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AFFILIATE MARKETING

Affiliate Marketing vs. COVID-19: Industry Movement and Expert Advice on Surviving the Impact

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Just like every other sector, COVID-19 has impacted affiliate marketing in several ways, as well. However, the pandemic influence was both positive and negative. Though many affiliate marketers revamped their tactics from scratch, others did not feel a big difference. It is because remote work was already in their practice.

Let us understand the detailed market condition for affiliate marketing after the pandemic:

Current Market Condition

The contagion has left a deep impact on two factors, niche selection and ad revenue. Many marketers shifted their niches for increased profitability. Areas like health care, home hygiene, entertainment, apps for small businesses, and skills were high in demand. On the flip side, home improvement, luxuries, and real estate lagged severely.

These ups and downs of the corporate sector have massively changed consumer behavior. 64% of the blog owners reported severe traffic changes on the blogs during a pandemic, directly decreasing ad revenue.

Case Study

Z-Skin Cosmetics reported a huge hike in sales. The company’s CEO gave this credit to the hand-sanitizing product line, which is high in demand. The sales for hand sanitizers exploded, and affiliate programs became big support in this regard.

In the same way, the owner of My Supplement Store explained the impact of buying behavior. The company faced a great decline in sports supplements, whereas immunity boosters had record-breaking sales since the pandemic started.

Online learning tools and memberships for online classes are expected to stay high in demand because the virus is back in action. Markets were beginning to open, but they have shut down again. People are confined to their homes once more. Thus, remote learning tools are expected to show an increase in sales. Since remote work is a new normal, video conferencing software like Zoom, Cisco WebEx, and Microsoft are in full swing.

These changes show us a clear picture of the current market. Many affiliate marketers have already changed their niches. If the pandemic continues, a huge chunk of affiliate marketers will shift towards more profitable segments, leaving their present ones.

No matter you change your niche or not, one thing is clear, remote working practice will continue for a long. Therefore, you should have a good grip on tools essential for working remotely.

Let us have a look into these tools:

Remote Working Tools

Affiliate marketing experts recommend using various tools for automating the repetitive tasks in remote working, boosting productivity, and reforming the collaborative remote work. Some of these tools are mentioned below:

1.   SEMrush

This renowned SEO tool can be used for performing a blog SEO audit, finding great keywords, and looking at back linking opportunities.

2.   Slack

Slack is high in demand these days. This is a collaborative tool that helps in sharing tasks, communicating, and organizing shared projects.

3.   Get Response

It is used for email marketing. You can easily create your list and develop a strong customer base.

4.   Yoast SEO

The tool gets integrated with Word Press. You can use it for Meta tags and optimizing the content.

5.    Elementor

This works as a Word Press plugin and can be used with various layouts.

6.   BuzzSumo

If you are looking for content ideas and particularly interested in knowing the highly searched topics, go for Buzz Sumo. It also assists in finding influencers and give alerts based on brand name, domains, links, and keywords.

7.    KWFinder

If you are in search of some best long-tail keywords, use this tool. You will easily find the ones with low competition and high searches.

8.   Ahrefs

You can search keywords, find backlinks, perform a website audit, and dig into competitors’ strategies with Ahrefs.

Thirsty Affiliates

If you need to optimize your Word Press website with affiliate marketing, go for Thirsty Affiliates. It is a hub of tools that helps you in affiliate marketing.

Now, let us see how the industry experts are playing their affiliate marketing game and dealing with the disruptive situation.

Experts Advice on Affiliate Marketing

1.     Shawna Newman at Skipblast

Shawna is an affiliate marketer and has been working from home for the last 10 years. Therefore, when others shifted towards remote working, she felt no change. However, she is focusing on new blogs these days, while others are kept on hold.  In total, Shawna has 10 blogs, and only 4 of them are high in demand these days. She is focusing on these 4 but happy with the increasing sales on these 4 blogs.

Shawna recommends Ahrefs and Buzz Sumo for affiliate marketing. She feels creating a new site for high demanding areas is a waste of time, money, and effort. Every site needs time to develop and gain traffic. By the time the site is good to get huge traffic, the market condition will change. She further suggests investing in problem-solving areas as they reap great benefits in the long run.

2.   Lior Amar at Journeyborn

Lior Amar thinks about the current situation as an opportunity for newbies. This is the best time to experiment and perform detailed researches in various niches, he suggested. Affiliate marketing is all about research, and we can do maximum research at this time when we have no other commitments.

The only hurdle is the distractions that we routinely get while working from home. However, if we follow a strong morning routine, we will be able to combat every distraction and stick to our mission, he added. According to Lior, Ahrefs is the best tool for finding keywords and performing an audit.

As per his suggestion, we should only work for niches in which we have a deep interest. Besides this, working on products that we have personally used is the best idea. Though some segments are at peak sales these days, we cannot jump into them directly until we have interest and detailed research about the topics.

Wrapping It Up

In short, COVID-19 has changed the entire map of affiliate marketing. Changes in consumer behavior, interest in a few segments, and global financial crises. Segments like health, hygiene, and online learning tools are in full swing. However, other areas like luxuries, real estate, and home improvement are facing a difficult time. Experts recommend focusing on the high-demand areas if you already have a site on it. In another case, try utilizing this time for researching future segments.

Author:
Nouman provides ghostwriting and copywriting services. His educational background in the technical field and business studies helps him in tackling topics ranging from career and business productivity to web development and digital marketing. He occasionally writes articles for Apcelero.

AFFILIATE MARKETING

How to Make Money with Photography – Small Business Trends

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Photography can be so much more than a hobby. Those who enjoy photography often are inclined to turn their passions into successful small businesses. With some talent, a camera and a computer, any photo enthusiast has the potential to make money in the photography industry. There are so many ways to make money with photography, including the following 21 amazing methods.

21 Amazing Ways to Make Money with Photography

Do you dream of becoming a professional photographer? Do you have photography skills, a camera and a computer? Whether you want to specialize in wedding photography, sell poster prints online or edit photos for other photographers, you can make money in the photography industry.

Many photographers become successful small business owners by specializing in one or more photography niche, and sometimes diversifying their efforts is the formula for financial success. Interested in making money with photography? The next question then becomes where to sell photos, because there are many options. You can earn money as a photographer in the following 21 ways:

1. Create a Photography Blog

Photographers can make money by creating photography blogs featuring their work and expert advice. A photography blogger attracts visitors to their website by publishing vivid photographs, often for sale, and other web content including photography tutorials and articles about the craft. When a blog attracts a large enough following, it can be monetized by featuring ads, affiliate marketing links and other influencer marketing efforts.

2. Advertise Wedding Photography Services

You can establish a small business as a wedding photographer. There is always a great demand for shooting weddings, and a wedding photography business is a great way to make money in the industry. Remember, a wedding isn’t an opportunity simply to point and shoot your camera. The bride and groom want to look amazing in their wedding photos, so you’ll want to sharpen your photo editing skills. Taking impressive photos of weddings can then open doors to other event photography opportunities. Many wedding photographers start small and ultimately open their own studios.

3. Sell Stock Photos on Stock Photography Sites

One of the most popular ways to make money with photography is by selling your work on stock photography websites like Shutterstock and iStock. Stock sites allows customers to purchase permission to use a digital image for personal or commercial use. Photographers submit their best images to the stock sites, which then display the images for sale in their digital catalogs. Customers purchase the photography online, download the images, and the stock photography website pays the photographer a portion of the revenue.

4. Join Photo Contests

One way many budding photographers try making money with photography is by joining photo contests that award cash prizes for the best photos. You don’t have to look very hard to find a plethora of available photography contests, many offering substantial prize money. Not only does winning a photo contest mean you’re making money with photography, but it offers valuable exposure that can lead to other paid professional photography opportunities.

5. Sell Photo Prints

People are always looking for amazing photos and wall art to decorate their homes and workplaces. Some professional photographers make a living by selling photo prints on their own website. You might find a market selling landscape photography or travel photos, while others specialize in framed prints or canvas prints. Some photographers prefer to sell fine art prints, while others might sell more commercial images on their websites. When it comes to art, there’s a market for everything. If you’re just getting your start selling prints and don’t yet have your own website, a variety of online marketplaces like Fine Art America are available for selling high quality photos.

6. Run Photography Classes

Are you a skilled photographer with expertise to share? From finding the right cameras to the best studio lights, you can make money by running photography classes and inspiring aspiring photographers to follow in your footsteps. While you can teach photography to groups of local students, many photographers reach a larger audience by teaching photography online. Whether it’s through video tutorials on YouTube or Instagram or a webinar posted to your own website, you can attract an online audience by creating engaging educational content about photography. Then, you can charge people to access the content or you can monetize the website where the content resides.

7. Make Money with Travel Photography

Do you love traveling? You can make money photographing your experiences. There is always a demand from publishers and advertisers for travel-related photos, especially photos of popular tourist destinations. Freelance travel photographers who can also write well can boost their incomes by writing accompanying written content for travel magazines and travel agencies.

8. Specialize in Portrait Photography

Portraits continue to be in high demand among all demographics as people are always looking for a quality photographs of families, couples, teams and individuals. A photographer who specializes in shooting portraits can open their own studio or travel to take photos at locations like schools and shopping centers. While anyone can take their own portrait, not everyone is a skilled photographer who has honed the craft of portrait making and photo editing.

9. Sell Eye-catching Posters and Merch

Some online photography marketplaces specialize in posters, and photographers can transform their images into eye-catching wall art to sell to the public. Customers seeking engaging poster-sized images can visit sites like Redbubble to purchase prints, and the photographer earns a portion of the sales. Photographers also can make money by selling their photos to print on phone cases, stationery, clothing, blankets and more.

10. Offer Prints on Demand

Photographers with ample portfolios can set up their own online stores and sell prints on demand. Availabile photographs can be showcased in an online gallery, and a customer can order prints of photos they want to own, which can be sold in a variety of sizes and on multiple mediums. There’s no need to print photos in advance and risk the investment in unsold prints, just display your portfolio and wait for customers to order their favorites.

11. Freelance for a Magazine

Print and online publications like magazines and newspapers are always in need of high-quality photos, and you can make money from photography by selling images to them. Some freelance photographers take assignments from specific publications, while others take photos they believe will be of interest and sell them to the highest bidder. Publication niches that feature freelance photography range from travel, outdoors and entertainment to auto sales and real estate listings.

12. Become a Paparazzo

If you live in an area known for its celebrity sightings, you might be able to make money as a paparazzo photographer, shooting images of major names at events and in their everyday lives. Paparazzi jobs in places like Los Angeles and New York City are lucrative, and the photographers are well paid for in-demand shots of celebrities, but it is also a challenging and highly-competative market.

13. Advertise Maternity Photo Shoots

Some professional photographers make names for themselves by specializing in the maternity photo shoot niche. Expectant mothers and their families love to cherish the memories of a pregnancy, and a photographer who can capture that special glow can build a successful small business with loyal clientele. Photographers can either open their own studio where they conduct maternity photo shoots, or they can take their photos on location in cooperation with their customers.

14. Promote Pet Photography

Do you relate well to animals? Pet photography is a niche growing in popularity as more customers look to preserve precious memories of their furry family members. Photographers who can establish rapport with pets, and who have the reflexes to capture fleeting photographic moments before they pass, can find success promoting pet photography, which can take place at a studio but more often takes place at locations like parks and clients’ homes.

15. Sell Real Estate Photos for Advertisements

Taking photos for real estate advertisements can be a lucrative gig for professional photographers. When listing properties on websites and in trade publications, realtors need high-quality photographs to showcase the homes. The better the photographs, the more interest they will generate. You can make money with photography by sharpening your photographic skills, shooting buildings in ways that bring them to life and showcase their best features.

16. Photograph Small Businesses

Its hard for any modern small business to succeed without a web presence, and nobody wants to visit a website without images. While some companies will choose to purchase stock photographs for their websites, many small businesses seek professional photographers to capture these important images. You can make money from photography by specializing in providing services to small businesses, shooting photos of their properties, teams, products and services.

17. Become an Instagram Influencer

If you frequently post high-quality, engaging photographs to social media platforms like Instagram, and you develop a large following of fans, you can monetize your social media presence as an Instagram influencer. Influencers produce an abundance of social media content, then earn money through activities like selling merchandise, featuring affiliate links and accepting donations.

18. Photograph Events

Weddings aren’t the only events where photographers are in high demand. From company events to homecoming dances to family reunions, people love having photos to remember life’s special moments. Sometimes event photographers are hired to take a portfolio of images for the organization, while others take individual shots and sell photos to attendees. By offering their business cards at events, photographers can take advantage of key networking opportunities and further expand their small businesses.

19. Edit and Retouch Photos

You don’t have to be behind the camera to make money with photography. If you are a photographer who has mastered the craft of editing and retouching photos, you can form a small business performing the service for others. You don’t even need a fancy camera to retouch photos. All you need is a computer and any of an assortment of available photo editing software options.

20. Serve as Photography Assistant

A photographer just starting their career might make money serving as a photography assistant to another professional. An assistant photographer can learn valuable skills at the side of a seasoned photographer while making money helping with the photography equipment list, providing customer service, managing schedules, and other tasks related to the overall photography business.

21. Specialize in Infant Photography

Do you have a knack with kids? If you can connect with babies from behind the lens, you can earn a decent amount of money working as an infant photographer. Practically every new parent wants to capture the precious few moments when their children are in the infant stage, but special skill is required to take quality photos of babies. A photographer who sharpens those skills and specializes in infant photography can benefit from a high-demand niche that requires a professional with the right demeanor to work with kids.

How much money do photographers make?

How much money do photographers make? A photographer’s income can vary widely depending on the professional’s niche, location and volume of work. According to the U.S. Federal Bureau of Labor Statistics, the average wage for photographers is between $30,000 and $40,000 per year, although the top 10% of earners make more than $70,000 each year. Nationwide, the median hourly wage for a photographer is just under $20 an hour, with half of photographers earning more than that wage and the other half making less.

Which type of photography makes the most money?

Photography wages widely vary because there is such a variety of niches in multiple markets, each with varying levels of demand and profitability. A high-fashion commercial photographer, for example, will make far more money than a family portrait studio in a small town. In general, commercial and marketing photographers, including advertising photography and real estate photography, earn more than those who sell photos to individuals, simply because there is a high demand and more money to be spent by big business than by private families.

Image: Depositphotos


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10 Website Ideas That Can Make You Rich

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Online business is booming with increasing mobile and PC use. As this use continues to climb, earning a decent income online can produce passive income for anyone with a decent website idea. To get started, you’ll have to create a website that has the potential to attract viewers and remain profitable, target your audience with the proper marketing channels, and be willing to put in the work needed to launch the idea.

If you’re struggling to find some inspiration, don’t worry. We’ve found ten website ideas designed to make you income if you’re willing to put in the work.

Create a Personal Website or Blog

Everyone has a passion or interest in life, which is arguably the easiest way to start earning money online. To create a blog, you need a platform to share your thoughts and an open mind. A blog can be tailored to a specific industry or niche, with written content, images, or videos online. Creating content can come from your daily life, parenting, business ideas, or another topic you’re passionate about.

As your blog begins having followers, you’ll be able to monetize the site in various ways. For most blogs, setting up advertising is the easiest method. You’ll earn income every time your reader clicks on an ad. You can also earn income through affiliate products or sponsored posts too.

Build an Online Store

Whether you’re hoping to sell your handmade creations or you’re interested in reselling popular items, creating an online store is a relatively low-cost way to earn an income. eCommerce platforms can focus on one industry (for example, pet products) or offer different departments. You can also look into drop shipping options, with manufacturers shipping products directly to your customers.

Create a Job Board Website

The average person will have eight jobs in their lifetime, making it the perfect way to earn online income. Employers are constantly looking for qualified candidates, posting the job in a variety of locations. Job seekers also spend approximately 11 hours a week looking for work. That’s a lot of potential traffic.

To earn an income with a job board, you can run advertising on the platform or charge employers a fee for promoting their job on the site. You can also provide job seekers the opportunity to promote their resumes or subscribe to priority listings.

Dating Websites

With millions of users registering online to find love, creating a dating platform should be a no-brainer. Earning income on the website can come from advertising, memberships, or premium products. For traditional dating sites, advertising may be the highest earning potential. However, dating platforms also allow a user to target specific niches, such as asugar daddy site. Do the market research to find what will work best and maximize your potential success. These platforms can often charge premium fees, memberships, and promotional fees that can increase revenue in the longterm.

News Website

You don’t have to be a reporter to offer high-quality content to your readers. Creating an aggregator website involves tracking content from a variety of websites and sharing them on one feed. These can include popular news channels, blogs, or celebrity content. You can establish a built-in RSS aggregator on the website, bringing daily content to your blog. Monetizing the site would come from sponsored posts or banners and display advertising. As your site builds popularity, you’ll receive more money for the advertising and banner displays on your platform, bringing in more money.

Affiliate Websites

An affiliate marketer promotes other people’s products on their website while earning a commission (or percentage) of the product’s price when an order is placed. To get started:

  1. Create a website for the products you’d like to promote.
  2. Determine the types of products or services you’d like to promote, including Amazon, CJ Affiliates, or Rakuten.
  3. Register through the platforms to get started.

Keep in mind; many platforms require minimum traffic sources to the domain before approving your request. You’ll have to establish your domain and website (along with some content) before pushing affiliates.

Online Courses

Creating an e-learning platform can be an excellent opportunity to earn extra cash while sharing your skills with the world. If you understand a topic better than others, creating an online course can be highly successful. Choose your topic and determine what the focus areas are going to be. From there, you’ll want to tailor your marketing to a specific audience, charging a small fee for the course.

Create a Photography Website

With the development of high-resolution images in cell phones, creating quality photos is possible virtually everywhere you go. To get started, you’ll want to capture a few pictures you think are highly artistic. These can include people, pets, scenery, or abstract photos. Monetizing your website can sell prints of the photographs, allow online usage (for businesses or blogs), or sell your services locally.

Gaming Website

Who doesn’t love spending a few hours passing the time on a game? You’ve probably completed a few quizzes online when you’re waiting for a doctor’s appointment. Creating an online quiz site requires a fair amount of creativity, especially when coming up with the answers and connections to the results page. For monetizing, you’ll be able to earn income with video ads, sponsored posts, and any display advertising.

Establish a Listicle Website

This website works well for those wanting to create a blog without the pressure. All content are lists of popular items, making readership easier than content-heavy blogs. These websites work well for sponsored posts, affiliate marketing, or display advertising. Simply build in your sponsored content or affiliate products into your posts.

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Affiliate Market Size 2021-2028 And Analysis By Leading Keyplayers

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The Affiliate Market Report provides a short overview of segments and sub-facilities, including product types, applications, players, and regions that serve key aspects of the market. The report focuses on the performance impact of CoVID-19 and provides an in depth analysis of this market and market conditions.

The report can continue an intensive investigation of market dynamics, changes in consumer behavior, and market-affected global supply chain flows. Important insights into the aim of this report provide strong guidance to achieve insight into business decisions about the investment market to assess factors which will affect current and future market conditions.

The major players within the global Affiliate market are summarized within the report back to understand their role within the market and future strategies. Numerous marketing channels and techniques are likely to thrive during the forecast period, also identified within the report back to help readers develop a winning approach.

Competitor Analysis

Understanding the changing needs of consumers, changes in the industry, legislative trends and user preferences is important to shape a business. The value of such a market study on the Affiliate cannot be explained, since the entire commercial gain depends on it.

Primary and secondary market research tools are used in the process in which information is shared in newspapers, magazines and industry or government reports. In this way, any new type of data can be analyzed and it can reach a large number of people. The global market research report is presented in a systematic form that can be in the form of graphs, images or images. This systematic presentation is an aid tool for new market participants that serves as a basic tool for the growth and development of the company.

The research focuses on the current market size of the Affiliate market and its growth rates based on records with the company outlines of key players/manufacturers:

The major players covered in Affiliate Markets:

  • AWIN
  • ShareASale
  • Taobao
  • JD
  • Amazon
  • eBay
  • Shopify
  • Clickbank
  • Rakuten
  • Leadpages
  • StudioPress
  • CJ Affiliate
  • Bluehost
  • ConvertKit
  • MaxBounty
  • Google
  • Chitika
  • MaxBounty
  • Tradedoubler

Market segmentation of Affiliate market:

Affiliate market is divided by type and application. For the period 2021-2028, cross-segment growth provides accurate calculations and forecasts of sales by Type and Application in terms of volume and value. This analysis can help you grow your business by targeting qualified niche markets.

Affiliate Market breakdown by Type:

  • CPS
  • CPA
  • CPC
  • Market

Affiliate Market breakdown by application:

  • Marketers
  • Publishers

Affiliate Market Report Scope 

Report Attribute Details
Market size available for years 2021 – 2028
Base year considered 2021
Historical data 2015 – 2019
Forecast Period 2021 – 2028
Quantitative units Revenue in USD million and CAGR from 2021 to 2027
Segments Covered Types, Applications, End-Users, and more.
Report Coverage Revenue Forecast, Company Ranking, Competitive Landscape, Growth Factors, and Trends
Regional Scope North America, Europe, Asia Pacific, Latin America, Middle East and Africa
Customization scope Free report customization (equivalent up to 8 analysts working days) with purchase. Addition or alteration to country, regional & segment scope.
Pricing and purchase options Avail of customized purchase options to meet your exact research needs. Explore purchase options

Regional market analysis Affiliate can be represented as follows:

Each regional Affiliate sectors is carefully studied to understand its current and future growth scenarios. This helps players to strengthen their position. Use market research to get a better perspective and understanding of the market and target audience and ensure you stay ahead of the competition.

The base of geography, the world market of Affiliate has segmented as follows:

  • North America includes the United States, Canada, and Mexico
  • Europe includes Germany, France, UK, Italy, Spain
  • South America includes Colombia, Argentina, Nigeria, and Chile
  • The Asia Pacific includes Japan, China, Korea, India, Saudi Arabia, and Southeast Asia

Visualize Affiliate Market using Verified Market Intelligence:-

Verified Market Intelligence is our BI-enabled platform to tell the story of this market. VMI provides in-depth predictive trends and accurate insights into more than 20,000 emerging and niche markets to help you make key revenue impact decisions for a brilliant future.

VMI provides a comprehensive overview and global competitive landscape of regions, countries, and segments, as well as key players in your market. Showcase your market reports and findings with built-in presentation capabilities, providing more than 70% of time and resources for investors, sales and marketing, R & D, and product development. VMI supports data delivery in Excel and interactive PDF formats and provides more than 15 key market indicators for your market.

The study explores in depth the profiles of the main market players and their main financial aspects. This comprehensive business analyst report is useful for all existing and new entrants as they design their business strategies. This report covers production, revenue, market share and growth rate of the Affiliate market for each key company, and covers breakdown data (production, consumption, revenue and market share) by regions, type and applications. Affiliate historical breakdown data from 2016 to 2020 and forecast to 2021-2029.

First seen at: https://www.marketresearchintellect.com/

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