Google’s recipe structured data requirements have changed. The old way of structured data is no longer valid and Google requires updating the recipe structured data to...
Perhaps you’ve heard of regex but aren’t quite sure how it can be used in SEO or whether it fits into your own strategy. Regular expressions,...
Marketing activities are actions an individual or organization undertakes to achieve specific marketing outcomes. There are probably as many marketing activities as there are marketing goals....
Inevitably as an industry grows, terms that once had clear definitions become generalized and muddied, and that is the case with the words “digital assets” and...
It comes as no surprise that when sourcing products and services, B2B customers – like the rest of the world – find them online. In fact,...
Google’s Danny Sullivan and John Mueller both said that the search company does not generally launch or begin the rollout of a search algorithm update right...
Google addresses a concern regarding the use of FAQ schema markup and whether it can be used only some questions and not others. This topic is...
The other day I wrote about how Google said fluff content is hard for search engines to understand and thus rank. I explained how Google does...
Google published a new video about site migrations. John Mueller offered insights into how Google handles website migrations and how long they can take. The major...
Without actionable data, customer experience strategies are doomed to fail. Lisa Loftis, Principal of Customer Intelligence Solutions at SAS, discussed some interesting CX findings from Futurum...
