At SMX Next yesterday I have the privilege of interviewing Hyung-Jin Kim, the Vice President of Google Search. Hyung-Jin Kim has been working on search quality...
What’s reactive marketing and why so much buzz around it? Let’s dive into why businesses apply reactive marketing strategies and why your company may be left...
Meta is kicking off a campaign to encourage users to support small to medium-sized businesses (SMBs) during the holiday shopping season. Today, Meta is announcing: A...
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Elon Musk’s $8 blue ticks for all ‘verification’ program, his first major user-facing initiative since taking over the app, has caused a broad range of issues,...
Another small study done by Joy Hawkins says that the recency of reviews does impact the rankings of those local business listings in Google Search and...
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Google’s featured...
Framework 1: Gain Control By Supporting Centralization & Consistency Across Every Brand/Market Mix You need to have control over all levels: Brand level: Plan to highlight...
Twitter’s move to suspend a new paid checkmark system and reintroduce an ‘official’ badge, was part of attempts to tamp down fake accounts which had proliferated...
In June of 2022, Mordy Oberstein first spotted a new SERP feature being tested called Google Explore. That’s where a feed of content shows up after...
