According to a recent report by eMarketer, Facebook is experiencing a resurgence among Gen Z users, while TikTok is gaining traction with baby boomers. Despite these...
While social platforms are still developing optimal use cases for generative AI in their apps, TikTok may be close to launching a more practical use for...
Understanding media performance in digital marketing is like navigating a maze that constantly changes. The emergence of platforms like TikTok has revolutionized how brands connect with...
TikTok has introduced affiliate content and direct links to TikTok Shop all over the app. We watched 1,000 TikToks to see if we could observe any...
ByteDance-owned TikTok is boldly stepping onto the e-commerce battlefield this holiday season, taking on behemoths Amazon.com, Inc. AMZN and Walmart Inc. WMT with scorching discounts. Launching its month-long discount spree in late...
TikTok has marked its latest milestone in AR development, with its Effect House AR studio for creators now coming out of beta mode after more than...
So how did TikTok CEO Shou Zi Chew’s appearance before the House Committee on Energy and Commerce go today? Well, it’s hard to say – amid...
During a five-hour congressional hearing, TikTok CEO Shou Zi Chew faced intense scrutiny from U.S. lawmakers about the social media platform’s connections to its Chinese parent...
Data: AppTopia; Note: Musically became TikTok in the U.S. on Aug. 2, 2018; Table: Axios Visuals The U.S. government’s threat to ban TikTok takes aim at...
TikTok officially has 150 million monthly active users in the US, the company says. The app’s popularity with younger voters makes a ban politically sensitive, experts...