Social media can be a great platform to start a side hustle from the comfort of your own home. If you spend much time on Facebook, Twitter, TikTok, Instagram, and other social media platforms, use the opportunity to make extra income. Here are some side job ideas using social media.
1. E-Commerce Business
Social media has made it easier to start a low-risk online business. With the help of social networking sites, you can reach potential customers worldwide with minimal marketing costs. You only need your device, the internet, a payment platform, and a delivery partner.
There are different ways to start an online business using social media. You can learn how to run a successful Shopify e-commerce store or use similar platforms such as WooCommerce, Etsy, or Amazon. Once you launch your online store, promote your product links on a Facebook page or Instagram profile to reach a wider audience.
If you like to keep things simple, create a TikTok Shop, a Facebook Page, or an Instagram for Business account and sell directly on social media. These social networks offer convenient tools to track visitors, automatically respond to customers, and create paid ads to engage customers more effectively.
2. Affiliate Marketing
Affiliate marketing is one of the most convenient home-based business ideas for earning extra income. Affiliates make a commission for marketing another company’s products. You only need to promote a product online using a unique affiliate link, which a customer clicks and the company tracks.
One of the easiest ways to become an affiliate marketer is to use an affiliate marketing tool like ConvertSocial or join an affiliate program like Amazon Associates. These platforms help you partner with brands and earn whenever someone makes a purchase using your link. To become a credible affiliate marketer, recommend products that you use and add compelling content to your social media posts.
Vlogging has become more popular as social media platforms release more monetization features for content creators. For instance, Facebook allows viewers to buy Facebook Stars and send them to vloggers. The social network also lets you earn from short ads on your videos if you meet their eligibility requirements.
YouTube and Instagram are other social media platforms that pay you to create content and vlog. Use your vlog to review a product, discuss an interesting topic, share your experience or knowledge, or entertain an audience. You never know; you might become more popular than Mr. Beast, one of the highest-earning YouTube stars, according to Statista’s latest statistics.
Starting a vlog can be as simple as recording yourself on your mobile phone. A quality microphone and portable lights are also things you need to start vlogging on your smartphone. These accessories don’t need to be expensive, though. You can invest in better equipment as your side hustle becomes profitable.
4. Music Royalties and Live Performances
If you’re a musician or composer, consider monetizing your music through social media. Meta’s Independent Artist Program lets you distribute your music on Facebook and Instagram. Users can then use your music for reels or stories.
You’ll get paid every time your music is used in user-generated content and according to the terms of your chosen distributor. If you’re wondering how much Instagram pays for music royalties, Tyler Durden writes in IndieMusicMoney that the direct earning potential could be much higher. However, you can reach millions of followers who might become Spotify and YouTube subscribers.
Aside from Meta’s Independent Artist Program, you can earn from Facebook Stars, Instagram badges, and TikTok Diamonds. Viewers can send these virtual gifts when you go live. However, like other content creators, you must comply with the platform’s community guidelines and eligibility requirements.
Managing a social media profile or page is one of the best ways to earn extra income. As a social media manager, you’ll have to develop and implement a content strategy to increase engagement, analyze the performance of social media campaigns, and moderate comments on social media pages.
LinkedIn’s data says that social media management is one of the most valuable digital marketing skills to have on your LinkedIn profile. You’ll need data analysis, writing, photo editing, and research skills, to name a few. Since you’re dealing with customers and an ever-changing field, being empathic, adaptable, and organized will be an advantage.
6. Graphic Design
Businesses, creators, and other professionals will always need graphic designers’ services in the social media age. If you want to engage your followers and keep their attention, you need visually engaging content. Design is one of the most effective mediums to communicate ideas that captivate and inspire your audience.
You’ll be asked to create and edit logos, banners, and other social media graphics as a graphic designer. Nowadays, you can use drag-and-drop design tools like Canva. But Adobe Photoshop and Illustrator skills are still advantageous if you want to produce creative projects.
Graphic designers benefit from promoting their freelance services on a Facebook page or Instagram. These social media networks have a huge captive audience and easy-to-use marketing features. Aside from this, others can easily share your work. Just remember to take some steps to protect your work from plagiarism.
Do you have significant and successful experience working in your industry? Do you like motivating and helping others reach their potential? Then consider a side hustle as a life or career coach. While there are many self-proclaimed gurus on social media nowadays, you can distinguish yourself from the pack by creating helpful and unique content and getting trained as a coach.
Coaching is a competitive industry. According to CNBC Make It, life coaching is an unregulated industry, requiring no formal education or training. Anyone can call themselves a coach. Therefore, your marketing skills matter as much as your coaching skills. Aside from constantly improving your coaching skills, learn how to use social media to create a business profile, advertise your services, and connect with clients.
8. Facebook Ads Management
Facebook allows businesses to run ads for their marketing campaigns. However, not all business owners know how to use ads to their advantage. To respond to this gap, you can learn how to grow your online business and increase brand engagement with Facebook ads.
As a Facebook ad manager, you’ll have to develop and execute a Facebook ad strategy to attract and retain customers and get leads for businesses. You also need to be familiar with Facebook Ads Manager and its features. If you’re not the type to self-study, you can enroll in an online course like Coursera’s Advertising with Meta.
You don’t need much space or equipment to start a side hustle. Social media lets you create a lucrative side gig using your smartphone, laptop, and software. Choose a gig that aligns best with your skills. If you don’t feel confident, you can learn new skills online.
Social media content creation is one of the best ways to earn extra income. If you have the creativity and skills, explore your options for social media side gigs. Experiment with the features of the most popular social media platforms and start earning from your content.