GOOGLE

Pay-per-click (PPC) Advertising Market is Dazzling Worldwide| Google, Bing, Yahoo

Published

5 years ago

March 18, 2020

Pay-per-click (PPC) Advertising Market

The latest 99+ page survey report on Global Pay-per-click (PPC) Advertising Market is released by HTF MI covering various players of the industry selected from global geographies like United States, Europe, China, Japan, Southeast Asia, India & Central & South America. A perfect mix of quantitative & qualitative Market information highlighting developments, industry challenges that competitors are facing along with gaps and opportunity available and would trend in Pay-per-click (PPC) Advertising market.

The study bridges the historical data from 2014 to 2019 and estimated till 2025*. Some are the key & emerging players that are part of coverage and were profiled in current version are Google, Bing, Yahoo, Ask.com, AOL.com, Baidu, Wolframalpha, DuckDuckGo & Sogou.

Be the first to knock the door showing potential that Global Pay-per-click (PPC) Advertising market is holding in it. Uncover the Gaps and Opportunities to derive most relevant insights from our research document to gain market size.

Get Free Sample Report + All Related Graphs & Charts @ : https://www.htfmarketreport.com/sample-report/1809376-global-pay-per-click

Analyst at HTF MI have classified and compiled the research data from both perspective (Qualitative and Quantitative)

Quantitative Data:

Market data break-up by regions, Type & Application/End-users

o Pay-per-click (PPC) Advertising Market Revenue & Growth Rate by Type [, Flat-rate PPC & Bid-based PPC] (Historical & Forecast)

o Pay-per-click (PPC) Advertising Market Revenue & Growth Rate by Application [Middle and Small-sized Enterprise & Large-scale Enterprise] (Historical & Forecast)

o Pay-per-click (PPC) Advertising Market Revenue, Volume & Growth Rate by Each Country Specified, Application & Type (Historical & Forecast)

o Pay-per-click (PPC) Advertising Market Revenue, Volume* & Y-O-Y Growth Rate by Players (Base Year)

Qualitative Data:

It would include sections specific to market dynamics and the trending factors affecting or driving the growth of the market. To list few names of sections covered are

o Global Pay-per-click (PPC) Advertising Industry Overview

o Global Pay-per-click (PPC) AdvertisingMarket Growth Drivers, Trends & Restraints

o Gaps & Opportunities in Pay-per-click (PPC) Advertising Market

o Market Entropy** [Highlighting Aggressiveness or Strategic Moves of Industry Players]

o PESTLE Analysis (360 degree view of market)

o Porters Five Forces Model (competitive rivals, potential new market entrants, suppliers, customers, and substitute products)

o Patent & Trademark Analysis** [Licenses, Trademarks & Approvals]

o Competitive Analysis (Landscaping SWOT Analysis of each Players/Manufacturers Profiled in Study)

o Pay-per-click (PPC) Advertising Market Development and Insights etc. [Covers Product/Service Launch, Innovation etc]

o Investment & Project Feasibility Study**

Competitive landscape highlighting important parameters that players are gaining along with the Market Development/evolution

o % Market Share, Segment Revenue, Swot Analysis for each profiled company [Google, Bing, Yahoo, Ask.com, AOL.com, Baidu, Wolframalpha, DuckDuckGo & Sogou]

o Consumption, Capacity & Production by Players

o Business overview and Product/Service classification

o Product/Service Matrix [Players by Product/Service comparative analysis]

o Recent Developments (Technology advancement, Product Launch or Expansion plan, Manufacturing and R&D etc)

Important Features that are under offering & key highlights of the Pay-per-click (PPC) Advertising market report:

1) What Market data break-up does basic version of this report covers other than players information?

Global Pay-per-click (PPC) Advertising Product Types In-Depth: , Flat-rate PPC & Bid-based PPC

Global Pay-per-click (PPC) Advertising Major Applications/End users: Middle and Small-sized Enterprise & Large-scale Enterprise

Geographical Analysis: United States, Europe, China, Japan, Southeast Asia, India & Central & South America

2) What are the companies profiled in basic version of report? Is it possible to customize list

Players that are currently profiled in the the study are “Google, Bing, Yahoo, Ask.com, AOL.com, Baidu, Wolframalpha, DuckDuckGo & Sogou”. Yes list can also be customized, a maximum of 5-6 players can be swapped with the list of your target competition.

** List of players mentioned may vary in the final report subject to Name Change / M&A activity in recent year. Final confirmation about the players would be provided by research team depending upon the difficulty of survey.

Buy Latest 2020 version of Global Pay-per-click (PPC) Advertising Market Study @ https://www.htfmarketreport.com/buy-now?format=1&report=1809376

3) What all regions or countries covered? Can we have list of country of my choice?

Currently, basic version research report is focusing on regions such as United States, Europe, China, Japan, Southeast Asia, India & Central & South America. List of countries can be customized as per your interest and final confirmation would be dependent upon feasibility test and data availability in research repository.

4) How can we include Segmentation / Market breakdown of Business Interest? Is it possible to get information on Market Makers

Yes, inclusion of additional segments is very much possible subject to data availability and difficulty of survey. At times our client request for market makers information that can be covered on special request after considering requirement with Analyst group of HTF MI.

** Depending upon the requirement the deliverable time and quote will vary.

To comprehend Global Pay-per-click (PPC) Advertising market sizing in the world, the Pay-per-click (PPC) Advertising market is analyzed across major global regions. HTF MI also provides customized specific regional and country-level reports for the following areas.

o North America: United States, Canada, and Mexico.

o South & Central America: Argentina, Chile, and Brazil.

o Middle East & Africa: Israel, Saudi Arabia, United Arab Emirates, Turkey, North African Countries and South Africa.

o Europe: UK, France, Italy, Germany, NORDIC Countries, Spain, and Russia.

o Asia-Pacific: India, China, Japan, South Korea, Malaysia, Singapore, Indonesia, Singapore, and Australia.

Browse for Full Report at @: https://www.htfmarketreport.com/reports/1809376-global-pay-per-click

Actual Numbers & In-Depth Risk & Return Analysis of Pay-per-click (PPC) Advertising Market with opportunities Available in final Report.

Thanks for reading full article, contact us at [email protected] to better understand in-depth research methodology and sound approach behind this study adopted by Analyst of HTF MI.

Craig Francis (PR & Marketing Manager)
HTF Market Intelligence Consulting Private Limited
Unit No. 429, Parsonage Road Edison, NJ
New Jersey USA – 08837
Phone: +1 (206) 317 1218
[email protected]

About Author:
HTF Market Report is a wholly owned brand of HTF market Intelligence Consulting Private Limited. HTF Market Report global research and market intelligence consulting organization is uniquely positioned to not only identify growth opportunities but to also empower and inspire you to create visionary growth strategies for futures, enabled by our extraordinary depth and breadth of thought leadership, research, tools, events and experience that assist you for making goals into a reality. Our understanding of the interplay between industry convergence, Mega Trends, technologies and market trends provides our clients with new business models and expansion opportunities. We are focused on identifying the “Accurate Forecast” in every industry we cover so our clients can reap the benefits of being early market entrants and can accomplish their “Goals & Objectives”.

This release was published on openPR.

GOOGLE

Google Warns About Misuse of Its Indexing API

Published

1 week ago

September 12, 2024

Max

Google Warns About Misuse of Its Indexing API

Google has updated its Indexing API documentation with a clear warning about spam detection and the possible consequences of misuse.

Warning Against API Misuse The new message in the guide says:

“All submissions through the Indexing API are checked for spam. Any misuse, like using multiple accounts or going over the usage limits, could lead to access being taken away.”

This warning is aimed at people trying to abuse the system by exceeding the API’s limits or breaking Google’s rules.

What Is the Indexing API? The Indexing API allows websites to tell Google when job posting or livestream video pages are added or removed. It helps websites with fast-changing content get their pages crawled and indexed quickly.

But it seems some users have been trying to abuse this by using multiple accounts to get more access.

Impact of the Update Google is now closely watching how people use the Indexing API. If someone breaks the rules, they might lose access to the tool, which could make it harder for them to keep their search results updated for time-sensitive content.

How To Stay Compliant To use the Indexing API properly, follow these rules:

Don’t go over the usage limits, and if you need more, ask Google instead of using multiple accounts.
Use the API only for job postings or livestream videos, and make sure your data is correct.
Follow all of Google’s API guidelines and spam policies.
Use sitemaps along with the API, not as a replacement.

Remember, the Indexing API isn’t a shortcut to faster indexing. Follow the rules to keep your access.

GOOGLE

This Week in Search News: Simple and Easy-to-Read Update

Published

3 months ago

June 30, 2024

Entireweb News Bot

This Week in Search News: Simple and Easy-to-Read Update

Here’s what happened in the world of Google and search engines this week:

1. Google’s June 2024 Spam Update

Google finished rolling out its June 2024 spam update over a period of seven days. This update aims to reduce spammy content in search results.

2. Changes to Google Search Interface

Google has removed the continuous scroll feature for search results. Instead, it’s back to the old system of pages.

3. New Features and Tests

Link Cards: Google is testing link cards at the top of AI-generated overviews.
Health Overviews: There are more AI-generated health overviews showing up in search results.
Local Panels: Google is testing AI overviews in local information panels.

4. Search Rankings and Quality

Improving Rankings: Google said it can improve its search ranking system but will only do so on a large scale.
Measuring Quality: Google’s Elizabeth Tucker shared how they measure search quality.

5. Advice for Content Creators

Brand Names in Reviews: Google advises not to avoid mentioning brand names in review content.
Fixing 404 Pages: Google explained when it’s important to fix 404 error pages.

6. New Search Features in Google Chrome

Google Chrome for mobile devices has added several new search features to enhance user experience.

7. New Tests and Features in Google Search

Credit Card Widget: Google is testing a new widget for credit card information in search results.
Sliding Search Results: When making a new search query, the results might slide to the right.

8. Bing’s New Feature

Bing is now using AI to write “People Also Ask” questions in search results.

9. Local Search Ranking Factors

Menu items and popular times might be factors that influence local search rankings on Google.

10. Google Ads Updates

Query Matching and Brand Controls: Google Ads updated its query matching and brand controls, and advertisers are happy with these changes.
Lead Credits: Google will automate lead credits for Local Service Ads. Google says this is a good change, but some advertisers are worried.
tROAS Insights Box: Google Ads is testing a new insights box for tROAS (Target Return on Ad Spend) in Performance Max and Standard Shopping campaigns.
WordPress Tag Code: There is a new conversion code for Google Ads on WordPress sites.

These updates highlight how Google and other search engines are continuously evolving to improve user experience and provide better advertising tools.

AI

Exploring the Evolution of Language Translation: A Comparative Analysis of AI Chatbots and Google Translate

Published

7 months ago

February 26, 2024

Max

A Comparative Analysis of AI Chatbots and Google Translate

According to an article on PCMag, while Google Translate makes translating sentences into over 100 languages easy, regular users acknowledge that there’s still room for improvement.

In theory, large language models (LLMs) such as ChatGPT are expected to bring about a new era in language translation. These models consume vast amounts of text-based training data and real-time feedback from users worldwide, enabling them to quickly learn to generate coherent, human-like sentences in a wide range of languages.

However, despite the anticipation that ChatGPT would revolutionize translation, previous experiences have shown that such expectations are often inaccurate, posing challenges for translation accuracy. To put these claims to the test, PCMag conducted a blind test, asking fluent speakers of eight non-English languages to evaluate the translation results from various AI services.

The test compared ChatGPT (both the free and paid versions) to Google Translate, as well as to other competing chatbots such as Microsoft Copilot and Google Gemini. The evaluation involved comparing the translation quality for two test paragraphs across different languages, including Polish, French, Korean, Spanish, Arabic, Tagalog, and Amharic.

In the first test conducted in June 2023, participants consistently favored AI chatbots over Google Translate. ChatGPT, Google Bard (now Gemini), and Microsoft Bing outperformed Google Translate, with ChatGPT receiving the highest praise. ChatGPT demonstrated superior performance in converting colloquialisms, while Google Translate often provided literal translations that lacked cultural nuance.

For instance, ChatGPT accurately translated colloquial expressions like “blow off steam,” whereas Google Translate produced more literal translations that failed to resonate across cultures. Participants appreciated ChatGPT’s ability to maintain consistent levels of formality and its consideration of gender options in translations.

The success of AI chatbots like ChatGPT can be attributed to reinforcement learning with human feedback (RLHF), which allows these models to learn from human preferences and produce culturally appropriate translations, particularly for non-native speakers. However, it’s essential to note that while AI chatbots outperformed Google Translate, they still had limitations and occasional inaccuracies.

In a subsequent test, PCMag evaluated different versions of ChatGPT, including the free and paid versions, as well as language-specific AI agents from OpenAI’s GPTStore. The paid version of ChatGPT, known as ChatGPT Plus, consistently delivered the best translations across various languages. However, Google Translate also showed improvement, performing surprisingly well compared to previous tests.

Overall, while ChatGPT Plus emerged as the preferred choice for translation, Google Translate demonstrated notable improvement, challenging the notion that AI chatbots are always superior to traditional translation tools.

Source: https://www.pcmag.com/articles/google-translate-vs-chatgpt-which-is-the-best-language-translator