GumGum, a contextual-first digital advertising platform, has launched The Mindset Matrix, a framework for delivering targeted ad campaigns, across current and future channels, without the use...
GumGum last week released data based on Verity, the GumGum’s machine learning-based content analysis and brand safety engine. The analysis concluded that 62% of the coronavirus...
GumGum yesterday announced the preliminary rollout of a new In-Video ad unit. The In-Video ad unit is a non-disruptive alternative to pre- and mid-roll ads that...