Google search console provides data necessary to monitor website performance in search and improve search rankings, information that is exclusively available through Search Console. This makes...
An SEO-friendly (i.e., search engine-friendly) website is one that is technically sound, delightful to use, and search-focused. Here’s a Venn diagram explaining this: An SEO-friendly website...
Google confirms the core algorithm update it began rolling out on May 25 is officially complete. Now you can get an accurate assessment of the impact....
How important is schema markup for local search engine optimization (SEO)? Most local SEO experts and webmasters are familiar with the impact of having well-optimized SEO...
Ten years have passed since Google introduced the Penguin algorithm and took a stronger stance on manipulative link-building practices. The algorithm has had a number of...
Executives have always desired a “single source of truth” to measure marketing effectiveness and avoid wasted ad spending. John Wanamaker famously said, “Half the money I...
In my last article, we analyzed our backlinks using data from Ahrefs. This time around, we’re including the competitor backlinks in our analysis using the same...
How important is schema markup for local search engine optimization (SEO)? Most local SEO experts and webmasters are familiar with the impact of having well-optimized SEO...
Broken link building is one of the most popular link-building tactics around. It’s the fifth most widely used tactic according to Aira’s annual state of link...
If you’re running a website, it’s important to make sure that you’re doing everything you can to optimize it for search engines. Technical SEO is one...