Friction is uncomfortable. Too much in a user’s journey and they’re interest is likely to fizzle out. LinkedIn offers an elegant solution to driving registrants to...
Pinterest is getting into online events. The company has been spotted testing a new feature that allows users to sign up for Zoom classes through Pinterest,...
One of the earliest disruptions created by the novel coronavirus manifested in the form of event cancellations. Some of the world’s biggest tech conferences, like F8...
By the summer of 2016, Marie Outtier had spent eight years as a consultant advising media agencies and martech companies on marketing growth strategy. Pierre-Jean “PJ”...
Sick of sharing those generic Zoom video call invites that all look the same? Wish your Zoom link preview’s headline and image actually described your meeting?...