This is going to be a hard one to judge because I see chatter within the SEO community and also many of the tracking tools are...
Google’s Danny Sullivan has confirmed that webpages in a featured snippet position will no longer be repeated in regular Page 1 organic listings. This is a...
At the close of the decade and the start of a brand new year, I have taken some time to reflect on SEO trends that emerged...
Whether you are a part of an in-house marketing team or an agency, something is usually consistent in both as far as teams go. Now, I...
Not all website elements are created equal. Some matter – and some matter a ton. So what are your site’s standout elements? Here are five: Customer...
Google’s Search Liaison, Danny Sullivan, clarifies that structured data is optional and does not impact search rankings. While this has always been the case, Sullivan reiterated...
How do you ensure that potential customers come across your business at the right stage of the buying process? Digital Marketing trainer Ethan Giles of novi.digital...
While search engine optimization is still one of the most important disciplines to master, pay-per-click advertising is equally essential as a skill. No matter if a...
What’s better than a box of chocolates for a content creator? You guessed it — the byline. Nothing gives me a fuzzier, beyond roses-and-chocolatey feeling than...
Creating a website is not a big deal. The real challenge is to get the top rank in the search engine like Google, Bing, Yahoo, etc....