Is marketing return-on-investment missing in action? Are you looking in the wrong place? Are you even looking at the right numbers? The mystery of the marketing...
This week, I covered a possible Google update that ticked off a week ago, but it was weird, the tools didn’t pick up on it. Google...
Without changing a word, you can make your content easier to consume. Don’t expect a thank-you note. But do look for signs your audience appreciates the...
There are multiple ways to redirect a webpage or an entire website, the two main ways being either a 301 or 302 HTTP response code. Choosing...
Welcome to Next Week on Xbox! In this weekly feature we cover all the games coming soon to Xbox Series X|S, Xbox One, Windows PC, and...
If you had to guess, how many email newsletters do you think you’re subscribed to? Ten? Twenty? Fifty?
Over the last few years, Google has made several changes to the way their crawlers understand how content answers queries. Most recently, those changes have included...
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The world is very noisy right now. Sure, a lot’s going on politically, epidemiologically, and societally. But that’s not exactly (or not only) what I mean....
Rajan Patel, the VP of Engineering at Google, confirmed with me that Google has rolled out full width movie reviews. So when you search for a...
Google’s John Mueller received feedback about a bug in how Search Console validates rich results. Google will drop images from rich results because of an error...
