Many people are convinced that Google shows a preference for big brands and ranking low quality content, something that many feel has become progressively worse. This...
2. Understand topical authority: Keywords vs. entities Google has been talking about topical authority for a long time, and in Discover, it is completely relevant. Traditional...
My computer’s desktop, to most, appears to be cluttered and disorganized. My teammates are constantly begging me to clean it up. To me, there’s a method...
Travel blogging has surged in popularity, enticing globetrotters and storytellers to share their adventures with the world. From beautiful landscapes to cultural insights, travel blogs offer...
Google released an open source large language model based on the technology used to create Gemini that is powerful yet lightweight, optimized to be used in...
If you sell things to people who spend time on social media, you need to learn about social selling. Social selling lets you use social media...
One of the most important parts of having a website is making sure your audience can find your site (and find what they’re looking for). The...
A mobile strategy is critical to your business presence, considering the saturation of mobile devices. This is where app store optimization (ASO) comes into play. In...
I’ve used Ahrefs since 2016. I thought I was a power user, but since joining the team, I’ve discovered a bunch more use cases that I...
Today Salesforce announced Marketing Cloud Growth, an edition of Marketing Cloud designed specifically for small businesses. With help from AI, this edition makes it easy for...