This year is coming to an end and we are almost through the holiday season. Here are some holiday PPC optimization tips you can make in...
Google continues to update reports in Search Console with fresher data. First it was Search data, now Google is giving the same treatment to Discover data....
A beginner’s guide to breaking out of simple Display campaigns and exploring Gmail ads. Google offers a vast variety of campaign types and is continuously developing...
Are Facebook PPC campaigns worth it in 2020? Are they a good fit for targeting your audience? Fair question, taking into consideration all the Facebook drama happening...
Pinterest is introducing a new tool to help marketers keep up with the top US search terms on the platform. Currently in beta, Pinterest Trends provides...
YouTube this year reached $1 billion in revenue globally from in-app subscriptions, since the app began monetizing in October 2015 through YouTube Red (renamed in 2018...
Using AI (Artificial Intelligence) for PPC is no longer an option. It’s a necessity. This was a topic that we ran with when we wrote for...
GumGum yesterday announced the preliminary rollout of a new In-Video ad unit. The In-Video ad unit is a non-disruptive alternative to pre- and mid-roll ads that...
Within our daily work lives at Hanapin, we have so many interesting PPC discussions across desk pods, at lunch, or through video chats. To be a...
Pinterest today revealed the top 100 trends for 2020, including trends for food, home, style, beauty, health, travel, and family. Pinterest has 320 million users worldwide....
