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10 Early Blogging Mistakes You Should Avoid From Day One

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10 Early Blogging Mistakes You Should Avoid From Day One

There were so many early blogging mistakes that I made when I started my blog a few years ago, and that’s the reason why I decided to talk about it in this post. 

While some people believe that it’s time to pivot from blogging, I genuinely think that blogging still has some potential compared to other digital platforms like social media or vlogs. For a start, as an audience I would rather read a blog to get some information than use TikTok or Youtube for an answer. And I know I’m not the only one who does that. 

If you are considering blogging to be your next venture and in need of advice on how to do it right, you may want to avoid some of these blogging mistakes that I made at the early stage of my blog!

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10 Blogging Mistakes to Avoid When Starting a New Blog

From not knowing the difference between WordPress.com and WordPress.org to spending too much time promoting my blog instead of working on my content for SEO purpose, I honestly made a lot of mistakes when I started my blog

However, I took them as some lessons learned so that I can genuinely share what I’ve learned with everyone who’s trying to get on the same path in the blogging industry. 

So, here’s the blogging 101 you need to know before publishing your blog on the World Wide Web! 

The Top 3 Blogging Mistakes When Starting a New Blog
  • Treating your blog as a hobby instead of a business from the start. Blogging has the potential to bring some additional income in the long term; and in order to make it work, you will need consistency in terms of your effort to grow your platform. I’d recommend checking out these productivity tools to help you streamline your blog as a business rather than just a hobby. 

  • Lacking information about the best blogging platform options in the market. For instance, if you hear about WordPress being the best blogging platform, be aware that there are two different types of WordPress: WordPress.com and WordPress.org. I’d recommend the latter, where you can purchase hosting through platforms like Bluehost or Hostinger.

  • Procrastinate the chance of earning money through affiliate marketing. Instead of applying directly to various standalone platforms, I’d recommend using affiliate networks like Skimlinks to get you started, as you can immediately add affiliate links for thousands of brands under one bucket. That way, you can create a lot of content mentioning various brands, which can potentially earn money faster to reach the payment threshold. 
Source: Freepik.

#1 Choosing the first blogging platform available without knowing the pros and cons of using it for your blog

It may sound so simple, but trust me… Choosing the right blogging platform is a make-or-break decision for your blogging journey. It’s 2020s, and there’s a handful of blogging platforms that you can choose from in the market, so finding the best blogging platform to start your blog can be a little tricky. 

When I started The BeauTraveler in 2017, I chose the wrong blogging platform because I had no idea the difference between WordPress.com and WordPress.org. I know almost every blogger recommends WordPress as a blogging platform, but I didn’t know there were two types of WordPress that I should’ve known! 

The first mistake that I made was building my blog on WordPress.com. I upgraded it to the Personal Plan so that I could use my domain, without knowing that it wasn’t the self-hosted WordPress that everyone recommends for blogging. 

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I learned the difference the hard way when I bought a premium theme on Envato Elements, only to find out that I couldn’t use the theme as it could only be used on self-hosted WordPress on WordPress.org. 

It took me months to accept the fact that this mistake cost me time and money, as I had already spent a one-year Personal Plan on WordPress.com. I wanted to migrate it right away, but I was hesitant as it had only been around 4 months since I upgraded and bought my domain on WordPress.com. 

I remember I upgraded my WordPress.com account in February, and it was only in September that I decided to swallow my defeat and migrate my website to self-hosted WordPress on Dewaweb for many reasons. 

differences between wordpress.com and wordpress.orgdifferences between wordpress.com and wordpress.org
Source: Freepik

I got a lot of recommendations about web hosting providers like Bluehost or Hostinger, but it was too expensive for my budget at the time so I had to search for a local Indonesian alternative that I knew would be more affordable. That’s how I ended up with Dewaweb, and I’ve never really looked back ever since. 

There are a lot of factors to consider when deciding which blogging platform is the best for you. Apart from budget, you also need to factor in the customization, as well as your technical skills, if you want to build your own website from scratch. 

I know a lot of bloggers who choose platforms like Squarespace or Web.com as they find them easier to design with pretty-looking templates to enhance their branding. 

While I have to admit that the website templates on Web.com and Squarespace make it easier to design your own website from scratch, I know those platforms aren’t suitable for me in terms of pricing. 

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So far, I have to follow what most bloggers say about self-hosted WordPress.org being the best platform for blogging. I think if you have time to follow the learning curves (that can be quite steep at times!), WordPress definitely has everything you need to build and grow your blog from scratch! 

Quick tip: If you want to start a blog with minimum expense, alternatively you can also use a free blogging platform like Blogspot to get you started. 

However, I would also recommend getting a custom domain right away so you can start building your domain authority from the very start, as well as growing your blog as a brand. You can consider getting a cheap domain through platforms like Namecheap or Domain.com and connecting it to your Blogspot account. 

#2 Use the default permalink structure without considering any other viable options

The permalink structure is often overlooked, but you’ll definitely thank me later to find out how important it is to set up the right permalink from the start. 

If you’re not sure what permalink is, it is basically the format for the URL for your content. For instance, if you take a look at the URL of my blog post here, you can see that I use thebeautraveler.com/post-name as my permalink structure. 

Well, that wasn’t the case when I started my blog in 2017. I didn’t even know that the permalink structure would matter so much, so I just used the default format with the publishing date in the format. 

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It took me maybe a year or two after I started blogging when I found out that the permalink format, especially the one that included the publishing date or year in the URL, could make your post seem outdated on search engines even if you created evergreen content! 

Most people go on search engines to find the most updated information about something, and the year of the published date on your permalink could make it seem like your post is no longer relevant. 

That being said, the best blogging practice to choose the right permalink for your blog is to get rid of publishing time from the URL. That’s why I eventually switched from thebeautraveler.com/YYYY/MM/DD/post-name to thebeautraveler.com/post-name format. 

If you just got started with your blog, then it’s the right time to change the best permalink format for your content now! 

If you change your permalink later when you already have a lot of posts published and ranked on search engines, you will have to deal with the redirection process which will require some technical aspects to make it right. But if you do it right from the beginning, you can save yourself from the stress if you’re not a very tech-savvy blogger! 

Not sure if you have the right permalink set up on your website? If you use WordPress as I do, you can go to your WordPress dashboard and check the “Settings” option in the menu, where you can see “Permalinks” in the sub-sections. Once you click it, it will show the permalink format you are using for the website right now. 

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how to change permalink structure on wordpress. how to change permalink structure on wordpress.
How to change your permalink structure on WordPress.

#3 Add a clickbait-style title to “attract” more traffic to your blog

You see, I’m an Indonesian millennial who got so used to being fed with clickbait-style news by digital media here. My biggest blogging mistake is to use the same strategy as those media!

When I started blogging a few years ago, I thought the longer the title, the better… Boy, was I wrong! 

Not only is a long title not good for SEO, but using a clickbait-style title for your blog is no longer relevant these days. Most people who search for information on Google or other search engines are leaning toward posts with more straightforward titles these days. 

The way I see it, a clickbait-style title still works in social media like Instagram Reels or TikTok, but it’s definitely an obsolete strategy if you aim for a blog post to rank on search engines! 

#4 Upload high-quality pics for supporting images on your blog post

So you take great pictures to be included as supporting images on your blog posts, and you want to present the best quality of your pictures. Your first thought would be to upload the HD version of the images to ensure the quality of those pictures. 

Ekkk, wrong. If anything, uploading the high-definition images will only slow down your site. It’s not good for SEO, and it will also take lots of bandwidth on your website since a high-quality picture usually has a larger size as well! 

So, instead of using HD pictures for your supporting images, always upload the compressed image with a smaller size so it won’t take up too much space on your website. 

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Not only will it optimize your website content in general, but it will also give a better user experience as your audience won’t have to wait too long to get your images loaded when reading your blog posts. 

I have to admit that I still have a lot of large-sized images in my early blog posts when I started this blog, but I’ve learned my lessons. 

Nowadays, before uploading pictures for my blog posts, I always make sure that the photos that I use for supporting images won’t be larger than 1000px. Plus, I only use JPG format for the images instead of using the larger format like PNG. 

In addition, I also use the TinyPNG plugin on WordPress. While it’s free for up to 500 photos per month, I occasionally exceed the limit per month as I tried to optimize a lot of existing images on my website as well. I signed up for their Pro plan, and on average I paid around $5 USD per month for these extra optimizations. 

If you don’t want to use the plugin, you can also compress your images manually online on TinyPNG.com

seo elements to optimize your blog postsseo elements to optimize your blog posts
Source: Freepik.

#5 Try to master all social media channels in the hope of getting a larger audience

I started my blog when the influencer industry was at its peak in the midst of the 2010s, so naturally, I spent a lot of time on social media to see if I could make it in the industry. Which I didn’t. LOL. 

When it comes to social media, I suppose it’s more like each to their own thing because I know a lot of people who actually make it in the industry, which brings thousands of traffic to their blogs. 

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I don’t think social media affects my traffic so much, and even if it does… It certainly doesn’t work better than SEO for me. 

At some point, I decided that social media wasn’t really working for me so I focused more on creating content on my blog than posting things on Facebook or Instagram. 

The only social media channels that are worth my time when it comes to gaining traction for my blog are either Pinterest or Flipboard, and I’m not even sure whether these platforms can be considered social media. 

#6 Treat your blog as a hobby instead of a business

Treating my blog as a hobby at the beginning was one of the biggest blogging mistakes that I made when I first started. I didn’t know anything about SEO, and I definitely wrote a lot of things that were kinda cringe if I had to read it today. 

Even if your blog is new, I’d recommend treating your blog as a business right away. In this case, you should think through your branding strategy, and you can implement it through your writing voice. It will be hard to achieve if you treat your blog as a hobby like I did. 

Because of these mistakes, right now I have to do a lot of extra work to update all my blog posts in the first few years of blogging to ensure that the content matches my current branding voice and format. 

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When you treat your blog as a business from the beginning, it can be avoided since you already have your branding guidelines to follow instead of just writing whatever you feel like writing at that time. 

While you may not have earned any income from your blog when you first started, it’s also great to start streamlining your blog as a business so you can choose the best payment platform when you accept some sponsorships or paid collaborations. 

#7 Neglect the chance of networking to grow with other bloggers

As someone who tends to be more comfortable doing things on my own, I never thought networking was necessary when I started my blog. However, you have no idea how beneficial networking with other bloggers is to climb the ladder in the industry! 

Facebook groups for bloggers are my go-to for networking and making connections with other bloggers. From collaborating through round-up posts to guest posting, so far I haven’t found any platform that works better than Facebook groups to network with people from the blogging industry. 

In addition to collaborations, you can also get the opportunity for knowledge-sharing about the industry. Even if you’re a novice to blogging! 

When I started my blog, I gained most of my understanding of SEO from a lot of Facebook groups for bloggers that I’ve joined. I also network with other WordPress users in Indonesia to understand the prospect of running an English blog despite it not being my first language.

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With respect, all the insights I got from the community aren’t always right. But it’s when I gained the understanding that blogging is actually a personal journey. It’s the kind of thing you do where you shouldn’t compare your journey to the others. 

blogging tips for new bloggersblogging tips for new bloggers
Source: Freepik.

Blogging is something that you should try and test yourself to see if the result works for you. No matter how many blogging coaches say A works better, sometimes you just need to see how B works out and see if the result can be better than A for your platform. 

My advice is it’s okay to seek advice from others, but don’t eat the whole up since maybe you need a slightly different strategy to succeed. Be open to suggestions, but stay curious. Plus, it won’t hurt to pour your creativity here and there to see how it works out! 

#8 Ignore the best practice for blog formatting strategy on your blog posts

This sounds so simple, but it was also overlooked when I was a beginner. Do not neglect subheadings when formatting your blog posts! 

My logic when I was new to blogging was that since I could easily make the font bold, I could always use the bold font to enhance the hierarchy of my blog post. 

But guess what? Apparently, formatting also matters for SEO too and the hierarchy of a blog post only counts when you use the correct subheadings in the article. 

So, yeah… While you’re probably smarter than I was when I first started, this is a little reminder in case you have the same logic that I did so that you don’t have to repeat my bad blog examples! 

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#9 Procrastinate the chance of earning money through affiliate marketing

A few years ago, when I wrote about my income sources from blogging, I mentioned that affiliate marketing didn’t work for me. Boy, was I wrong! 

Affiliate marketing could work, but there are a lot of factors that you should consider when choosing affiliate programs to ensure that they will bring value to both your content and income. 

When I started The BeauTraveler a long time ago, I applied for Amazon affiliates and of course, I didn’t make it because (1) most of my audiences at the time were close friends who are mostly based in Southeast Asia where Amazon isn’t really popular, and (2) I simply didn’t have enough audience to actually convert anything there. 

It was only this year when I realized that affiliate marketing could actually work for me. But even that, I still refuse to apply to standalone affiliate marketing programs. 

Why? Because at around 7,000 sessions and 10,000 pageviews per months, my audience is still considered low to convert to reach the payout threshold for most direct affiliate programs. And that’s why I chose to work with affiliate networks like TravelPayouts or Impact instead.

blogging tips for beginners. blogging tips for beginners.
Source: Freepik.

There are pros and cons of joining affiliate networks compared to doing it directly. But if you’re a new blogger trying to build content and affiliates, joining affiliate networks may work better since you can join various programs under one bucket. That way, it’s easier to reach the payout threshold than doing it directly with numerous brands for the sake of higher commission. 

Another alternative is Skimlinks. Although they cut around 25% of your earnings, Skimlinks is probably the easiest platform to join if you want to get into affiliate marketing. They literally have thousands of merchant partners around the world, and you can convert all the links into an affiliate link without having to apply for each brand. 

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The only affiliate program that I’ve joined directly is SafetyWing, and it works tremendously well for me since they have regular bonuses and contests to earn around $100 USD per campaign without any pressure to convert your affiliate to eligible sales. 

#10 Spend too much money on fancy blogging tools

I know a blogging coach who emphasized that in order for your blog to succeed, you should invest in some paid tools. 

While I know she meant well and I admit that over time, you definitely will need to invest in something in order for you to grow, you don’t need to spend too much money on fancy blogging tools from the beginning! 

For instance, tools like Ahrefs or Semrush are too overpriced if you barely make anything from your blog. Even more so if you have zero skills in analytics to make them worth the price. 

Instead, I’d recommend free tools from Google to get you started. Master Google Analytics and Google Search Console to learn how to analyze graphics for your blog, and you can also use the keyword planner tool on Google Ads to see the search volume of your content plan. 

If you have the budget to get started with blogging professionally, you can consider spending it on a keyword research tool to help you build optimized content for your blog. 

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For a low-budget tool, you can sign up for Keywords Everywhere or Keyword Cupid to get started. For a mid-range option, Keysearch is pretty popular among the travel bloggers’ community. If you have an extra budget, you can also check KeywordTool.io which enables you to search keywords for SEO across channels from Google, Bing, to Pinterest and even TikTok! 

Alternatively, you can also invest in the cheaper version of Ahrefs/Semrush with Ubersuggest. Ubersuggest’s lifetime access price is on par with the monthly subscription of the other tools, although I have to admit that I feel like the data on Ubersuggest is kinda wonky. I use Ubersuggest personally, so I think they really need a lot of improvement when it comes to data and user experience. 

best affiliate programs for new bloggersbest affiliate programs for new bloggers
Source: Freepik.

FAQs about Starting a New Blog

Now that you know some common mistakes in blogging for new bloggers, I will also add some of the most frequently asked questions about starting a new blog so you can gain more insights to decide whether blogging is for you. 

So, here we go! 

What makes a blog fail? 

To tell you the truth, blogging is not for everyone because it requires consistency. It isn’t an easy way to make money, and it could take months or years to the point you can make a living out of it. 

I think blogging works for me because writing is something that I will still do for free. When I started my blog, I practically only spent my money on the domain and hosting provider with Dewaweb, which was only around $30 USD per year at the time. 

As I started my blog not too long before I quit my full-time job, I practically had enough time to write more content in my free time. It took me around 7-8 months until I started generating regular income from my blog, which makes it profitable even in the first year. 

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Nonetheless, my situation makes it easy for me to stay consistent about working on my blog, creating fresh content, and optimizing it when necessary. It can’t be the case if you have a lot going on, which can hinder your consistency in working on your blog. 

It’s one thing to have writer’s block, but it’s another thing when you have other responsibilities to deal with. 

I think if you decide to start a blog and don’t want your blog to fail, you need to at least dedicate your time to creating content at least once every two weeks. Otherwise, your blog will slowly become a liability instead of an asset, which may result in failure. 

What is the ideal blog length? 

I know I tend to write a little bit longer than it should, but a good blog post is the one that actually solves the audience’s problem. 

While technically nothing is set in stone when it comes to an ideal blog length, 1500-2000 words are a sweet spot to ensure that you give adequate information within your post while it’s also not too long now that most audiences have a shorter attention span. 

Is blogging still relevant? 

As I mentioned at the beginning of this post, I still prefer searching for information through blogs since I just can’t stand video content these days. I believe I’m not the only one, so blogging is still relevant for the audience just like me, who prefer reading to watching videos. 

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The only issue is with search engines that might change algorithms from time to time, which can make blogging triple harder than it was years ago.

blogging graphicblogging graphic
Source: Freepik.

Conclusion

If you decide to start a blog now, it’s important not to overlook all the basic things that may matter in the blogging industry. Something as simple as knowing the best platform for your blog to the knowledge of how to optimize your blog post for search engines like Google or Bing. 

When you know all the basics and you can be consistent in the process, your blog can gain traction without spending too much money on fancy tools at the early stage of your blogging journey. 

So, are you ready to start your blog anytime soon? Or are you a blogger who wants to share some blogging mistakes that you made at the early stage of your blogging journey? Share in the comment below, and cheerio! 😉

Marya The BeauTravelerMarya The BeauTraveler
Marya The BeauTraveler

I am the founder and main editor at The BeauTraveler. I spent 4 years working in the aviation industry but ironically got to travel more right after quitting the industry in 2015. Born and raised in Indonesia, I started working remotely in 2017, and while I stay at home most of the time, I also regularly spend 2-3 months living a semi-digital nomad life elsewhere every year.


Disclaimer: 

This post may contain affiliate links. I receive a small commission at no cost to you when you make a purchase using my link.


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Best Newsletter Niches in 2024

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Best Newsletter Niches in 2024

Table of Contents

When was the last time you eagerly awaited a newsletter? 

Chances are, it spoke directly to your interests, needs, and persona.

But as someone thinking about starting a newsletter, how do you create a newsletter that people will want to read? 

How do you find that special topic that ignites your audience’s passion and is still profitable?

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A newsletter that tries to be everything to everyone often resonates with no one. The key lies in finding your niche. Newsletters focusing on specific content have a 16% higher open rate and a 21% higher click-through rate than more generic ones.

And with the right platform, this becomes a lot easier. For example, beehiiv has a user-friendly interface and powerful tools to help you grow and engage your audience and eventually monetize your newsletter.

We’ll delve into the best newsletter niches for 2024, offering insights on selecting a niche that aligns with your interests and appeals to your target audience. 

We’ll also share tips on effectively using beehiiv to maximize your newsletter’s impact.

Benefits Of Targeting A Specific Audience

A report from Twilio in 2022 shows that 62% of people will stop caring about a brand if it doesn’t offer them something that feels personal.

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You’re likely to resonate with your audience by tailoring your content to a specific group. This relevance leads to higher engagement rates, as readers find the content more interesting and pertinent to their needs and interests.

The newsletter space today is a numbers game.

Imagine you have a newsletter focused on sustainable living and eco-friendly products. Your audience comprises environmentally conscious individuals actively seeking ways to reduce their carbon footprint. 

Suppose you decide to promote a new eco-friendly home cleaning product, either as an advertisement for another brand or as part of your own product line.

Since your audience is already interested in sustainability, the cleaning product aligns perfectly with their interests. This relevance makes them more likely to read about the product, engage with the content, and consider it seriously.

Apart from increased engagement, here are some other benefits of a specific niche newsletter.

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  • Authority and Expertise: When you consistently deliver content within a specific niche, you establish yourself as an authority. This expertise attracts new subscribers who are seeking credible information and advice.

  • Higher Quality Leads for Advertisers: If you want to monetize your newsletter through advertising, a niche audience is more attractive to certain advertisers. These advertisers often pay a premium for access to a highly engaged and targeted audience.

  • Long-term Subscriber Retention: Readers who subscribe to a newsletter that consistently provides value in their area of interest are more likely to remain loyal subscribers over the long term. This reduces churn and increases the lifetime value of each subscriber.

Step-By-Step Guide On Identifying A Perfect Newsletter Niche

Before we get to the best newsletter niche, we want to show you how to identify a niche for yourself.

Like building a niche site, finding the perfect niche for your newsletter is critical in establishing a successful and engaging publication.

The process involves a mix of self-reflection, market research, and strategic planning. Here’s a detailed step-by-step guide to help you identify your ideal newsletter niche.

Best Newsletter Niches in 2024

Now, before fully committing, test your concept. Start with a small group of subscribers and gather feedback. Be prepared to iterate based on what you learn. Key actions include:

  • Send out pilot editions and solicit feedback. At beehiiv, we have a Feedback Survey feature that lets you get feedback from your newsletter audience.

  • Be flexible and ready to adjust your niche or approach based on subscriber responses.

The Best Profitable Newsletter Niche Ideas

These choices are rooted in carefully analyzing market trends, audience engagement levels, and monetization opportunities. 

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We’ve also considered the evolving interests and behaviors of online audiences.

We also factored in the versatility of these niches to accommodate different content formats and monetization strategies, whether through sponsorships, product sales, or affiliate marketing.

1. Finance and Investing

According to a report by Research and Markets, the global financial services market size was valued at $23,328.73 billion in 2021 and is expected to expand at a compound annual growth rate (CAGR) of 7.4% from 2022 to 2030.

Best Newsletter Niches in 2024

Global financial market services market growth rate

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So, people are inherently interested in managing their finances and growing their wealth. This interest translates into a dedicated readership seeking expert advice and insights.

This niche also allows for diverse content formats, including market analysis, investment tips, personal finance advice, interviews with industry experts, and explanations of complex financial concepts. 

Such versatility keeps the content fresh and engaging and caters to a wide range of audience segments, from beginners to seasoned investors.

What are the monetization strategies for this niche?

  • Sponsorships from financial institutions

  • Affiliate marketing for financial tools and products

  • Premium subscription models for exclusive insights

2. Technology Newsletters

Technology impacts nearly every aspect of modern life, ensuring a consistently high interest and engagement among readers.

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People always want to understand the latest gadgets, software updates, or tech industry dynamics.

For example, Samsung will be releasing their flagship phones powered by AI this year, and many people are looking to get updated on the release and later reviews.

You can monetize these technology newsletters through various channels. This includes sponsorships from tech companies, affiliate marketing for gadgets and software, and paid subscriptions for in-depth analysis or exclusive content. 

According to a report by Campaign Monitor, the IT/Tech/Software industry has an average open rate of 22.7% and a click-through rate of 2.0%, so you’re sure to get a lot of viewership.

The Soulful Entrepreneur is a great example of a successful newsletter in the tech ecosystem made with beehiiv.

Best Newsletter Niches in 2024

3. Parenting Newsletters

Parenting is an evergreen and highly relatable topic, making parenting newsletters a lucrative niche. 

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The challenges and joys of parenting are universal yet constantly evolving with societal changes. 

Your newsletter can focus on offering solutions and advice for contemporary parenting issues, such as:

Collaborate with child psychologists, educators, and experienced parents to provide a well-rounded perspective on various parenting topics.

You can also offer premium content, such as in-depth guides, exclusive interviews, or early access to events, for subscribers who pay a fee.

As your newsletter grows, consider covering broader aspects of parenting, like education choices, nutritional advice, or developmental milestones for different age groups.

4. Health & Wellness Newsletters

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This should be higher on the list, right? Yes.

This niche allows exploration of various topics like dietary advice, exercise routines, mental health strategies, wellness trends, and holistic health approaches, catering to a wide range of reader interests.

For example, focusing on mental health within the health and wellness niche is timely and resonates deeply with current global trends.

There has been an increasing recognition of the importance of mental health, partly accelerated by the COVID-19 pandemic.

You can cover topics like managing stress and anxiety, mindfulness practices, tips for improving mental health, interviews with mental health professionals, and personal stories of overcoming mental challenges.

While the health and wellness niche offers immense potential, it’s important to approach it with certain caveats in mind:

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  • Responsibility and Accuracy: Given the sensitivity and importance of health-related information, ensure that your content is accurate, well-researched, and responsibly presented. Misinformation can have serious consequences, so always verify facts and, if possible, consult with health professionals.

  • Regulatory Compliance: Depending on the content, health newsletters may need to adhere to specific regulations or guidelines, such as those concerning medical advice or data privacy (HIPAA in the U.S., for example).

  • Sensitive Topics: Some health topics might be sensitive or trigger emotional responses. It’s important to handle such topics with empathy and discretion.

5. Conspiracy Theories & Alternative Beliefs

If you’re a person who likes to try things out of the ordinary, the niche of conspiracy theories and alternative beliefs is a unique and intriguing one. 

While this niche can be fascinating and engaging, it’s important to approach it responsibly.

Your newsletter can delve into various conspiracy theories, historical mysteries, and unexplained phenomena, attracting curious readers about such subjects.

But given the sensitive nature of conspiracy theories and alternative beliefs, approach these topics responsibly.

Avoid spreading misinformation and always aim to provide well-researched, balanced viewpoints. Don’t be extreme.

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Be mindful of the potential impact of your content on public opinion and individual beliefs. Distinguish between presenting alternative perspectives and endorsing unfounded claims.

Monetization opportunities for this niche include:

  • Sponsored content and affiliate marketing related to books, documentaries, or events focusing on alternative beliefs and historical mysteries.

  • Exclusive member-only content for subscribers who want in-depth analysis or early access to new theories or findings.

6. B2B (Business-to-Business) Newsletters

B2B newsletters are a specialized form of communication in the business world, targeting an audience of business professionals, decision-makers, and industry leaders. 

These newsletters share industry-specific information, insights, and thought leadership. 

They aim to foster a professional community, provide valuable content, and facilitate business growth and networking.

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An example is the Marketing Brew newsletter by Morning Brew. This newsletter targets marketing professionals, offering the latest news, trends, and strategies in the world of marketing, with a focus on providing actionable insights.

Best Newsletter Niches in 2024

In your B2B newsletter, you can delve deeply into market analysis, technological advancements, industry best practices, and leadership strategies.

Here, you provide value through expert insights and well-researched information.

Your newsletter can influence key business decisions. By providing high-quality content, you position yourself as a thought leader, and your newsletter becomes a go-to resource for industry professionals.

To monetize a B2B newsletter, use these strategies:

  • Partner with companies whose products or services align with your audience’s interests. You can offer to feature their content or ads in your newsletter.

  • Offer a tiered subscription model. A basic subscription could be free, while a premium subscription could offer exclusive content like in-depth reports, personalized analyses, or access to industry events and webinars.

  • Leverage your expertise and the authority built through your newsletter to offer consulting services.

  • Build relationships with other businesses in your field. You might co-create content, conduct joint webinars, or collaborate on research projects, which can be monetized.

7. AI Newsletters

Your AI newsletter can cater to this rising curiosity, providing insights and analyses on AI’s growth.

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The audience in this niche is broad and varied. It includes AI professionals working in the field, researchers exploring new frontiers in AI, students seeking knowledge and career opportunities, and tech enthusiasts fascinated by AI’s potential. 

Your content can be tailored to address the interests and informational needs of this diverse group.

To monetize, collaborate with companies that offer AI software, tools, and applications. By including affiliate links in your newsletter, you can earn commissions on sales made through these links. 

This strategy generates revenue and directly provides your readers access to valuable AI resources.

Also, given the interest in AI, many companies in this domain might be interested in sponsoring sections of your newsletter or placing ads. These could be companies selling AI products, providing AI services, or hosting AI-related events.

The key is to partner with brands that align with your audience’s interests.

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Success Stories of Niche Newsletters

By focusing on a particular area of interest, authors have managed to carve out unique spaces. 

Their achievements highlight how understanding and catering to a defined audience’s specific needs and interests can lead to impressive results in subscriber growth and revenue generation.

1. The Brink Newsletter

When Marcus Ramsey, an e-commerce SEO expert, decided to dive into the newsletter space at the start of 2023, he had his eyes set on the growing field of Artificial Intelligence (AI). 

In just over a month, The Brink got to over 14,000 subscribers. The newsletter offers a daily dose of AI news, exclusive stories from insiders, and a human touch that resonates with its readers. 

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It caters to a wide audience interested in AI, business, and technology, encapsulating complex topics into three-minute reads every morning. This format appeals to time-constrained professionals and anyone interested in AI advancements.

Marcus Ramsey’s journey is a good example for aspiring newsletter creators, particularly in niche markets like AI. 

His success illustrates how a well-thought-out content strategy, combined with effective use of social media and lead magnets, can result in rapid growth and a strong, engaged subscriber base.

Haroon Choudery is another example of someone putting their knowledge to good use. You can read more about his success story here.

2. Gen-Z Basketball Newsletter

Best Newsletter Niches in 2024

When Cole and Cody Hock, co-founders of Enjoy Basketball, teamed up with Kenny Beecham, a prominent basketball thought leader, to launch a newsletter, they were stepping into the unknown.

Taking this bold step, the Enjoy Basketball newsletter experienced rapid growth. It got over 45,000 subscribers just one year after its launch on beehiiv in 2022.

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They attribute the newsletter’s growth to its unique approach to basketball media. 

Rather than focusing on the negative aspects of sports culture, Enjoy Basketball highlights the positivity and joy of the game. This fresh perspective is particularly appealing to Millennials and Gen-Z audiences.

How do they monetize this newsletter? 

Cody and Cole have established valuable partnerships with brands like the NBA, Shopify, and NBCUniversal. 

These partnerships and their e-commerce venture selling basketball-themed apparel have created a robust revenue stream.

Frequently Asked Questions

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How Do I Identify Which Newsletter Niche Is Right for Me?

Consider your passions and expertise first. What topics do you find yourself constantly drawn to? What do you enjoy discussing or learning about? Next, research the market to see if there’s an audience interested in these topics. Look at online forums, social media groups, and existing newsletters to gauge interest and identify gaps your newsletter could fill. 

Finally, consider the monetization potential and whether you can consistently produce content in this niche. The right niche should align with your interests, have a dedicated audience, and offer potential for growth and monetization.

What Are the Key Factors in Determining the Profitability of a Newsletter Niche?

The success of a newsletter depends on its audience’s interest and spending power, whether it offers something unique, and whether it can make money through ads or subscriptions. Keeping content fresh and looking at what similar newsletters are doing also helps it do well.

How Can I Gauge the Audience Size and Engagement in My Chosen Niche?

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First, explore relevant groups, forums, and pages on platforms like Facebook, LinkedIn, Twitter, and Reddit. Look at the number of members and followers and the frequency and quality of interactions.

Then, use tools like Google Trends, SEMrush, or Ahrefs to research keywords related to your niche. High search volumes indicate a significant interest. 

Also, analyze existing newsletters in your niche. Check their subscriber counts (if available), social media following, and engagement levels on their posts. In addition, user-generated content sites like Quora or specialized forums give insights into how many people are asking questions or discussing topics related to your niche.

Build Your Niche Newsletter using beehiiv

If you’re inspired by the success stories of niche newsletters like The Brink and Enjoy Basketball and are ready to embark on your newsletter journey, you can use beehiiv to get started.

beehiiv’s platform is designed for simplicity and ease of use, ensuring that even beginners can get their newsletters up and running quickly.

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With beehiiv, you can access various monetization options like advertising, e-commerce integrations, and subscription models, making generating revenue from your content easier.

We also provide detailed analytics, helping you understand your audience better and make data-driven decisions to enhance engagement and growth.

Best Newsletter Niches in 2024

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Lazy Ways People Are Making More Passive Income

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Lazy Ways People Are Making More Passive Income

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In an era marked by innovation and unconventional career paths, individuals are discovering remarkably inventive methods to generate income with minimal effort. These ingenious “lazy” money-making strategies challenge traditional notions of work ethic and productivity, leveraging the power of automation, passive income streams, and strategic outsourcing.

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21 Ideas for Earning Money Through Social Media

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social media earning

Nowadays, having only one source of income is not enough. In my case, it can barely cover the monthly expenses and bills. 

So, I researched several ideas for earning money through social media. It’s a way for me to have extra earnings to buy groceries or add to my savings. If you’re like me and want to make extra money online, this guide will help you do that. 

1. Sponsored Posts

sponsored post
Image Credit: Shutterstock.

One way most influencers make money is by doing sponsored posts. Brands will contact you to make deals if you have a decent social media following. 

You can also do outreach, where you reach out to businesses and pitch the benefits of partnering with you. Once the deal is sealed, you’ll be paid to promote their products and services on your social accounts like Instagram, Facebook, TikTok, and even LinkedIn.

2. Affiliate Marketing

Affiliate MarketingAffiliate Marketing
Image Credit: Shutterstock.

Another way you can earn extra cash through social media is affiliate marketing. Affiliate marketing is where you can make a commission by promoting a product or service of a business using an affiliate link. 

The best examples of where you can do that are Clickbank, ShareASale, and Amazon. You can sign up or apply to their affiliate program, and once accepted, you can begin promoting their products on your social platforms or website. You’ll also have your own Amazon dashboard to monitor how many people click on your links and purchase through them. 

3. Selling Products Online

Man, home business, work from home, e-commerceMan, home business, work from home, e-commerce
Image Credit: Hananeko_Studio/Shutterstock.

Selling products online is among the best ways to make extra money. Though this sounds similar to affiliate marketing, there’s a difference. You need to have your own products to sell or have a supplier who can send the orders directly to your customers, which is called drop shipping. You’ll need a platform to sell, for which you can use your social media platforms.

4. Paid Online Communities

shutterstock 417264109 scaledshutterstock 417264109 scaled
Image Credit: Shutterstock.

Looking to boost your income? Consider creating a paid online community on social media. It’s a digital space where members pay to access exclusive content, discussions, and benefits.

These communities often provide specialized knowledge, tools, or interactions not found in free forums. Remember that building a good following and having a valuable offer is the key to success here. 

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5. Social Media Management

social media followingsocial media following
Image Credit: 13_Phunkod / SHutterstock.

One way to earn an additional income is through social media management. In this line of freelance work, you create and schedule social media content to grow and nurture audiences on various social media platforms. 

Most importantly, you must have an effective social media content strategy to organically grow your client’s accounts. If that sounds like you, you can create an account and apply to job sites like Upwork. 

6. Online Courses

Woman, laptop, class, teaching, teacher, online, course, pottery, learnWoman, laptop, class, teaching, teacher, online, course, pottery, learn
Image Credit: Dmytro Zinkevych/Shutterstock.

If you’re a teacher, YouTuber, writer, or someone who knows much about one specific topic, you can make online courses and sell them. Pick a topic you want to cover and ensure you’re good at that. 

Next, validate your ideas through research and audience surveys to make sure that’s what your audience wants. Once you finish that, pick your course platforms, like Teachable and Learndash. 

7. Create an E-Book 

create ebookcreate ebook
Image Credit: Shutterstock.

Another extra source of income you can do is create an e-book. Creating an e-book lets you share your knowledge, expertise, and life experience in a convenient digital format while earning extra income. 

It’s also hassle-free since you can self-publish your e-book on platforms like Amazon Kindle Direct Publishing and reach a wide audience. That said, you can always use your social media following to market the e-book. 

8. Print-On-Demand

print on demandprint on demand
Image Credit: Shutterstock.

If you want to earn extra bucks and have good design skills, there’s no better way to leverage your social media account than a print-on-demand business. It’s where you design a product with your print-on-demand partner, and they will print and ship the goods to your customers on your behalf. 

Some of the most popular print-on-demand partners you can collaborate with are Printify and Printful. There’s no set-up cost or membership fee for these two, and they will only charge you for manufacturing and shipping once an order is placed. 

9. Photography

man taking a photo with professional cameraman taking a photo with professional camera
Image Credit: Shutterstock.

You can earn extra income by doing photography gigs through social media. All you need to do is showcase your photography skills on social media platforms and ensure all your shots are taken well. 

Platforms like Facebook and Instagram are good places to find clients who need photographers for their businesses or personal shoots. As a result, you’ll turn your passion for photography into a profitable side hustle. 

10. Subscription Services

only fans subscriptiononly fans subscription
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Earn extra income by offering subscription services through social media. Just create valuable content or products that people are willing to pay for. Whether it’s exclusive access to premium content, personalized services, or products, you can make easy money by promoting them on social media. 

However, this only works if you already have established followers. If not, work on growing your audience first. By giving your subscribers something valuable regularly, you can turn what you love or are good at into a steady source of income.

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11. Crowdfunding

crowdfundingcrowdfunding
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If you need money for a brilliant business idea but have no capital money at hand, you can generate money through crowdfunding. Simply share your project or idea online, be genuine, and ask for their support.

Start a GoFundMe or use Kickstarter to start your journey. Afterward, share them on social platforms like Facebook and Instagram to raise awareness about the funding. 

12. Sponsored Reviews

influencerinfluencer
Image Credit: Shutterstock / Diego Cervo

Another way you can make legitimate money online is to do sponsored reviews. Don’t mistake this as similar to sponsored posts; this isn’t. In sponsored reviews, you’ll get paid to write a lengthy review for a product or service of a business. Meanwhile, in sponsored posts, you’ll only do a little extra work of endorsing or posting an item.

13. Digital Coaching or Consulting

Shutterstock 1738498550Shutterstock 1738498550
Image Credit: Shutterstock.

One of the ways to make extra cash is through digital coaching or consulting. Though this might sound simple, it has depth, so you must have the experience to do any of those two. 

For example, if you have expertise in fitness, you could provide tailored workout plans and nutrition guidance via video calls or email consultations. Or, if you excel in career coaching, you could offer resume reviews and interview strategies to assist people get much better employment opportunities. Use social media to tell people about your services and connect with potential clients.

14. Copywriting Services

Young Multiethnic Developer Working on a Laptop Computer in Creative Office Environment. Beautiful Diverse Latin Female Project Manager is Developing Data and Scheduling a Project.Young Multiethnic Developer Working on a Laptop Computer in Creative Office Environment. Beautiful Diverse Latin Female Project Manager is Developing Data and Scheduling a Project.
Image Credit: Gorodenkoff/Shutterstock.

Another way of making a quick buck is to offer copywriting services. With your talent in writing, you get paid to work with brands, advertisers, marketing agencies, or sole business owners and earn additional income. Market your offerings well on social media and job sites like Upwork to attract potential clients willing to pay for your freelance writing services. 

15. Video Production

Unrecognizable guy editing astronaut videoUnrecognizable guy editing astronaut video
Image Credit: Frame Stock Footage/Shutterstock.

Video production is another way to make more money via social media. Businesses and YouTubers often hire freelancers to do video production or video editing for them for a good amount of money. For instance, a video editor I know makes hundreds of dollars per video submitted. 

16. Graphic Design Services

Graphic designer creating logo on computerGraphic designer creating logo on computer
Image Credit: Kaspars Grinvalds / Shutterstock.

If you have a good eye for design and details, offering graphic design services is among the best ways to make additional money. Your job here includes anything from making logos, typography, infographics, or packaging design. Use your social media to post your work and attract new clients.

17. Virtual Assistant Services

Virtual AssistantVirtual Assistant
Image Credit: Shutterstock.

Offering virtual assistant services is one way to start making money online. It’s similar to offering social media and copywriting services but with a broader scope of work. Your job here is not restricted to blog posting, scheduling appointments, managing email accounts, and making travel arrangements. 

18. Webinar Hosting

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Courtesy of Wealth of Geeks

Web hosting is another way you can earn money from home. You can make money from this by hosting webinars for specific topics you’re an expert in. 

Use your social media to make your followers aware of your webinar, set an admission price, and add as much value as you can on the topic of your choosing. 

19. Niche Blogging

What Skills Do I Need To Become a BloggerWhat Skills Do I Need To Become a Blogger
Image Credit: Shutterstock.

If you love blogging, there’s no better way to monetize than niche blogging. You pick a particular topic to write on and publish posts in that niche. 

For instance, if you love traveling, you can pick a travel niche and write only about traveling topics. Share your posts on various social platforms to attract more audience. Once your blog gains traction and your social media account grows, you can earn money from ads and sponsored posts and offer your expertise to help other bloggers. 

20. Podcast

Podcast SetupPodcast Setup
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If you love talking, monetizing a podcast is another way to make money online. Pick your niche or topic, choose a catchy name, and buy recording equipment and software. 

Once everything is ready, you can start recording and editing your podcast. After that, focus on building trust with your audience by regularly uploading valuable, high-quality content that resonates with your audience. 

When your podcast gains a good audience and your social media platforms start to grow, you can start doing sponsored posts and ads, or put affiliate codes or links to your podcast. 

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21. Sponsored Livestream

Influencer live recording social media vloggingInfluencer live recording social media vlogging
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If you enjoy live interactions, hosting sponsored livestreams is a great way to earn money online. Start by picking a subject or theme for your live stream, ensuring it aligns with your interests and expertise.

Next, gather the equipment and streaming software, ensuring good audio and video quality. Once prepared, engage with your audience in real-time by delivering valuable content and fostering meaningful conversations.

As your livestream gains traction and viewership, consider collaborating with brands for sponsored posts and ads during your streams. Alternatively, incorporate affiliate codes or links into your content to monetize your efforts further.

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