Growth Acceleration Partners (GAP), a strategic technology solutions partner, is proudly celebrating 15 years of organic growth as a bootstrapped and woman-owned company — an extraordinary...
With a fiercely competitive market, marketers everywhere are wondering how to make their brands stand out? Niche marketing strategy might be the answer they’re looking for.
As it looks to redefine its identity, and recapture its growth momentum, Clubhouse has announced that it’s launching a new, more private approach to audio social...
Instagram chief Adam Mosseri is headed to London, with the long-time Meta product leader relocating to Europe for an extended period in the second half of...
This year, mobile gaming is set to surpass a 60% market share of global in-game advertising, according to a new study by marketing intelligence firm IDC...
Tough times at Meta, with the company reporting a decline in monthly active Facebook users, and a further slowdown in revenue, as global economic trends continue...
Okay, I’m not sure I understand what ‘record levels of engagement’ means to LinkedIn. Today, as part of its latest performance update, LinkedIn’s parent company Microsoft...
After warning investors back in May that its results would be impacted by fast-evolving market conditions, Snap Inc. has today posted its Q2 2022 numbers, which...
You enjoy posting on social media, and seeing the engagement that comes with it, and with social platforms being part of your life since forever, you’re...
As a primarily organic marketer, working for an ad tech brand has been one of the most amazing phases of my career. When I joined Optmyzr...