Paul&Shark’s website went live in 2019, but the Italian luxury clothing brand has been around for half a century. “The brand has a long history,” said...
Predictive analytics can determine future performance based on current and historical data. Every task involves some amount of risk, and companies focus on managing these...
If you manage a website, it’s important to check for broken internal links regularly. Broken internal links can frustrate visitors and cause them to leave your...
Elon Musk. — © AFP Indranil MUKHERJEE Twitter shares rose Monday following reports the company is poised to accept Elon Musk’s takeover offer, a dramatic shift...
Account-based marketing (ABM) is a growth strategy brands are adopting at a rapid rate. “70% of marketers say they use ABM, and there’s a 15% year...
Natural language processing (NLP) and natural language understanding (NLU) are two often-confused technologies that make search more intelligent and ensure people can search and find what...
LinkedIn has added a new option to showcase a link on your profile, along with new analytics tools for group posts, a video trimming feature on...
Traditional A/B testing only lets you test messaging, creative and other marketing assets after they have gone live in the market – with no warning of...
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the...
Elon Musk has managed to reach an agreement with Twitter for $44 billion. He promises to make online speech freer. Mr Musk has offered to buy...