LinkedIn Events: Mixing Your Organic and Paid Strategy to drive Webinar Registrations

Friction is uncomfortable. Too much in a user’s journey and they’re interest is likely to fizzle out. LinkedIn offers an elegant solution to driving registrants to your events and webinars…

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Pinterest tests online events with dedicated ‘class communities’

Pinterest is getting into online events. The company has been spotted testing a new feature that allows users to sign up for Zoom classes through Pinterest, while creators use Pinterest’s…

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Join Eventbrite CEO Julia Hartz for a live Q&A: June 17 at 2pm EST/11am PDT/6 pm GMT

One of the earliest disruptions created by the novel coronavirus manifested in the form of event cancellations. Some of the world’s biggest tech conferences, like F8 and Google NEXT, got…

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How this startup built and exited to Twitter in 1,219 days

By the summer of 2016, Marie Outtier had spent eight years as a consultant advising media agencies and martech companies on marketing growth strategy. Pierre-Jean “PJ” Camillieri started as a…

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ZmURL customizes Zoom link previews with images & event sites

Sick of sharing those generic Zoom video call invites that all look the same? Wish your Zoom link preview’s headline and image actually described your meeting? Want to protect your…

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