Although brands have been leveraging social media to market their products and services for over two decades, there have been major shifts in marketing practices over...
Account-Based Marketing is essential to any B2B strategy. And advanced practitioners are now looking for the tools to give them an edge to better connect with...
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Because of...
Restaurant chain Denny’s has taken the opportunity to feature student athletes in an effort to continue to make an impact with younger diners while keeping momentum...
InMoment, the customer and employee experience platform, has announced the launch of InMoment AI as an added layer of intelligence in its XI (experience intelligence) platform....
Accomplishing your goals is an incredibly gratifying feeling.
MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the...
When you’re developing or launching a new product, service, or business, you’ll want to have a general sense of how receptive your target market will be...
Google Sheets is one of the best tools you can use to store data, track performance metrics, and create dashboards and reports. But while it’s a...
With the amount of content organizations produce – and the sheer volume of multimedia assets and formats – it’s time to consider a digital asset management...
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