In the search engine optimization business, we spend so much time thinking about Google algorithms, sitemaps, and backlinks that we sometimes lose sight of the primary...
In 2021, China surpassed one billion internet users, making it the biggest online market in the world. But as global businesses seek to gain a foothold...
Hate it or love it, social media is an unavoidable part of online marketing. With an effective social media strategy, brands can bring in new customers,...
30-second summary: Videos engage and convert, and they also rank incredibly well in organic search, making them the perfect medium for converting searchers into buyers Videos...
If you’re considering selling your website, you need to know how much your website’s worth. While there are many website value calculators out there, most of...
Integrating social media into your content strategy is a no-brainer. But with the search industry always abuzz on whether social media influences Search Engine Optimization (SEO)...
Integrating social media into your content strategy is a no-brainer. But with the search industry always abuzz on whether social media influences Search Engine Optimization (SEO)...
Whether you’re an established SEO agency or a freelancer just starting out, leads are the lifeblood of your business. To generate new, relevant leads and clients,...
Google is rolling out six new features for Performance Max campaigns, including the long-awaited optimization score. Advertisers now have a quick and easy way to identify...
Google’s Search Advocate John Mueller answers whether there’s an SEO advantage to choosing one type of content management system (CMS) over another. This question is addressed...