MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the...
With the New Year comes new challenges – especially when it comes to connecting with your ever-evolving customers. The old strategies to persuade someone to click on...
A new scorecard and report from analyst firm AIContentGen analysed 20 AI-powered copywriting software solutions. The firm says there are now more than 50 vendors in...
“Lots of marketers have adopted agile practices and tried to transform how they go to market in terms of customer journeys,” said Tom Hannigan, Global Practice...
Independent free ad-supported streaming television (FAST) platform DistroTV announced a new Spanish-language bundle, DistroTV Espanol. The free-to-stream package includes over 20 Spanish-speaking channels, available to audiences...
Peter Drucker once described customers as the “most important stakeholders.” While this may be true, your customers are dependent on one thing.
Digital asset management (DAM) software company PhotoShelter announced today that it acquired UK-based DAM provider Third Light. PhotoShelter lists over 1,300 clients, including enterprises, brands, sports...
Virtual events weren’t born of COVID-19, but their development and evolution were dramatically accelerated by the pandemic. It’s indisputable that virtual events are as varied in...
The initial few years of a newly launched business are considered crucial; once your organization survived the beginning years, the venture’s objective shifted to long-term growth....
According to a 2020 survey, most businesses have an average of 29 competitors. Do you know who yours are?