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11 Great Ways To Hook Readers in 2023

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11 Great Ways To Hook Readers in 2023

Want to know how to write a blog intro with impact?

It’s important to understand human psychology.

But don’t worry, you don’t need a psychology degree to write a great introduction.

Far from it.

You just need a few simple psychological principles that get readers saying “YES” to the rest of the article.

When you use them, it’s a win-win for everyone involved.

Your readers are thrilled they found your website.

And you:

  • Gain a loyal following
  • Get more email subscribers
  • And make more sales or affiliate commissions

The best part?

A great intro can even improve organic rankings because more engagement sends “positive signals” to Google.

Keep reading for 11 tips to write highly compelling blog introductions.

1. Start with a Question (or Statistic)

When you ask a question in a blog post, the reader has to read the following line to get the answer.

And as an opening paragraph, it’s perfect, as it encourages this trend.

The trend of reading the next line.

Questions can also be used to build rapport by getting on the same page as your reader.

Or by making them laugh or by building curiosity.

Some question examples:

  • Want to know a secret?
  • Don’t you just hate it when your dog barks all night?
  • What if you could please everyone all of the time?

Another great opening sentence is with an industry statistic.

Why?

Because they add a perceived authority to the writer, as it aligns you with the expert or industry.

If you’re not an expert on the topic with raving credentials, a statistic is the next best thing.

Examples of sharing stats:

  • 81% of marketers view content as a core business strategy
  • Content marketing generates three times as many leads as other digital marketing and costs 62% less

This might help you come across as an expert content marketer, even if you’re not one.

2. Know Your Readers’ Pain Points

In his book Thinking, Fast and Slow, Daniel Kahneman writes:

“Loss aversion refers to the relative strength of two motives: we are driven more strongly to avoid losses than to achieve gains.”

In simple terms, this means that humans are twice as motivated by pain than by pleasure, a common concept known in content marketing and modern psychology.

It’s also the reason why almost all sales copy and advertising leads with a pain point.

And you can do the same in a blog post introduction.

For example, which of the following motivates you more?

  • This one habit can get you into shape for the summer and feeling amazing!
  • Is this habit stopping you from getting into shape and destroying your confidence?

Life tends to escape most of us, and we become complacent. Then, avoiding the pain becomes less painful than leaving our comfort zone.

That’s why knowing your readers’ pain points are so effective.

Knowing the problems your audience is facing will clarify your message and influence your audience to take action.

3. Communicate Expertise

Many people shy away from promoting themselves because it feels like they’re bragging.

But, to write a good blog intro, expertise is essential.

However, you don’t need to hold a master’s degree or above to be an expert.

You only need to be perceived as an expert.

“How?” You ask…

Here are a few ways to establish authority and expertise in your writing.

Be Specific

Assertive people with authority are direct without being domineering.

They say it how it is.

That’s because they are confident about what they know and communicate with conviction.

To make this work in your intros, avoid being vague or passive and, instead, be specific.

Want a specific blog introduction example? Here are two:

The first one doesn’t require much authority, but the second is crucial.

  1. Christmas Jumpers: After researching 100+ Christmas jumpers, these were the best quality we found, thanks to their 100% sustainable and eco-friendly fabrics.
  2. The Ketogenic Diet: After 3 years on the keto diet, this is, in my expert opinion, the fastest and safest way to get started with keto.

Show, Don’t Tell

Instead of telling people how much of an expert you are, demonstrate your wealth of knowledge by making complex topics easy to grasp.

It’s better to let them define you as an expert than you trying to convince them you are one.

Use Social Proof

Social proof is an excellent way to establish expertise and authority.

Here’s how you could include it in your intros:

People often ask me; “What is the best way to market my business online?”

Or…

I get this question asked a lot by my email subscribers, so I thought I’d address it here…

This ties into the previous tip. You’re not directly stating that you’re an expert. You’re using social proof to do it for you.

4. Keep it Short and Sweet

Unless you’re a world-class storyteller, aim to keep your blog introductions short and sweet.

Clear and concise, and on point.

Try to set the pace of the article in your intros. A pace that moves them along quickly.

Successful introductions only require one thing.

Let the reader know they will get the answers they seek in your article.

Of course, longer intros can work, but they must be well thought out and match the tone of the main content.

5. Meet the Search Intent

how to write a blog intro - screenshot of google homepage

Meeting the search intent is essential.

And not just for SEO benefits, as it lets the reader know they’re in the right place.

To do this, include your primary keyword in the first paragraph if you can.

You can also emphasize search intent in bullet points.

(More on bullet points later.)

The reason why search intent is so important in SEO is this:

Relevance, context, and understanding.

When people do a Google search, they can often be vague.

That’s because they don’t know the details of what they’re searching for.

But what they do understand is how their search query relates to their problem.

When you can communicate their problem as it relates to the intent of the post, they won’t want to stop reading.

6. Obliterate Objections

Objections are simply doubts in a person’s mind that what they will read (or buy) will help them.

Everyone has objections.

But we can bundle almost all objections into four buckets:

  1. People don’t want to waste time
  2. They don’t want to waste money
  3. There’s a lack of trust
  4. They are unsure if there’s a need

Let’s briefly break each of these down from the context of writing better introductions.

First, people don’t want to waste time, so if they feel like they need to make an effort, they might put off reading a good blog post.

Combat this objection by stating how easy it is to learn, how quickly they can implement the teachings, or how beginner-friendly it is.

Second, they don’t want to waste money. If your article is reviewing an expensive product, highlight the benefits of owning it or the disadvantages of not owning it.

Third, if there’s a lack of trust, it could be in you, themselves, or the topic you’re writing about and will have doubts.

This one comes down to confidence. The best way to create trust is to communicate expertise and build rapport.

Lastly, people are unsure if they need to know more about your topic or buy what you’re selling or promoting.

To overcome this objection, the reader needs to become more aware of the pain points if they don’t learn more about them.

When you combat these objections in your intros, you’ll get people reading your content every time.

7. Build Anticipation

Building anticipation in your introductions is a great way to keep people reading.

This can be done in a couple of ways.

Similar to how horror movies keep you on the edge of your seat or the reverse; a motivational speaker on stage.

Here are a few ways you can incorporate these into your blog intros.

The first idea is to introduce a personal success story of how you overcame a challenging issue (or achieved an inspiring goal).

For example:

In this post, I’ll share how I overcame my fear of public speaking in less than 1 hour. Not only that, I got a standing ovation the very next day.

Another way is to express a negative emotion your reader may be facing that the article is going to help solve.

For example:

Want to know what the best meditation apps are?

Then you’re in luck. After spending the last 2 years completely stressed and burnt out, I tested 7 meditation apps over 30 days.

The best bit?

My stress has completely cleared up and I have more time to focus on my business.

Lastly, tell people what they can expect from the article. For example, this can be best done using bullet points.

This is my complete guide on how I increased organic traffic by 273% in just 3 months.

You’ll discover:

  • The three things I did differently to exceed my goal
  • How my traffic increase has impacted my income
  • And a step-by-step strategy so that you can replicate my results

8. Empathize

1675128757 337 11 Great Ways To Hook Readers in 2023

Injecting empathy turns a basic blog intro into a great blog intro.

And it’s an excellent way to engage readers as it helps build rapport.

But what does that even mean?

Rapport is how people connect through shared views, mutual understanding, and acceptance of each other’s differences.

Empathy is just one way to build rapport with your reader.

To bake this into your introduction, here are some helpful pointers.

  • Make a statement that the reader agrees with – People generally connect with others who agree with them, at least in the beginning.
  • Get on their level – Meet the reader where they’re at by aligning with their needs, hopes, and desires.
  • Show your vulnerable side – Paradoxically, vulnerability shows strength. And if your reader relates to your pain, they will begin to trust you more.

9. Use a Copywriting Framework

Copywriting is the art of sales using the written word. This is perfect for introverts who hate cold calls or sales meetings.

And it’s perfect for an effective introduction.

A copywriting framework is a structured way to format your writing.

For example, this is the PAS framework:

  • P: Problem – Highlight a pain point the reader is facing
  • A: Agitate – Emphasis the issues that  may arise if the problem isn’t solved
  • S: Solution – Outline specific steps to solve the problem

Many copywriting frameworks exist, such as AIDA (Attention, Interest, Desire, Action) and BAB (Before, After, Bridge).

Using one of them in a blog intro will yield significant results.

Here’s how PAS might look in your introductions:

Problem: Are you struggling to get enough fruit and veg in your diet?

Agitate: I get it. It can be hard to build this habit. Not to mention wreak havoc on your health.

Solve: That’s why I’ve put together this list of healthy smoothie recipes that only take 10 minutes to make.

10. Use Bullet Points

how to write a blog intro - someone writing some bullet points in a notepad

Bullet points have been used to sell stuff for decades.

They break up the text, which draws the reader’s attention. And they can offer some highly engaging details.

Details that get people wanting to read further.

Here’s how you can use them in your intros.

After introducing the article, share some context to clarify what they’ll learn.

Another way to use bullet points is to state the benefits they’ll gain from reading your post. Or the benefits of a product if you’re writing a review.

Lastly, make them skimmable and easy to digest. This will help them flow through the intro and is key for your overall blog content strategy.

11. Provide a Call to Action

A call to action simply tells the reader what to do next.

Sometimes, it’s to get them to click a button or a link, buy a product, or sign up for a newsletter.

But it can also be used at the end of your introductions.

For example, some articles end like this:

Read on to discover the best keto recipes for complete beginners.

Or the call to action can be as simple as saying, “Keep reading” or “Let’s dive right in.”

Whatever you decide on, adding a call to action is an essential piece of a highly converting blog introduction.

Conclusion: How to Write a Blog Intro That Converts

That concludes this post on how to write an impactful blog intro.

Using these tactics will massively improve your connection with your audience and keep them on the page longer.

This is key if you want to build a loyal following and increase your bottom line.

Check out our article on how to create blog content that engages readers.



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HustleGPT: An Intriguing Blend of Humor and Concern in AI Capitalism

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HustleGPT is a hilarious and scary AI experiment in capitalism

This article serves as a condensed overview of the original piece titled “HustleGPT is a hilarious and scary AI experiment in capitalism.”

Introduction:

OpenAI’s release of GPT-4, an advanced generative AI model, sparked an innovative experiment that blends humor and concern in the realm of AI capitalism. Brand designer and writer Jackson Greathouse Fall initiated a project, transforming GPT-4 into “HustleGPT” with a mission to automate hustle culture. This intriguing venture has captivated the internet, with its potential to redefine get-rich-quick schemes and shed light on the role of AI in the pursuit of wealth.

The Birth of HustleGPT:

With a mere $100 and a straightforward prompt, the experiment unfolded. The objective was clear: turn the initial amount into as much money as possible in the shortest time, all while adhering to legal boundaries. The human counterpart, Jackson Greathouse Fall, acted as a liaison between the AI and the physical world, providing updates on the cash total without engaging in manual labor.

The Business Plan Unveiled:

HustleGPT’s proposed business plan involved setting up an affiliate marketing site for eco-friendly products. A cheap domain, greengadgetguru.com, was swiftly acquired, and with the assistance of GPT-4, a logo and a detailed site layout were generated. The project took a tangible form as Hall invested $29 in hosting, bringing the Green Gadget Guru website to life.

Strategic Moves and Investments:

With $62.84 remaining, Hall sought guidance from HustleGPT on the next steps. The AI suggested allocating funds for Facebook and Instagram ads to enhance visibility. The project gained momentum as Twitter hype attracted an undisclosed investor, injecting $100 into Green Gadget Guru on the first day.

Scaling Up the Operation:

As the experiment progressed, GPT-4 displayed its capabilities beyond initial expectations. It recommended hiring freelance content creators and developing a Software as a Service (SaaS) product. The project expanded rapidly, with GPT-4 advising on capitalizing on Twitter followers, launching a GitHub repository for others to replicate the challenge, and attracting more investments.

The Viral Success:

HustleGPT’s viral success is a testament to the fascination surrounding AI capabilities. However, beyond the entertainment factor, the project is demonstrating the potential to build a legitimate business. With $7,812.84 in investment, a growing team, and content in the pipeline, the experiment has garnered attention. The question remains: can Hall and HustleGPT transcend the common startup pitfall of hype without profits?

AI’s Role in Capitalist Ambitions:

HustleGPT’s journey reflects the ongoing debate about AI’s role in capitalist endeavors. While the experiment leverages GPT-4’s virality to achieve financial goals quickly, it raises concerns about the ethical implications of automating hustle culture. The project showcases how AI can navigate the business landscape, from generating content and attracting investors to scaling up operations.

Conclusion:

In the evolving landscape of AI and capitalism, HustleGPT stands as a unique and thought-provoking experiment. It encapsulates the potential and challenges of integrating advanced AI models into entrepreneurial endeavors. Whether it succeeds or encounters the common pitfalls of startups, the project serves as a fascinating case study, offering insights into the intersection of AI, hustle culture, and the pursuit of wealth in the digital age.

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10 Early Blogging Mistakes You Should Avoid From Day One

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10 Early Blogging Mistakes You Should Avoid From Day One

There were so many early blogging mistakes that I made when I started my blog a few years ago, and that’s the reason why I decided to talk about it in this post. 

While some people believe that it’s time to pivot from blogging, I genuinely think that blogging still has some potential compared to other digital platforms like social media or vlogs. For a start, as an audience I would rather read a blog to get some information than use TikTok or Youtube for an answer. And I know I’m not the only one who does that. 

If you are considering blogging to be your next venture and in need of advice on how to do it right, you may want to avoid some of these blogging mistakes that I made at the early stage of my blog!

10 Blogging Mistakes to Avoid When Starting a New Blog

From not knowing the difference between WordPress.com and WordPress.org to spending too much time promoting my blog instead of working on my content for SEO purpose, I honestly made a lot of mistakes when I started my blog

However, I took them as some lessons learned so that I can genuinely share what I’ve learned with everyone who’s trying to get on the same path in the blogging industry. 

So, here’s the blogging 101 you need to know before publishing your blog on the World Wide Web! 

The Top 3 Blogging Mistakes When Starting a New Blog


  • Treating your blog as a hobby instead of a business from the start. Blogging has the potential to bring some additional income in the long term; and in order to make it work, you will need consistency in terms of your effort to grow your platform. I’d recommend checking out these productivity tools to help you streamline your blog as a business rather than just a hobby. 

  • Lacking information about the best blogging platform options in the market. For instance, if you hear about WordPress being the best blogging platform, be aware that there are two different types of WordPress: WordPress.com and WordPress.org. I’d recommend the latter, where you can purchase hosting through platforms like Bluehost or Hostinger.

  • Procrastinate the chance of earning money through affiliate marketing. Instead of applying directly to various standalone platforms, I’d recommend using affiliate networks like Skimlinks to get you started, as you can immediately add affiliate links for thousands of brands under one bucket. That way, you can create a lot of content mentioning various brands, which can potentially earn money faster to reach the payment threshold. 
Source: Freepik.

#1 Choosing the first blogging platform available without knowing the pros and cons of using it for your blog

It may sound so simple, but trust me… Choosing the right blogging platform is a make-or-break decision for your blogging journey. It’s 2020s, and there’s a handful of blogging platforms that you can choose from in the market, so finding the best blogging platform to start your blog can be a little tricky. 

When I started The BeauTraveler in 2017, I chose the wrong blogging platform because I had no idea the difference between WordPress.com and WordPress.org. I know almost every blogger recommends WordPress as a blogging platform, but I didn’t know there were two types of WordPress that I should’ve known! 

The first mistake that I made was building my blog on WordPress.com. I upgraded it to the Personal Plan so that I could use my domain, without knowing that it wasn’t the self-hosted WordPress that everyone recommends for blogging. 

I learned the difference the hard way when I bought a premium theme on Envato Elements, only to find out that I couldn’t use the theme as it could only be used on self-hosted WordPress on WordPress.org. 

It took me months to accept the fact that this mistake cost me time and money, as I had already spent a one-year Personal Plan on WordPress.com. I wanted to migrate it right away, but I was hesitant as it had only been around 4 months since I upgraded and bought my domain on WordPress.com. 

I remember I upgraded my WordPress.com account in February, and it was only in September that I decided to swallow my defeat and migrate my website to self-hosted WordPress on Dewaweb for many reasons. 

differences between wordpress.com and wordpress.orgdifferences between wordpress.com and wordpress.org
Source: Freepik

I got a lot of recommendations about web hosting providers like Bluehost or Hostinger, but it was too expensive for my budget at the time so I had to search for a local Indonesian alternative that I knew would be more affordable. That’s how I ended up with Dewaweb, and I’ve never really looked back ever since. 

There are a lot of factors to consider when deciding which blogging platform is the best for you. Apart from budget, you also need to factor in the customization, as well as your technical skills, if you want to build your own website from scratch. 

I know a lot of bloggers who choose platforms like Squarespace or Web.com as they find them easier to design with pretty-looking templates to enhance their branding. 

While I have to admit that the website templates on Web.com and Squarespace make it easier to design your own website from scratch, I know those platforms aren’t suitable for me in terms of pricing. 

So far, I have to follow what most bloggers say about self-hosted WordPress.org being the best platform for blogging. I think if you have time to follow the learning curves (that can be quite steep at times!), WordPress definitely has everything you need to build and grow your blog from scratch! 

Quick tip: If you want to start a blog with minimum expense, alternatively you can also use a free blogging platform like Blogspot to get you started. 

However, I would also recommend getting a custom domain right away so you can start building your domain authority from the very start, as well as growing your blog as a brand. You can consider getting a cheap domain through platforms like Namecheap or Domain.com and connecting it to your Blogspot account. 

#2 Use the default permalink structure without considering any other viable options

The permalink structure is often overlooked, but you’ll definitely thank me later to find out how important it is to set up the right permalink from the start. 

If you’re not sure what permalink is, it is basically the format for the URL for your content. For instance, if you take a look at the URL of my blog post here, you can see that I use thebeautraveler.com/post-name as my permalink structure. 

Well, that wasn’t the case when I started my blog in 2017. I didn’t even know that the permalink structure would matter so much, so I just used the default format with the publishing date in the format. 

It took me maybe a year or two after I started blogging when I found out that the permalink format, especially the one that included the publishing date or year in the URL, could make your post seem outdated on search engines even if you created evergreen content! 

Most people go on search engines to find the most updated information about something, and the year of the published date on your permalink could make it seem like your post is no longer relevant. 

That being said, the best blogging practice to choose the right permalink for your blog is to get rid of publishing time from the URL. That’s why I eventually switched from thebeautraveler.com/YYYY/MM/DD/post-name to thebeautraveler.com/post-name format. 

If you just got started with your blog, then it’s the right time to change the best permalink format for your content now! 

If you change your permalink later when you already have a lot of posts published and ranked on search engines, you will have to deal with the redirection process which will require some technical aspects to make it right. But if you do it right from the beginning, you can save yourself from the stress if you’re not a very tech-savvy blogger! 

Not sure if you have the right permalink set up on your website? If you use WordPress as I do, you can go to your WordPress dashboard and check the “Settings” option in the menu, where you can see “Permalinks” in the sub-sections. Once you click it, it will show the permalink format you are using for the website right now. 

how to change permalink structure on wordpress. how to change permalink structure on wordpress.
How to change your permalink structure on WordPress.

#3 Add a clickbait-style title to “attract” more traffic to your blog

You see, I’m an Indonesian millennial who got so used to being fed with clickbait-style news by digital media here. My biggest blogging mistake is to use the same strategy as those media!

When I started blogging a few years ago, I thought the longer the title, the better… Boy, was I wrong! 

Not only is a long title not good for SEO, but using a clickbait-style title for your blog is no longer relevant these days. Most people who search for information on Google or other search engines are leaning toward posts with more straightforward titles these days. 

The way I see it, a clickbait-style title still works in social media like Instagram Reels or TikTok, but it’s definitely an obsolete strategy if you aim for a blog post to rank on search engines! 

#4 Upload high-quality pics for supporting images on your blog post

So you take great pictures to be included as supporting images on your blog posts, and you want to present the best quality of your pictures. Your first thought would be to upload the HD version of the images to ensure the quality of those pictures. 

Ekkk, wrong. If anything, uploading the high-definition images will only slow down your site. It’s not good for SEO, and it will also take lots of bandwidth on your website since a high-quality picture usually has a larger size as well! 

So, instead of using HD pictures for your supporting images, always upload the compressed image with a smaller size so it won’t take up too much space on your website. 

Not only will it optimize your website content in general, but it will also give a better user experience as your audience won’t have to wait too long to get your images loaded when reading your blog posts. 

I have to admit that I still have a lot of large-sized images in my early blog posts when I started this blog, but I’ve learned my lessons. 

Nowadays, before uploading pictures for my blog posts, I always make sure that the photos that I use for supporting images won’t be larger than 1000px. Plus, I only use JPG format for the images instead of using the larger format like PNG. 

In addition, I also use the TinyPNG plugin on WordPress. While it’s free for up to 500 photos per month, I occasionally exceed the limit per month as I tried to optimize a lot of existing images on my website as well. I signed up for their Pro plan, and on average I paid around $5 USD per month for these extra optimizations. 

If you don’t want to use the plugin, you can also compress your images manually online on TinyPNG.com

seo elements to optimize your blog postsseo elements to optimize your blog posts
Source: Freepik.

#5 Try to master all social media channels in the hope of getting a larger audience

I started my blog when the influencer industry was at its peak in the midst of the 2010s, so naturally, I spent a lot of time on social media to see if I could make it in the industry. Which I didn’t. LOL. 

When it comes to social media, I suppose it’s more like each to their own thing because I know a lot of people who actually make it in the industry, which brings thousands of traffic to their blogs. 

I don’t think social media affects my traffic so much, and even if it does… It certainly doesn’t work better than SEO for me. 

At some point, I decided that social media wasn’t really working for me so I focused more on creating content on my blog than posting things on Facebook or Instagram. 

The only social media channels that are worth my time when it comes to gaining traction for my blog are either Pinterest or Flipboard, and I’m not even sure whether these platforms can be considered social media. 

#6 Treat your blog as a hobby instead of a business

Treating my blog as a hobby at the beginning was one of the biggest blogging mistakes that I made when I first started. I didn’t know anything about SEO, and I definitely wrote a lot of things that were kinda cringe if I had to read it today. 

Even if your blog is new, I’d recommend treating your blog as a business right away. In this case, you should think through your branding strategy, and you can implement it through your writing voice. It will be hard to achieve if you treat your blog as a hobby like I did. 

Because of these mistakes, right now I have to do a lot of extra work to update all my blog posts in the first few years of blogging to ensure that the content matches my current branding voice and format. 

When you treat your blog as a business from the beginning, it can be avoided since you already have your branding guidelines to follow instead of just writing whatever you feel like writing at that time. 

While you may not have earned any income from your blog when you first started, it’s also great to start streamlining your blog as a business so you can choose the best payment platform when you accept some sponsorships or paid collaborations. 

#7 Neglect the chance of networking to grow with other bloggers

As someone who tends to be more comfortable doing things on my own, I never thought networking was necessary when I started my blog. However, you have no idea how beneficial networking with other bloggers is to climb the ladder in the industry! 

Facebook groups for bloggers are my go-to for networking and making connections with other bloggers. From collaborating through round-up posts to guest posting, so far I haven’t found any platform that works better than Facebook groups to network with people from the blogging industry. 

In addition to collaborations, you can also get the opportunity for knowledge-sharing about the industry. Even if you’re a novice to blogging! 

When I started my blog, I gained most of my understanding of SEO from a lot of Facebook groups for bloggers that I’ve joined. I also network with other WordPress users in Indonesia to understand the prospect of running an English blog despite it not being my first language.

With respect, all the insights I got from the community aren’t always right. But it’s when I gained the understanding that blogging is actually a personal journey. It’s the kind of thing you do where you shouldn’t compare your journey to the others. 

blogging tips for new bloggersblogging tips for new bloggers
Source: Freepik.

Blogging is something that you should try and test yourself to see if the result works for you. No matter how many blogging coaches say A works better, sometimes you just need to see how B works out and see if the result can be better than A for your platform. 

My advice is it’s okay to seek advice from others, but don’t eat the whole up since maybe you need a slightly different strategy to succeed. Be open to suggestions, but stay curious. Plus, it won’t hurt to pour your creativity here and there to see how it works out! 

#8 Ignore the best practice for blog formatting strategy on your blog posts

This sounds so simple, but it was also overlooked when I was a beginner. Do not neglect subheadings when formatting your blog posts! 

My logic when I was new to blogging was that since I could easily make the font bold, I could always use the bold font to enhance the hierarchy of my blog post. 

But guess what? Apparently, formatting also matters for SEO too and the hierarchy of a blog post only counts when you use the correct subheadings in the article. 

So, yeah… While you’re probably smarter than I was when I first started, this is a little reminder in case you have the same logic that I did so that you don’t have to repeat my bad blog examples! 

#9 Procrastinate the chance of earning money through affiliate marketing

A few years ago, when I wrote about my income sources from blogging, I mentioned that affiliate marketing didn’t work for me. Boy, was I wrong! 

Affiliate marketing could work, but there are a lot of factors that you should consider when choosing affiliate programs to ensure that they will bring value to both your content and income. 

When I started The BeauTraveler a long time ago, I applied for Amazon affiliates and of course, I didn’t make it because (1) most of my audiences at the time were close friends who are mostly based in Southeast Asia where Amazon isn’t really popular, and (2) I simply didn’t have enough audience to actually convert anything there. 

It was only this year when I realized that affiliate marketing could actually work for me. But even that, I still refuse to apply to standalone affiliate marketing programs. 

Why? Because at around 7,000 sessions and 10,000 pageviews per months, my audience is still considered low to convert to reach the payout threshold for most direct affiliate programs. And that’s why I chose to work with affiliate networks like TravelPayouts or Impact instead.

blogging tips for beginners. blogging tips for beginners.
Source: Freepik.

There are pros and cons of joining affiliate networks compared to doing it directly. But if you’re a new blogger trying to build content and affiliates, joining affiliate networks may work better since you can join various programs under one bucket. That way, it’s easier to reach the payout threshold than doing it directly with numerous brands for the sake of higher commission. 

Another alternative is Skimlinks. Although they cut around 25% of your earnings, Skimlinks is probably the easiest platform to join if you want to get into affiliate marketing. They literally have thousands of merchant partners around the world, and you can convert all the links into an affiliate link without having to apply for each brand. 

The only affiliate program that I’ve joined directly is SafetyWing, and it works tremendously well for me since they have regular bonuses and contests to earn around $100 USD per campaign without any pressure to convert your affiliate to eligible sales. 

#10 Spend too much money on fancy blogging tools

I know a blogging coach who emphasized that in order for your blog to succeed, you should invest in some paid tools. 

While I know she meant well and I admit that over time, you definitely will need to invest in something in order for you to grow, you don’t need to spend too much money on fancy blogging tools from the beginning! 

For instance, tools like Ahrefs or Semrush are too overpriced if you barely make anything from your blog. Even more so if you have zero skills in analytics to make them worth the price. 

Instead, I’d recommend free tools from Google to get you started. Master Google Analytics and Google Search Console to learn how to analyze graphics for your blog, and you can also use the keyword planner tool on Google Ads to see the search volume of your content plan. 

If you have the budget to get started with blogging professionally, you can consider spending it on a keyword research tool to help you build optimized content for your blog. 

For a low-budget tool, you can sign up for Keywords Everywhere or Keyword Cupid to get started. For a mid-range option, Keysearch is pretty popular among the travel bloggers’ community. If you have an extra budget, you can also check KeywordTool.io which enables you to search keywords for SEO across channels from Google, Bing, to Pinterest and even TikTok! 

Alternatively, you can also invest in the cheaper version of Ahrefs/Semrush with Ubersuggest. Ubersuggest’s lifetime access price is on par with the monthly subscription of the other tools, although I have to admit that I feel like the data on Ubersuggest is kinda wonky. I use Ubersuggest personally, so I think they really need a lot of improvement when it comes to data and user experience. 

best affiliate programs for new bloggersbest affiliate programs for new bloggers
Source: Freepik.

FAQs about Starting a New Blog

Now that you know some common mistakes in blogging for new bloggers, I will also add some of the most frequently asked questions about starting a new blog so you can gain more insights to decide whether blogging is for you. 

So, here we go! 

What makes a blog fail? 

To tell you the truth, blogging is not for everyone because it requires consistency. It isn’t an easy way to make money, and it could take months or years to the point you can make a living out of it. 

I think blogging works for me because writing is something that I will still do for free. When I started my blog, I practically only spent my money on the domain and hosting provider with Dewaweb, which was only around $30 USD per year at the time. 

As I started my blog not too long before I quit my full-time job, I practically had enough time to write more content in my free time. It took me around 7-8 months until I started generating regular income from my blog, which makes it profitable even in the first year. 

Nonetheless, my situation makes it easy for me to stay consistent about working on my blog, creating fresh content, and optimizing it when necessary. It can’t be the case if you have a lot going on, which can hinder your consistency in working on your blog. 

It’s one thing to have writer’s block, but it’s another thing when you have other responsibilities to deal with. 

I think if you decide to start a blog and don’t want your blog to fail, you need to at least dedicate your time to creating content at least once every two weeks. Otherwise, your blog will slowly become a liability instead of an asset, which may result in failure. 

What is the ideal blog length? 

I know I tend to write a little bit longer than it should, but a good blog post is the one that actually solves the audience’s problem. 

While technically nothing is set in stone when it comes to an ideal blog length, 1500-2000 words are a sweet spot to ensure that you give adequate information within your post while it’s also not too long now that most audiences have a shorter attention span. 

Is blogging still relevant? 

As I mentioned at the beginning of this post, I still prefer searching for information through blogs since I just can’t stand video content these days. I believe I’m not the only one, so blogging is still relevant for the audience just like me, who prefer reading to watching videos. 

The only issue is with search engines that might change algorithms from time to time, which can make blogging triple harder than it was years ago.

blogging graphicblogging graphic
Source: Freepik.

Conclusion

If you decide to start a blog now, it’s important not to overlook all the basic things that may matter in the blogging industry. Something as simple as knowing the best platform for your blog to the knowledge of how to optimize your blog post for search engines like Google or Bing. 

When you know all the basics and you can be consistent in the process, your blog can gain traction without spending too much money on fancy tools at the early stage of your blogging journey. 

So, are you ready to start your blog anytime soon? Or are you a blogger who wants to share some blogging mistakes that you made at the early stage of your blogging journey? Share in the comment below, and cheerio! 😉

Marya The BeauTravelerMarya The BeauTraveler
Marya The BeauTraveler

I am the founder and main editor at The BeauTraveler. I spent 4 years working in the aviation industry but ironically got to travel more right after quitting the industry in 2015. Born and raised in Indonesia, I started working remotely in 2017, and while I stay at home most of the time, I also regularly spend 2-3 months living a semi-digital nomad life elsewhere every year.


Disclaimer: 

This post may contain affiliate links. I receive a small commission at no cost to you when you make a purchase using my link.


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Best Bluetooth speakers at every price point from JBL, Anker, Sony and more.

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ByChi Tran WLS logo

Tuesday, December 5, 2023 4:15PM

Best Bluetooth speakers at every price point from JBL Anker

These are wireless Bluetooth speakers from JBL, Sony, Sonos and Bose

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As a participant in multiple affiliate marketing programs, Localish will earn a commission for certain purchases. See full disclaimer below*

You need a powerful, stylish Bluetooth speaker, either for large gatherings or small intimate occasions. We have gathered the best wireless Bluetooth speakers available – everything from tiny speakers to portable boomboxes. Here are our top picks for every category, vetted by our team of experts so you know the products you’re buying are either top-rated, staff favorites or from a brand we trust.

What we look for in Bluetooth speakers

Range: You don’t want to be standing next to the speaker all night. The Bluetooth speaker needs to have robust connectivity to keep the party going regardless of how far the speaker is from you.

Battery life: Bluetooth speakers’ baseline battery life should be around 12 hours, but the longer the runtime, the better. We also take into account whether the speakers have “always-on” features and how that affects battery life.

Quality-Cost tradeoff: Some speakers have better sound quality than others, and some are better value for what they cost. What you need might not be an expensive, high-tech speaker, but one that plays clear sounds in a small room.

Weather-proof: Whether it be dust-proof, waterproof or heat-resistant, wireless speakers have to withstand the elements and deliver consistent quality sounds come rain or shine.

Best overall wireless Bluetooth speaker

1701851163 913 Best Bluetooth speakers at every price point from JBL Anker

Alongside its rugged, portable design, the JBL Flip 5 contains booming bass, 12 hours of playtime and robust waterproof technology fitting for endless outdoor fun. At 38% off, you’re getting a great speaker for an even better price.

Best Bluetooth speaker under $30

1701851163 351 Best Bluetooth speakers at every price point from JBL Anker

Anker Soundcore 2 Portable Bluetooth Speaker

Highly affordable, the Anker Soundcore 2 will solve all of your simple speaker needs without breaking the bank. Sound is crisp on the Soundcore 2, but lower waves carry a small buzz that might be annoying in the long run.

Best portable Bluetooth speaker

1701851163 52 Best Bluetooth speakers at every price point from JBL Anker

Ultimate Ears WONDERBOOM 3

The Ultimate Ears Wonderboom 3 packs clean mid-end sounds, booming stereo audio, and up to 14 hours of runtime within its portable design.

Best mini pocket Bluetooth speaker

1701851163 139 Best Bluetooth speakers at every price point from JBL Anker

The Sony SRS-XB13 pushes all of its power into the bass, which creates expansive sounds for a dustproof speaker that can fit into your purse. An absolute bargain at 41% off.

Best big room Bluetooth speaker

1701851163 392 Best Bluetooth speakers at every price point from JBL Anker

Sonos Era 100 Wireless Speaker

With dual beam-forming tweeters and smart Sonos tech, the Era 100 contains booming stereo and room-filling sounds that are perfect for crowded parties. The only drawback would be its price if you don’t have already have a Sonos ecosystem at home.

Best value for price Bluetooth speaker

1701851163 126 Best Bluetooth speakers at every price point from JBL Anker

Bose SoundLink Flex Bluetooth Speaker

The Bose SoundLink Flex has a robust, compact design to go with its proprietary sound technology that fills both outdoor and indoor settings. Waterproof and dust-resistant, this Bose speaker is the best value for its price, now 20% off. 

By clicking on the featured links, visitors will leave Localish.com and be directed to third-party e-commerce sites that operate under different terms and privacy policies. Although we are sharing our personal opinions of these products with you, Localish is not endorsing these products. It has not performed product safety testing on any of these products, did not manufacture them, and is not selling, or distributing them and is not making any representations about the safety or caliber of these products. Prices and availability are subject to change from the date of publication.

Copyright © 2023 WLS-TV. All Rights Reserved.

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