Nearly half of consumers in the U.S., U.K. and Australia are consciously spending less due to cost-of-living concerns. The survey of 18,000 people also found that...
IDC forecasts that cloud infrastructure spending will exceed $90 billion in 2022. In Q1 2022, IDC found that spending on compute and storage infrastructure products for...
The basic definition of ad rank has not changed over the years. Ad rank is the value that determines your ad position on Google Search, relative...
The basic definition of ad rank has not changed over the years. Ad rank is the value that determines your ad position on Google Search, relative...
Digital audio and video spending both increased by more than 50% last year. Social media advertising and search revenue also saw substantial increases, according to full...
Despite every effort to steal its thunder, by replicating its features, and diluting the ‘uniqueness’ of the app, Meta just can’t seem to slow TikTok’s growth....
Two years ago, I asked, “Is a Super Bowl ad is the equivalent of lighting money on fire?” Advertisers just ran a total of 66 commercials...
U.S. consumers spent $204.5 billion on e-commerce purchases during the holiday season, according to data from Adobe. This represented an 8.6% increase in online spending YoY....
