If generative AI is the future of marketing (and media in general), how can you compete with other marketers if ALL OF US have access to...
As the cost of groceries and other goods continues to climb, shoppers are increasingly looking for reliable ways to save money. The everyday value offered by...
Introduction: Welcome to the dynamic world of Magento, where the art of eCommerce thrives and business aspirations take flight! As an ardent advocate for online ventures,...
Are you confused about what you should do with generative AI? Well, the news from the first developer conference organized by OpenAI, the maker of ChatGPT,...
Conversion copywriters — the people who write landing page copy that converts readers and delivers sales — are wonderful human beings. Their writing pulls in readers,...
Connected TV already offers B2B marketers an assortment of features that linear TV never did, like precise targeting and measurable results. But as we look into...
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12+ state legislators have introduced bills reining in DEI programs in universities, more than 600 anti-LGBTQ+ bills have been introduced in state legislatures, and 1 in...
WordPress page builders have fundamentally changed the website design landscape within the WordPress ecosystem. Initially conceived as tools to simplify the creation of web pages, these...
Modern marketing’s evolution leads to what you classically understand as “content marketing.” A main theme in my new book, Content Marketing Strategy, is that overall descriptions...
You can now use this list of keywords to inform your content strategy. Create targeted and relevant content around these keywords to improve your site’s search...