In a rare move, a Hollywood studio changes a movie title after its release date to make it more search-friendly. This past weekend, Warner Bros. released...
One of the questions I get asked often is: “What’s better, organic website traffic, or Pay-per-click (PPC) ads on Google?” In 2019, Google reported 113.26 billion...
There is no benchmark for what is considered an optimal crawl budget for websites, Google’s John Mueller says. This was stated in response to a Reddit...
Google’s John Mueller advises SEOs on the correct, and incorrect, ways to use hreflang attributes on a web page. In a thread on Reddit, a user...
What will your key SEO points of focus be in 2020, and what new developments do you need to keep in mind in order to ensure...
It’s a well known fact that PPC and SEO are always butting heads, however with all of the continuous changes to the digital landscape – mainly...
Effective retail SEO strategies to help marketers optimise across complex consumer journeys and convert as much traffic as possible. Optimising a retail website for search is...
Google last week launched a new version of the Removals report in Search Console. The Removals report in Search Console enables webmasters to block pages or...
We do a lot of website audits, and while each website is different, there are some common issues that we regularly find and end up fixing...
Pay-per-click (PPC) advertising is hands down one of the best ways to reach potential customers, build brand awareness and get them to buy your products or...