Sitelinks, the first Google ad extension, was introduced in 2009. They enabled advertisers to expand the total size of their text ads while also providing additional...
Google is giving site owners the ability to customize how their content is previewed in search results. By default, Google has always generated search snippets according...
One of the core areas of SEO services for me over the last 10+ years has been forensic SEO. And hell, I drop that term all...
When I started doing SEO on NeilPatel.com I used this advanced formula to rank for 477,000 keywords. Over time, my traffic started to flatline and I...
“Authority” is a buzzword in SEO and content marketing. Everybody wants it, but not everyone knows how to get it and keep it. In particular, Google...
In case you missed it, Google has just changed up the rules for link building. It used to be that when people link to you, the...
The giants of fairy-tales have three things going for them: strength, resources, and infamy. In a similar way, our industry giants often dominate the searches due...
I’ve been an SEO for roughly 17 years now. And one thing that has remained constant, no matter how much you know about SEO, there is...
SEO tools are the online marketer’s best friend. Without at least a few in-depth, data-mining, keyword tracking, research-handling superstars in your SEO kit, you may find...
Ubersuggest started out as a tool that provided suggestions through Google Suggest. And although that’s great, everyone these days is using Google Suggest to come up...