The Autorité de la Concurrence, the French competition watchdog, this month fined Google for abuse of dominant position in the search advertising market. The Autorité de...
This year is coming to an end and we are almost through the holiday season. Here are some holiday PPC optimization tips you can make in...
As data analysts, we often overlook the value of visualizing our PPC data. Lucky for us, the Google Ads Report Editor has made data visualization easier...
Google last week created a new beta feature in Google Ads. Explanations will help advertisers to understand performance changes. Explanations is available on campaigns and ad...
Ad disapprovals within Google Ads are frustrating and becoming more frequent. Google is not only tightening up on its existing policies, Google is also rolling out...
Google Ads is now showing performance insights based on the conversions. The insights are available in the bid strategy report, and include the performance on device...
In this monthly post, we bring you the latest from all of the major platforms. Google Ads What: Google Ads conversion reporting issues and fix Details:...
Reporting can be a tedious part of the paid media manager’s job, but it is also an essential part. You need to know how to set...
Having your ads disapproved for whatever reason can be a big roadblock for account success. These disapprovals lead to a loss of time when you have...
Dynamic search ads (DSAs) are search ads that show based on the content of your site. Google crawls your site and then matches to search terms...