Google Business Profile has gone through quite a few changes over the past several months. A name change, new features, the push to manage business profiles...
Ad extensions maximize your visibility in search engine results. Here’s how Image Extensions, Structured Snippets, Price Extensions, and Call Extensions can help. Not all ad extensions...
There are thousands of marketing tools, but only a few fit the bill for small businesses. Some you may already know; others you should consider using. We’ll...
Instagram is perfect for your local business. No, really. I know what you’re thinking, “How could a social media platform full of funny cat videos, posts...
Clustering product inventory and automatically aligning SKUs to search demand is a great way to find opportunities to create new ecommerce categories. Niche category pages are...
DuckDuckGo’s search syndication deal with Microsoft is the root of an issue leading to data being tracked in the company’s allegedly private mobile web browser. It...
Google hosted its annual Google Marketing Live event on May 24, 2022. A key focus of the event was projections for future growth of Google Ads....
YouTube is rolling out an update to analytics reports that will benefit content creators who make videos in different formats. You’ll now be able to see...
TikTok will now allow businesses to manage their accounts via third-party social media management platforms. The initial launch includes integrations with Brandwatch, Dash Hudson, Emplifi, Hootsuite,...
On Monday, May 23, the California State Assembly passed a bill that would hold social media companies responsible for harming children who have become addicted to...