Facebook is announcing a number of new e-commerce features both within the main Facebook app and on Instagram. The pandemic has forced many businesses to shift...
Spring 2020 was gloomy for Klook. As countries closed their borders and went into complete or partial lockdown, the SoftBank-backed travel platform saw its revenue plummet...
When it comes to using paid media to promote an e-commerce business, catalogs and product feeds are the star of the show. The purpose of catalogs...
The global spread of COVID-19 and resulting orders to shelter in place have hit retailers hard. As the pandemic drags on, temporary halts are becoming permanent...
Starting today, you’ll be able to browse and buy products directly from a business’ Facebook Page or Instagram profile. Both Facebook and Instagram already supported a...
Building a good conversion funnel on your e-commerce site means optimizing it in many different ways that can enhance your conversions and profits. This includes many...
Coronavirus quarantines are hurting local businesses, but Instagram co-founder Mike Krieger wants to help them keep revenue rolling in. Krieger and his wife Kaitlyn this week...
After eBay, Visa, Stripe, and other high-profile partners ditched the Facebook-backed cryptocurrency collective, Libra scored a win today with the addition of Shopify. The ecommerce platform...
As is the case with most eCommerce companies, category pages are among their most important destinations. Given their prominent status in the eCommerce website hierarchy, these...
As an account manager, I frequently analyze platforms and Google analytics. A bulk of my time is measuring performance, identifying wasteful spend, and looking for ways...