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9 Tactics You Can Try in 2023

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9 Tactics You Can Try in 2023

Want to know how to make money from Tumblr?

You’re in luck.

Because in this post, you’ll learn nine ways to monetize your Tumblr blog.

We’ll look at direct ways, such as affiliate marketing, and indirect ways, like promoting Fiverr gigs.

Let’s get straight to it.

9 Ways to Make Money From Tumblr

Some people may wonder if Tumblr is popular enough to make money from it today, but the numbers speak for themselves.

The site receives upwards of 243 million visitors per month and its 135 million active users publish 9.1 million posts per day.

However, like any social media platform or blogging site, building an audience and posting consistently is essential for success.

With that, let’s look at the 9 ways you can make money on Tumblr.

1. Display Ads

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One of the easiest ways to make money from Tumblr is with display ads. You can sign up for an ad network such as Google Adsense or Yahoo Bing Contextual Ads.

Once signed up, you’ll earn money when people visit your posts or click on the ads.

The amount you earn comes down to a few factors:

  • How many impressions or ad clicks you get
  • The size of your audience and how much traffic you get
  • And audience engagement

The more consistent you are on Tumblr and the more trust you build, the bigger your audience will be.

2. Affiliate Marketing

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Affiliate marketing is another simple way to make money on Tumblr.

This monetization method, along with display ads, has the lowest barrier to entry.

Why?

Because there are plenty of affiliate programs for beginners, and once signed up, you can start adding affiliate links immediately.

Most affiliate marketers start out with Amazon Associates, as it’s one of the biggest affiliate programs on the internet.

Simply sign up here and recommend different Amazon products in your content.

You could also sign up for ClickBank to promote digital products instead.

ClickBank products have a much higher commission rate, up to 75%, which will help you make more money with fewer Tumblr followers.

3. Sell Ad Space

If you have a loyal following and get decent engagement, you could make extra cash selling ad space.

Many brands will work with micro-influencers or accounts with a smaller following.

This means you can reach out to brands directly who work with small creators and get paid to place ads directly in your content.

Your niche and audience engagement will determine how much you’ll make, but this is something you can negotiate with the brands you work with.

4. Sell eBooks

9 Tactics You Can Try in 2023

According to Word Rated, an estimated 191 million ebooks were sold in 2020.

And the digital downloads industry is only getting bigger.

If your Tumblr blog is focused on teaching a skill, then why not package that skill up into an ebook?

You could create it in Google Docs, teaching everything you know about the topic you’re an expert in.

Then download it as a PDF, get a cover designed on Fiverr, and start promoting.

To take payments, you could use a platform like Gumroad or E-junkie.

Then launch it to your following and share tips from the ebook in your posts.

This will drive more visits to your ebook sales page and slowly increase your sales.

5. Design and Sell Tumblr Themes

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Selling Tumblr themes can be a great way to make money on the platform.

Designer and creator Oliur did this some years ago and was making $30,000 per month.

So, if you’re design savvy and know how to use HTML and CSS, you might have the skills to create an awesome Tumblr theme.

And maybe replicate Oliur’s success.

To get started with this Tumblr monetization method, first, get familiar with the documentation and theme guidelines.

Get experimenting and start submitting your designs. Themes that do the best and make the most money fall under a few categories:

  • Elegance
  • Purpose
  • Versatility
  • Inventiveness

If your themes are chosen by editors and featured on tumblr.com/themes, you’ll get the opportunity to charge a fee.

6. Sell Digital Downloads

Selling digital downloads is a little like selling ebooks or PDFs, except they fall into a wider category.

Things like:

  • Digital art
  • Photography filters for Photoshop
  • Book cover templates for Canva
  • Templates for social media
  • Or even video courses

Whatever your Tumblr page is about could potentially have a spin on something downloadable.

If you’re teaching something, then why not create a beginner’s guide in a video series?

Upload your digital downloads to Gumroad and set your price.

Then, all you have to do is promote the link with your Tumblr following.

7. Sponsored Posts

Sponsored posts are another potential way to monetize your Tumblr blog.

Similar to standard blogs or social media sponsorships, brands pay you to post content that promotes their product or service.

To find success with sponsored content, you’ll need a proactive approach and strategic planning.

First, make sure you have a strong presence on the platform. An audience with a targeted reach will attract more brands and better deals.

Second, define your niche that aligns with brands that pay for sponsored content. You could check other creators who successfully earned money through sponsorships.

Then, produce high-quality content that these brands would find appealing.

Lastly, reach out to brands to see if they would like to work with you. You can also network with other creators or influencers to increase your exposure to help you find the perfect fit.

8. Sell Physical Products

Using your Tumblr account to make money with physical products is entirely possible.

Especially if your content revolves around the products you sell.

To get started with this method, first, you’ll need an online store built with either WooCommerce or Shopify.

And, more importantly, you’ll need products to sell.

If you’re completely new to this, you can find wholesale items to sell from home on a site like Alibaba, or you could sell products you make yourself.

If your products are handmade, then another place to sell them is Etsy.

Once you’ve set up your products and store, you’ll need to publish content on Tumblr that helps promote them.

For example, if you sell items to help people organize their workspace, you could teach organization tips and point them to your products.

Another idea could be showing people how to make the items you sell and linking to your Etsy store.

The opportunities are endless.

9. Teach a Skill and Promote Fiverr Gigs

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Are you skillful at something and love to teach others how to do it?

Maybe you’re good at Photoshop or designing websites.

Well, Tumblr could be a great platform to share your talents to help people master these skills.

Then you could also offer a done-for-you service to your readers on a site like Fiverr.

Fiverr is a freelancing marketplace where people do this starting from $5.

The content you share will act like a portfolio of your work. It also shows your expertise in what it is you offer on Fiverr.

It’s also easy to sell on Fiverr; you create an account and list your services.

The more your Tumblr picks up traction, the more people will find your services on Fiverr.

FAQs

Here are some answers to frequently asked questions concerning how to make money from Tumblr.

How do you become successful on Tumblr?

To become successful on Tumblr, you’ll need to post content consistently that your audience will find valuable.

It’s also important to interact with other accounts and work on increasing your follower count.

How many followers do you need on Tumblr to get paid?

This really depends on the type of monetization you choose. It’s also worth noting that no amount of followers on Tumblr will guarantee an income.

However, with the right strategy, decent content, and persistence, it’s still possible to make money.

How much is a lot of followers on Tumblr?

This also depends on your personal goals. Some people may only need 1000 followers, whereas others might want 100,000 followers.

Conclusion: How to Make Money From Tumblr

There you have it. Now you know how to make money from Tumblr, which of the nine ideas will you try?

To give yourself the best chance of success, read our post on how to get more followers on Tumblr.

This will grow your account faster and open up more opportunities for monetization.



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Beware of These Risky Sales Tactics That Are Doomed to Fail or Backfire

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Beware of These Risky Sales Tactics That Are Doomed to Fail or Backfire

Opinions expressed by Entrepreneur contributors are their own.

True story: Recently, my daughter was at a major brand car dealership with her boyfriend, intending to purchase a pre-owned car. Note I made up the numbers for the sake of my daughter’s financial privacy, but the takeaways are still the same.

The dealership asked for, let’s say, $26,000 “all in” for the car, but my daughter had already decided that $20,000 was the most she would pay. There was a lot of ground to cover to actually make a deal happen. After some discussion, the salesperson did his best, dropping the price to $25,000. But that still left a big gap, so he told her, “Let me go check with my manager and see if he has any ideas.”

After five minutes, the salesperson and his manager entered the room together. The manager explained that at $25,000, this was a great price; it was already well below their MSRP, and the deal was “very thin” as it was for him. He then used the famous line, “Okay, here’s what I’m going to do to get you into this car today.” The manager pulled out a piece of paper with revised numbers that showed his price now at $23,995. He explained to my daughter that this was the absolute best possible price. He was “all in;” this was his “best offer,” and he told her to take it or leave it. For the grand finale — keeping in mind that this is a 100% true story — the manager took out a big red ink stamp and smacked it down on the paper. The stamp read “FINAL” in bold red ink. $23,995. FINAL.

My daughter responded, “Thanks, but I’m sorry; it looks like it’s not going to work out.” Without hesitation, he immediately blurted out, “How about $22,500?”

When my daughter told me the story, I had a wonderful laugh. After the big show, the manager held his price for a full six seconds. And the idea of the red final stamp just made the story even better. But the more I thought about it, the more I realized there’s actually quite a lot to unpack here regarding sales tactics, psychology and effectiveness.

Related: 3 Unconventional Sales Tactics That Will Close More Deals

I’m not in the car business, and I’ve never sold cars, but I can see some familiar sales tactics (and mistakes) playing out here:

Playing the waiting game

All this went down after my daughter had spent hours on the lot. It was getting late in the day on a Saturday, and the manager knew she was hoping to get it done. At some level, the manager was wearing her down and playing out the clock, playing the “waiting game.” It didn’t work in this case, but often, this notion of using time as a weapon can be very effective. Utilizing time as a strategic element in the negotiation process can be effective, but it must be used carefully and respectfully. Pushing too hard on time constraints can backfire.

Closing the deal by changing the sales lineup

When the salesperson reached his personal negotiation line or felt he would lose her, he brought in his manager. In addition to adding some time to the clock, this step created a new opportunity for a new dynamic. The dealership never really wants a potential buyer to walk out the door, so if one person doesn’t get the job done, it’s always worth trying someone else. Involving a manager or company administrator in the negotiation process can create new dynamics and opportunities for closing a deal.

Proposing your best and final offer

Although I laughed hysterically when I heard about the red stamp, I soon realized it was actually a smart move. Once upon a time, I’m guessing some sales and marketing people sat in a room, and someone said, “I have an idea — let’s make a red stamp that says final and use that during negotiations.” Everyone probably laughed, and they would have said, “No, I’m serious!” And then everyone thought about it and agreed, as funny of an idea as it was, it actually made sense. It’s one thing to tell someone something verbally, but when it’s “official” and in red ink on paper, it’s human nature to believe it and take it as indisputable. Using psychological sales tactics to create a Fear Of Missing Out (FOMO) effect, such as a “Final Offer” stamp, can be effective in conveying seriousness and finality, but you have to honor your word, or you will likely lose credibility.

All the tactics I outlined above were smart, but here’s where I think the dealership dropped the ball:

Trying a shutdown move too soon

The manager came in cold, and rather than take some time (again, time is on their side) to talk about the value, create some alignment, and build some rapport, he went straight for the kill. That tactic may work, but I felt it was too aggressive. He would have been better off discussing the pain points and goals concerning the product, coming up with some extra incentives, etc. Understanding the customer’s needs, discussing the product’s value and building rapport and trust can be crucial in successful sales.

Related: How to Master Your Sales Success — Why Every Answer and Rejection Matters

Putting an out-of-reach offer on the table

The manager decided to go for the close in a fairly aggressive way. In some cases, that tactic makes sense. But he played it all wrong with the numbers. He knew they were a full $5,000 or 20% off, and he decided to put it all on the line at $23,995. Obviously, given how fast he dropped another thousand, he had plenty more room. If he was going for the hard close and “FINAL” offer, he should have made it more compelling. By putting on the big show and then immediately dropping his price, he completely lost credibility and lowered the odds of closing. In this case, he lost my daughter’s trust and the sale. In negotiation, it’s important to understand the other party’s budget and limits before making an offer. Being aware of their constraints will increase the likelihood of closing a deal.

Saying your offer is “final” when it’s not

If you offer something of value at a good price and tell them it’s “final” (which I personally don’t recommend as a sales tactic), then stand by it and mean it. Your word has to mean something. Once he realized his “final” price was not going to work, rather than lower it, he could have thrown in some additional valuable incentive, perhaps some amount of free service or some kind of special financing. If a “final offer” is presented, standing by it as your final word is essential. If adjustments are needed, they should include additional incentives or value to maintain trust and credibility.

Sales is an art, no doubt about that. A great salesperson builds a relationship, asks questions and listens, understands the client’s pain points, is honest and transparent, and operates with integrity. Of course, strategies, techniques, incentives, and a lot of human emotion and psychology are at play, but all of them can happen successfully without losing your credibility.

So, the overall moral of my story? Choose wisely before using the big red stamp!

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Why Morgan Stanley Analysts Doubled Apple iPhone Predictions

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Why Morgan Stanley Analysts Doubled Apple iPhone Predictions

Apple entered the AI game last month with Apple Intelligence, a suite of new features designed to bring AI straight to iPhone, iPad, and Mac screens. Apple’s AI has a catch though: it only works on the newest iPhones and it could be the reason why millions of iPhone users with older models seriously think about upgrading, say Morgan Stanley analysts.

Morgan Stanley analysts named Apple a top-pick stock on Monday, after which Apple shares jumped to an all-time high, per Bloomberg. Apple Intelligence is a “clear catalyst” for iPhone upgrades and will enable Apple to sell nearly half a billion iPhones in the next two years, analyst Eric Woodring stated.

Apple Intelligence is expected to come out this fall for the iPhone 15 Pro and 15 Pro Max — older iPhones will not have access to Apple’s AI. The update offers AI-generated emojis, a smarter Siri, and direct access to ChatGPT, though some anticipated Siri AI upgrades may arrive next year.

Related: Apple Is Expanding What The iPhone Can Do. Here’s What’s Changing Right Away.

“We believe that there is record level of pent-up demand entering the iPhone 16 cycle later this year,” Woodring noted, adding that Apple Intelligence delivers “unique-to-the-Apple-ecosystem” value.

Morgan Stanley previously forecasted that Apple would sell around 230 million iPhones in the same time frame, making the new prediction more than double the previous one.

Apple is also uniquely positioned to be the AI “base camp” for its customers, “just as it has done for digital content (iPod) and social media (iPhone),” wrote Morgan Stanley analyst Ananda Baruah.

Apple CEO Tim Cook waves to customers before they enter Apple’s 5th Avenue store. (Photo by Drew Angerer/Getty Images)

Other analysts at different firms have made similar predictions. Wedbush Securities analyst Dan Ives told Reuters in June that more than 15% of existing iPhone users could buy the new iPhone Apple is expected to release this fall.

Related: Apple Labels These 3 Iconic Products ‘Vintage,’ and Soon-to-Be ‘Obsolete’

Ives estimated that 270 million iPhone users have not bought a new model in the past four years.

More than half of Apple’s overall revenue in the second quarter of 2024 came from iPhones; Apple has the majority of the market share for smartphones in the U.S.

At the time of writing, Apple was the largest company in the world with a $3.584 trillion market cap. Microsoft, Nvidia, Google, and Amazon followed.

Related: Warren Buffett Had to Work From His iPhone After Telephone Lines Went Down at Berkshire Hathaway: ‘I’m Glad We Didn’t Sell All of Our Apple’

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How to Start a Business This Weekend: AppSumo CEO Noah Kagan

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How to Start a Business This Weekend: AppSumo CEO Noah Kagan

Noah Kagan shared how he started AppSumo, a “Groupon for software,” in one weekend in a new podcast episode. The startup cost was $60; AppSumo earned $80 million last year and Kagan is still its CEO.

In 2010, Kagan was 28 years old and had already experienced what it was like to be the 30th employee at Facebook and the fourth employee at personal finance app Mint.

“I think I just felt insecure at some of these places,” Kagan told fellow entrepreneur Jeff Berman in a June episode of the “Masters of Scale” podcast.

Kagan was fired after nine months at Facebook by Mark Zuckerberg and later fired from Mint, too. He realized that dedicating his time to his day job carried a risk — another person could decide to let him go at any time.

Related: The Author of ‘Million Dollar Weekend’ Says This Is the Only Difference Between You and the Many ‘Very, Very Dumb People’ Making a Lot of Money

“I think I wanted to prove that I’m smart or prove that I’m successful or prove that Facebook when they fired me, and then when Mint fired me, [that] I can do it,” Kagan said.

The idea for AppSumo, a marketplace of software deals for small business owners or solopreneurs, was born when Kagan thought there was a way to promote software tools and also get paid for it. He saw that the site MacHeist gave Apple users discounts on software bundles and wanted to try making the same type of discounts available to a broader audience.

“My interest was letting the geniuses create software, and my skill and my excitement is promotion,” Kagain said.

The business came together in about 60 hours. First, Kagan found software he wanted to sell: the image-sharing service Imgur. He cold-emailed Imgur’s founder on Reddit and got approval to sell a discounted version in exchange for a cut of sales.

Related: Here’s Why Reddit Turned Down an Acquisition Offer From Google in Its Early Days, According to Cofounder Alexis Ohanian

The next piece was meeting with Reddit’s founding engineer to ask for free advertising. He got that too.

The final part was paying a developer to create a website with a PayPal button and purchasing the AppSumo.com domain name.

What was the total cost to launch the business? $60 and one weekend of his time.

AppSumo made $300,000 in the first year, and $3 million in the second, Kagan said in the podcast. It brought in $80 million in revenue last year.

Kagan now has a net worth of $36 million.

Kagan said that the crucial part of business was being invested in the problem and getting excited about it.

Related: This Flexible Side Hustle Is Helping Millions Earn Extra Cash — and Might Be ‘More Attractive’ Than an Office Job

“I think that’s the thing in business people are kind of missing out,” Kagan said. “They’re chasing AI now or chasing being an influencer. I think find areas [where] you’re like, I don’t know if I’m going to ever get tired of this.”

Starting a side hustle or finding an extra source of income has an upside — according to Kagan, you have more control over your future.

“If you can just give up 30 minutes a week, if you can just give up one Netflix show a week, if you can give up one thing a week, and you keep doing it weekly, eventually you can have that business,” he said.

Related: This Is the Winning Formula for Starting a Successful Podcast, According to a New Analysis

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