As a PPC manager, nothing feels better than an account running smoothly. Campaigns are crushing their lead goal, even staying within their Cost Per Lead benchmark! Then...
Google Search Advocate John Mueller recently affirmed the ongoing importance of technical SEO, countering claims that its significance is dwindling. His statement comes in response to...
Instagram, the popular photo-sharing platform, has taken another step in augmenting its services ecosystem by adding keyword search to the Threads app. Adam Mosseri, the CEO...
It’s here. After weeks of reported search volatility (going back as early as May), we see an official announcement for the August 2023 Google Core Update....
Social media has been at the forefront of digital marketing for quite some time, and it’s unlikely this will change in the near future. In fact,...
Schema markup is code that helps search engines understand the information on a page. Google can use it to show rich results (also known as rich...
Google is implementing a new “Limited Ads Serving” policy to improve ad transparency and safeguard users from misleading ads. This policy targets unfamiliar or lesser-known advertisers...
What are the best AI writing tools? To find out, I went meta and asked 39 AI writing tools to recommend their top 10 AI writing...
There’s a lot that can go wrong on a website, and every site is going to have some issues to fix. We looked at 1,002,165 domains to...
Wisdom from 3,890 Professionals in the Field Using data gathered from 3,890 SEO professionals for our annual State of SEO report, we’re ready to give you...