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Which Subscriptions are Brits Cancelling this Year?

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Which Subscriptions are Brits Cancelling this Year?

A new study from online data experts at VPN Overview has revealed which popular online subscription services are most likely to be cancelled this year.

Using Google search data, the study analysed the number of searches around cancellations. 

The data revealed, “Cancel Amazon Prime” has received the most searches in the last 12 months, with 232,540 on average. 

As the cost of living continues to soar, new research shows Brits are sacrificing their online subscriptions in a bid to save money.

Recent studies show the average household spends £41.70 on online subscriptions each month in 2022, however, with services such as Amazon Prime hiking their prices, it’s no surprise to find that an increasing number of Brits are trying to cancel.

To find out more, online data experts from VPN Overview analysed Google search data to reveal which subscription services are receiving the highest number of searches around cancellations.

Comparing searches YOY from 21 to 22, the data also reveals which subscriptions have received the highest percentage increase overall.

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With 232,540 Google searches in the last 12 months, Amazon Prime is the subscription service most likely to be axed by Brits, followed by Spotify which received 220,340 searches overall.

Both streaming services have recently hiked their prices; Amazon Prime in September, when monthly prices jumped from £7.99 to £8.99, and Spotify at the end of 2021 when family accounts increased from £12.99 to £13.99. It’s also been reported that Spotify are planning a further increase at the end of this year.

Sky TV is next on the list with 163,340 searches around cancellations. An all-inclusive Sky TV package comes in at £110.00 per month, which is no doubt a high price to pay during the cost-of-living crisis.

In fifth place comes Netflix (163,340 searches), followed by Audible, an Amazon-owned platform for audiobooks

Further down the list, queries such as ‘cancel Now TV’ and ‘how to cancel Now TV’ have received 91, 220 UK searches, whilst Amazon Music has received 70.080 and Disney Plus tallied up 49,090.

Which search terms have the highest YOY increase in 2022?

Alongside annual searches, the study also analysed which online subscriptions have the highest YOY increase, suggesting a further surge of cancellations this year.

Sky TV has seen the biggest increase in searches around how to cancel, with the data revealing a 40.53% surge YOY.

This is followed by Apple TV with a 37.25% increase and Netflix with 35.44%. Spotify isn’t far behind with searches for ‘cancel Spotify’ increasing by 31.82%.

Live and on-demand sports streaming platform, Dazn, also makes the list with a 19.05% increase along with BT Sport (18.35%).

Finally, Brits are saying goodbye to Discovery plus, which has seen an increase of 15.97% and Britbox with an increase of 4.72%.

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A spokesperson from VPN Overview commented: “It’s interesting to see such a high number of searches around cancelling subscription services which are often part of our daily lives. However, as the cost of living continues to rise and these services hike their prices, it’s no surprise to see people sacrificing their premium packages.”


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TECHNOLOGY

The Dark Side of Killer Drones

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The Dark Side of Killer Drones

Killer drones, also known as unmanned aerial vehicles (UAVs), have been a topic of much debate in recent years.

On one hand, these drones have the potential to be used for a variety of beneficial purposes, such as surveillance, search and rescue, and targeted killing of terrorists. On the other hand, there are serious concerns about the potential negative consequences of using killer drones, such as the loss of innocent lives, violation of international laws, and the psychological impact on both the drone operators and the communities affected. In this article, we will explore the dark side of killer drones.

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Source: Crown Copyright/ BBC

1. More Innocent Casualties

One of the primary concerns about the use of killer drones is the risk of innocent casualties. Drones are often used in conflict zones, where the situation is often complex and fluid, making it difficult to accurately identify targets. As a result, there have been numerous reports of innocent civilians being killed or injured in drone strikes. For example, a report by the Bureau of Investigative Journalism estimated that between 384 and 807 civilians have been killed in drone strikes in Pakistan between 2004 and 2019.

2. Violation of International Laws

Another major concern about the use of killer drones is the potential violation of international laws. The use of drones in conflict zones raises questions about the legality of targeted killings, the right to due process, and the protection of civilians. The United Nations has called for greater transparency and accountability in the use of drones, and several human rights organizations have criticized the use of drones as a violation of international law. For instance, in 2013, a report by Human Rights Watch found that the US drone program in Yemen was violating international law, including the right to life and the prohibition against arbitrary killing.

3. Psychological Impact on Operators

The use of killer drones also has a significant psychological impact on the operators who are responsible for carrying out the strikes. Drone operators often suffer from symptoms of post-traumatic stress disorder (PTSD), anxiety, and depression. This is partly due to the fact that drone operators are often required to carry out long-distance killings, often for extended periods of time, and the fact that they are often isolated from the consequences of their actions. For example, a study by the University of Utah found that drone operators were more likely to experience symptoms of PTSD and depression compared to other military personnel.

4. Stronger Dammage on Communities

The use of killer drones also has a significant psychological impact on the communities affected by the strikes. The constant threat of drone attacks can cause significant stress and anxiety, leading to social and economic disruption. For instance, a report by the International Human Rights and Conflict Resolution Clinic found that drone strikes in Pakistan had a significant psychological impact on the local population, including symptoms of anxiety, stress, and depression.

Conclusion

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Sources: Thales, General Atomics, Northdrop Grumman, EMT Penzberg, Prox Dynamics | © DW

The use of killer drones raises serious concerns about the potential for innocent casualties, violation of international laws, and the psychological impact on both the drone operators and the communities affected. The negative consequences of using killer drones far outweigh the benefits, and it is imperative that steps are taken to limit their use and ensure greater transparency and accountability. The international community must work together to establish clear guidelines for the use of drones, to ensure that they are used only in a manner that is consistent with international law and human rights.

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Vodafone Ireland turns to Amdocs to drive enhanced customer experience

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Cloud Computing News

Duncan is an award-winning editor with more than 20 years experience in journalism. Having launched his tech journalism career as editor of Arabian Computer News in Dubai, he has since edited an array of tech and digital marketing publications, including Computer Business Review, TechWeekEurope, Figaro Digital, Digit and Marketing Gazette.


Vodafone Ireland has chosen Amdocs, a provider of software and services to communications and media companies, to transition its infrastructure and application workloads to the cloud, enabling an enhanced customer experience and rapid adoption of the latest 5G innovations.

Under the agreement, Amdocs Customer Experience Suite (CES) will migrate from Vodafone Ireland on-premise to the cloud, providing the Irish operator with greater flexibility and capacity to support its future growth.  

Mairead Cullen, CIO at Vodafone Ireland, said: “Moving to the cloud is a key part of our strategy as we look to become even more dynamic, agile and responsive to our customers’ needs. We have a long-standing relationship with Amdocs and we’re pleased to be collaborating with them on this important initiative.”

Anthony Goonetilleke, group president of technology and head of strategy at Amdocs, said: “By migrating its IT services infrastructure to the cloud, Vodafone Ireland can ensure it has the foundations in place to achieve growth and further enhance the experience of its customers.

“We are excited to be taking such a central role in the company’s cloud strategy.”

Want to learn more about cybersecurity and the cloud from industry leaders? Check out Cyber Security & Cloud Expo taking place in Amsterdam, California, and London.

Explore other upcoming enterprise technology events and webinars powered by TechForge here.

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How to Align Data and Analytics Governance with Business Outcomes

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How to Align Data and Analytics Governance with Business Outcomes

With access to large amounts of data made available to businesses, maintaining and governing the kind of data that is accessible to users have become significantly essential.

Proper data and analytics governance in organizations can help them in achieving on-point data and analytics processes.

The use of data and analytics is increasing across practically all industries. Due to the availability of inexpensive storage alternatives, organizations have access to more data. It’s not surprising that the usage of analytics due to access to extensive data has expanded to every part of the company when you take into account the growing number of user-friendly tools for managing, retrieving, and analyzing data. 

However, a lot of effort goes into managing data and analytics. Thus, organizations must ensure that their efforts are aligned with their business priorities, and the data is accurate in nature and thoroughly secured. Without analytics governance, even if the organization has a good hold on its data governance policies, the advantages of establishing policies and processes to govern the analytics process still stand. As data governance guarantees your business has processes and standards around the use of data, analytics governance provides the same level of oversight to the way analytics initiatives are built and delivered.

Aligning Data and Analytics Governance

Data and analytics governance initiatives must be closely related to organizational strategies. However, businesses frequently base their data and analytics governance processes on data rather than the business. Here are a few points on how businesses can align their data and analytics governance with their business outcomes.

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Trusted Governance

Forming business decisions based on the notion that “all data is equal” is no longer a sound strategy because data and analytics capabilities exist across a company and differ in nature. Instead, create a paradigm of trust-based governance that allows for a dispersed data and analytics ecosystem and is able to help business executives make decisions that are more confidently appropriate to the circumstances.

Digitization

With the essence of developing technology, digitization has taken over almost every business to stay relevant in the market. However, for businesses to gain the best outcomes from the digital space, digitization is essential. And for successful digitization, data and analytics governance must function based on factors like digital ethics and transparency. Therefore, ensuring that the values and concepts of digitization are reflected in the data and analytics governance is crucial to significantly align it with business outcomes.

Data Security

Today, organizations are aware of the potential risks associated with their businesses and securing data has become a necessity. This awareness implies that they address both the threats and the possibilities brought about by data and analytics. Organizations frequently manage risk and market potential independently, and they also do not really prioritize information security when assessing business results. Therefore, data and analytics governance authorities should have interdisciplinary teams capable of making decisions that are well-balanced, giving risk, opportunities, and security the appropriate weight while considering the organizations’ future interests in mind.

 

Today, businesses are aware of the fact that without effective data and analytics governance, their initiatives and investments in data and analytics won’t be able to satisfy important organizational goals like increased revenue, cost reduction, and improved customer experiences. Therefore, aligning it with business outcomes is critical for business success.

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