Technology and the disruptions it causes are a Hard Trend future certainty, in that it will continue to upend industry after industry without prejudice. There...
There’s so much data, from so many different sources, with so many different reporting tools, that you could just drown in reports, attribution, and meetings. With...
WebOps — a brand’s team of developers, designers, content editors, stakeholders and more — is often overlooked as a nonessential piece of marketing operations. “By WebOps, I...
Google announces the launch of a new career certificate in digital marketing & ecommerce in an effort to help jobseekers and employers acquire the necessary skills...
Yellow.ai, which offers automation across customer engagement, support and conversational commerce for enterprises, has announced the availability of pre-built Dynamic AI Agents for rapid deployment across...
Digital marketing’s contribution to company performance dropped significantly last year, according to leading marketers surveyed in a new report. Deloitte’s CMO Survey found only 21% of...
The EU Commission announced recently that Parliament and Member States had come to a “swift political agreement” on the proposed Digital Services Act (DSA). The DSA...
Today, global digital services consultancy Infosys announced it will acquire German-based consulting agency oddity. In addition to expanding the reach of Infosys’s client base in Europe...
30-second summary: The need to become a public persona in order to be a successful business owner is overrated Contrary to popular belief, it is possible...
“The past two years have wreaked havoc on [marketing] pipelines and exacerbation around getting clean, intelligent data, and passing that data to sales,” said Stephanie Swinyer,...
