It has long been common for marketers to have separate media buying budgets for branding efforts and performance-driving efforts, with each living on their own proverbial...
Image: StackCommerce If you’re hoping to generate a bit more revenue in 2024 but don’t have a lot of extra time to devote to that goal,...
ByteDance Ltd-owned TikTok is reportedly planning a massive expansion of its U.S. e-commerce business. The Chinese social media powerhouse aims to reach revenues of $17.5 billion, posing a...
Professional networking platform LinkedIn is seeing a surge in demand for digital advertising space from brands — especially those looking to part ways with Elon Musk’s...
With a need to expand its advertising business, TikTok is now fully focused on the output of long-form videos. A new report by The Information shows...
Nathanaël L’Huillier proudly recalled the time when he reached eighth place in TikTok’s French “weekly rankings.” His live videos, which he films at home on his...
Instagram has devastated youth mental health — and, according to newly unsealed court filings, its parent company Meta knew exactly what they were doing. A lawsuit...
Google has big AdSense news, which it says won’t result in a change to how much publishers get paid. Google said it is changing its AdSense...
Snap Inc. has published its latest performance update, showing a steady increase in active users, and a return to positive revenue growth. Though signs of what’s...
55% of enterprises are struggling to derive meaningful insights from their data, highlighting an industry-wide need to deliver technology faster, more reliably and in more places,...
