Google Ads said that by November 2024, advertisers with the gambling and games certification must recertify or stop relying on the certification to advertise products in...
After ten years of watching Google Marketing Live virtually from my computer, I had the opportunity to attend the event in person this year. If you’re...
If you haven’t yet looked at Netflix as an outlet for your advertising budgets, you soon will. Even if you haven’t, that the video-on-demand streaming platform...
When rumors started swirling about Twitter changing its name to X, I couldn’t believe it at first. But then, in July 2023, as I searched for...
This update is not merely a technical enhancement but a robust response to the stringent privacy regulations and changing user preferences. With a compliance deadline set...
![Navigating Google’s Third-Party Cookie Purge [Next Steps for Advertisers]](https://articles.entireweb.com/wp-content/uploads/2024/02/Navigating-Googles-Third-Party-Cookie-Purge-Next-Steps-for-Advertisers-1000x600.jpg "Navigating Google’s Third-Party Cookie Purge [Next Steps for Advertisers]")
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![Navigating Google’s Third-Party Cookie Purge [Next Steps for Advertisers]](https://articles.entireweb.com/wp-content/uploads/2024/02/Navigating-Googles-Third-Party-Cookie-Purge-Next-Steps-for-Advertisers-80x80.jpg "Navigating Google’s Third-Party Cookie Purge [Next Steps for Advertisers]")
The long-expected crumbling of third-party cookies has begun. Google’s shift away from third-party cookies is a key moment in digital advertising’s ongoing move towards more privacy....
While advertising on X is probably not the most popular option at the moment, with many big-name brands pulling back from the platform, due to owner...
As the connected TV space continues to grow, new advertising avenues emerge. The latest is the idea of actionable or shoppable TV, stemming from the popularity...
In the ever-evolving world of media and entertainment, the term “linear TV” may sound like a recent addition to our vocabulary, but the concept has actually...
X is making a push to win over advertisers in the holiday season, by promoting its opportunities in “Q5”, which covers the post-Christmas to mid-January period....