible...
Google Ads confirmed some sort of bug with Discovery and Performance Max campaigns that are a “significant subset of users.” It is unclear what this bug...
Facebook has more than 2 billion users and their favorite content is of course video. That’s why marketers are inclined to create Facebook video ads now...
Google is rolling out a new Google Ads experiments page that promises to “help you create, manage, and optimize your experiments in one place.” There is...
Ben Fisher spotted an update to the Google Local Service ads help documents around the screening and verification process for businesses. Google added a section that...
It comes as no surprise that when sourcing products and services, B2B customers – like the rest of the world – find them online. In fact,...
As consumers sign up for more a la carte streaming apps and other on-demand TV services, they’re slightly less tolerant, on average, when it comes to...
In our previous Google Discovery ads post, we talked about what it is and the benefits to users and businesses. Today, we’ll walk you through...
Google’s Ginny Marvin via the AdsLiaison account on Twitter confirmed that target CPA, tCPA, is not being cancelled in 2022. She wrote “we have no plans...
