Artificial Intelligence is a game changer for marketing. While AI will be useful in many industries, the nature of the marketing profession makes it even more...
Oracle has removed social sharing and insights tool AddThis from its marketing cloud services. Customers who used AddThis widgets on their sites, enabling visitors to share...
Google has added back the edit code button to the Rich Results Test tool. Ryan Levering from Google posted this news on Mastodon saying, “Excited for...
Transparency and user control have become crucial aspects in the ever-changing realm of digital advertising. In 2023, Google is taking significant steps to empower users in...
These days, there are plenty of AI copywriting tools to choose from. However, when it comes to tracking the performance of your content and proving your...
Facebook parent Meta dipped its toe into generative AI this week by announcing AI Sandbox. Advertisers can use it to create alternative ad versions, use text...
As businesses edge towards their post-pandemic recovery, marketing budgets are seeing a slow return. The average marketing spend boosted from 6.4 percent to 9.5 percent of...
Duncan is an award-winning editor with more than 20 years experience in journalism. Having launched his tech journalism career as editor of Arabian Computer News in...
This Zutrix review dives into the ins and outs of one of the most popular SEO tools on the market. The platform offers a range of...
WhatsApp has become one of the most widely-used messaging apps in the world. With over 2 billion committed users, it has become a platform where people...