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Everything You Need To Know

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Everything You Need To Know

Imagine you’re researching for a blog post.

You find a fantastic image that adds a lot of depth to your content. The problem is, that the site where you found it isn’t the original source, nor does it link to the original source.

Who created the image? You need this information if you want to cite your sources properly in your blog and give correct credit where it’s due.

The answer: Do a reverse image search to find the original source.

This feature is easy, quick, and available on most of the major search engines today.

A reverse image search is also great if you want to look up where your own images appear on the web.

Here’s your comprehensive guide to reverse image search on today’s major image search engines (including both desktop and mobile):

Let’s get started.

What Is Reverse Image Search?

Reverse image search isn’t as complex as it sounds.

It simply involves searching the internet with an image instead of keywords.

In most browsers, you can upload your image (or paste in the image’s URL), hit “search,” and you’ll be given tons of valuable information, such as:

  • The sizes in which the image appears across the web.
  • Keywords/possible related searches to the image.
  • A list of links where the image appears online.
  • Visually similar images.

As you can see, reverse image search lets you explore an image in-depth, which can be pretty handy.

Why Use Reverse Image Search?

Reverse image search is fun to do when you have a few extra minutes in your day and you feel like playing detective.

But, it’s extremely useful as well.

You can use it to:

  • Find interesting facts about an image you like.
  • Learn the copyright status of an image before using it.
  • Track copyright violations on images you’re already using.
  • Find out if other people are using your images.
  • Find the original source of an image you’d like to add to the content.

Why Reverse Image Search Sometimes Doesn’t Work?

Reverse image search doesn’t always work.

There are times when you’ll search for an image and get zero results.

When this happens, it’s likely because the website on which the image appears prevents images from being indexed.

Also, data centers can be slightly out of sync.

This means some users can find the image using reverse image search while others can’t.

How To Do Reverse Image Search On Today’s Major Search Engines

You can use your favorite search engine (Google, Bing, Yandex) to perform a reverse image search.

Or, if you want to use a search engine created specifically for reverse image search, TinEye is a tool for that exact purpose.

Lastly, it doesn’t matter whether you’re using a Mac or PC for this task. The browser you use makes no difference, either (Chrome, Firefox, Safari, Edge, etc. work just fine).

How To Do A Reverse Image Search On Google (Desktop)

1. Open Google On A Compatible Browser

Reverse image search works on Safari, Firefox, and Chrome.

Once you have access to a browser, open Google Images.

2. Upload Your Image

If you found an image online you would like to look up, one option before doing a reverse image search is to save it to your desktop.

Then, once you’ve navigated to Google Images, go to the right side of the search bar and click the camera icon.

Screenshot from Google Images, May 2022google images

Upload your picture by either dragging and dropping it into the search area or by loading the file from your desktop.

Note: You can only search for one image at a time.

3. Or, Paste The Image’s URL

If the image is not saved to your desktop, you can also click on the camera icon to paste in the photo’s URL.

To get the photo’s URL, right-click the image with your mouse and select “Open image in new tab.”

Highlight the URL in the browser bar and simultaneously hold down the “Command” key (or the “CTRL” key on PC) and the “C” key to copy the text.

Then, click the “Paste image URL” tab.

google image search paste urlScreenshot from Google Images, May 2022google image search paste url

Insert your copied URL into the available space.

You can do this by right-clicking the text box and selecting “Paste,” or you can select the text box with your mouse and hit the keys “Command” (or “CTRL” on PC) and “V” simultaneously.

4. Explore Your Results

Once you click “Search by image,” you will see your uploaded photo at the top of the page along with some suggested keywords.

Next to the image, Google will also tell you if there are other sizes of the image available for you to download.

From there, you can explore similar images or check out websites that contain the image.

Google Images search resultsScreenshot from Google Images, May 2022Google Images search results

How To Do A Reverse Image Search On Google (Chrome App On A Mobile Device)

Need to do a quick reverse image search when you’re on the go?

Here’s how to do it without turning on your computer.

1. Open Google Images In Your Chrome App

Using the Chrome app is an easy way to use reverse image search on your phone if you’re pulling a picture from the web.

Open your Chrome app and pull up Google Image Search via images.google.com.

2. Search For Your Image

Sample image searchScreenshot from search for [computer backgrounds], Google, May 2022Sample image search

Type keywords for the image you’re looking for into the search bar and tap the magnifying glass.

A list of images will appear.

Tap your desired image.

3. Select “Search Google For this Image”

Reverse Image Search: Everything You Need To KnowScreenshot from Google, May 2022Reverse Image Search: Everything You Need To Know

After you open the image on your phone, click and hold on the picture.

A drop-down menu will appear with several options.

Click the bottom tab that says, “Search Google for This Image.”

4. Explore Your Results

A new tab will open in Chrome, showing you where else the image is located and the different sizes available.

How To Do A Reverse Image Search On Google (Mobile, In A Browser)

1. Open Google Images In Your Web Browser

The easiest way to do a reverse search on your phone is to download the Chrome app as outlined above, but it is possible to do it in your browser, too.

The first step, naturally, is to open Google Images in your browser.

2. Switch To Desktop View

Reverse Image Search: Everything You Need To KnowScreenshot from Google, May 2022Reverse Image Search: Everything You Need To Know

You’ll notice that, once you pull up Google Images on your phone, there is nowhere to search an image.

To obtain that feature, change the website settings to the desktop view:

  • Click the double “AA” icon in the top left corner of the search bar.
  • Select the third option on the drop-down menu that says, “Request Desktop Website.”

This will change the screen to look like the Google browser you would traditionally see on your computer.

3. Upload An Image

Reverse Image Search: Everything You Need To KnowScreenshot from Google Images, May 2022Reverse Image Search: Everything You Need To Know

Click the camera icon on the right side of the Google Images search bar to explore your desired image.

Two options will appear: “Paste image URL” and “Upload an image.”

If the image is uploaded on your camera roll, select “Upload an image,” click “Photo Library” and select your picture.

The browser will then upload the photo for you.

You can also choose to take a photo or browse your previous documents or screenshots when uploading a file.

4. Or, Paste The Image URL

Reverse Image Search: Everything You Need To KnowScreenshot from Google Images, May 2022Reverse Image Search: Everything You Need To Know

If you don’t have the image saved on your phone, select the “Paste image URL” tab.

To obtain your picture’s URL, open the photo in your browser, hold the image down, and select “Copy.”

After that, paste your URL into the URL upload tab. This is done on most phones by double-tapping the search box and selecting “Paste.”

5. Explore Your Results

After you either upload your image or paste the URL, click the search icon.

The website will show you related searches, other available image sizes and websites containing the same picture.

How To Do Reverse Image Search On Google (iPhone)

Open your browser and go to images.google.com.

If you’re using Safari, click on the double “AA” icon on the left side of the browser search bar.

If you’re using Chrome, look at the bottom-right of your screen for the three dots and click that.

Select “Request Desktop Site.”

Upload your image to see the results.

How To Do Reverse Image Search On Bing

Click on the “Images option on the top left side of Bing’s homepage.

Select the “Search using an image icon on the search bar.

bing search using an imageScreenshot from Bing Images, May 2022bing search using an image

At this point, your options are to drag an image into the search box, upload an image manually by searching files on your computer, or paste an image or URL.

Sample visual search on BingScreenshot from Bing Images, May 2022Sample visual search on Bing

Note: Unlike with Google, you can drag more than one image into the search bar!

Here are the results for a photo uploaded from desktop.

Bing image search resultsScreenshot from Bing Images, May 2022Bing image search results

You can click on tabs to view pages where the image appears, similar images, and related searches.

How To Do Reverse Image Search On Yandex

On Yandex, click Imageson the top left of the search bar.

yandex image searchScreenshot from Yandex, May 2022yandex image search

Click on the camera icon.

yandex search by imageScreenshot from Yandex Visual Search, May 2022yandex search by image

You’ll get the option to enter your image’s URL or upload a photo from your desktop.

Let’s say you decide to save and then upload the photo from desktop. You’ll get results like these.

yandex image search resultsScreenshot from Yandex Images, May 2022yandex image search results

If you scroll down, you’ll see similar images and a list of all the pages where the image is displayed.

How To Do Reverse Image Search On TinEye

TinEye is the search engine where you can do a quick, no-nonsense reverse image search.

tineye reverse image searchScreenshot from TinEye, May 2022tineye reverse image search

To start, click the “Upload” button on the left side of the search bar to browse saved images on your desktop.

Or, paste the image’s URL into the search bar.

You can also drag and drop an image from an open browser tab straight into the TinEye homepage.

When you’re done, you’ll get results like these.

tineye image search resultsScreenshot from TinEye, May 2022tineye image search results

The cool part is you can use filters to search by image size, newest or oldest post, best match, and most changed.

You can also filter by website or collection to narrow down your results.

tineye image search filtersScreenshot from TinEye, May 2022tineye image search filters

Reverse Image Search: The Easy Way To Research Images

Reverse image search is useful, easy, and fun.

There are a ton of reasons why you might want to do a reverse image search.

  • You want to know if you can post the image on your site.
  • You want to find the original source or creator of an image.
  • You want to know who’s using your images.
  • You’re just curious about an image you like.

And, you can do a reverse image search on your favorite browser, no matter what that may be.

You’re not limited by device, either. It’s easy to do on Mac or PC, iPhone or Android, mobile or desktop.

Now you have no excuse not to track down the origins of that mysterious, yet amazing, image that will add depth to your blog post.

So, get out there and play image detective!

More Resources:


Featured Image: AboutLife/Shutterstock

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How do you hire an SEO manager?

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How do you hire an SEO manager

30-second summary:

  • Business leaders struggle to hire SEO managers, and often wonder if they need one
  • SEO visibility is key to business success and is hard to increase your customer base and sales
  • SEO is a great contributor to brand growth and essentially needs the right mindset
  • This is a checklist to help you hire the right fit for your business

If you’re looking to improve your website’s search engine ranking, you may be wondering how to go about hiring an SEO manager. It can be a daunting task, but with the right information, it can be more straightforward than you think.

In this article, we will discuss some of the things you should consider when hiring an SEO manager. We’ll also provide some tips on how to make sure your team works well together and gets the most out of your SEO manager.

Why hire an SEO manager?

Without an SEO manager, it’s often difficult to know where to start when it comes to improving your website’s search engine visibility. And without valuable organic traffic, it’s hard to increase your customer base and sales. SEO can be a big contributor to brand growth.

An SEO manager can help you identify the best strategies for improving your website’s search presence. They will also be able to monitor overall performance, spot potential improvement opportunities, and create effective tactics to get the best results from your website’s content.

This includes conducting keyword research and creating SEO content, optimizing existing website pages, analyzing traffic sources, managing link-building campaigns, monitoring search engine performance, and regularly reporting on the progress of organic traffic. An SEO manager will ensure that your business sees SEO progress much more quickly.

What responsibilities does an SEO manager have?

The primary responsibility of an SEO manager is to ensure that your website ranks as high as possible in search engine results (not just Google, but Bing, and Amazon too).

If you’re not on the first page of Google for your most important keywords, you’re missing huge sales opportunities. This is particularly true for ecommerce SEO, where a poorly-performing website and SEO strategy can literally be the difference between a thriving business and bankruptcy.

It is crucial to hire an SEO manager who understands all aspects of SEO, including technical SEO, content-related tasks, analytics tracking, website performance, and link building.

They should have the ability to assess the current health of a website, developing plans to improve ranking in organic search results. The successful candidate should also be able to track and analyze performance metrics, such as click-through rates, conversion rates, and bounce rates.

What characteristics make a good SEO manager?

When looking for an SEO manager, you’ll want to find someone who is knowledgeable in the field, has good communication skills, is a self-starter, and can work independently.

Personality traits are key too. The person should be creative, persistent, and have a passion for problem-solving. They should also have good organizational skills and the ability to prioritize tasks.

It is important that the SEO manager you hire is a team player, and can take direction from upper management. Having the ability to build relationships with stakeholders and clients is also essential.

The importance of project management

Project management skills are essential for an SEO manager as they will need to coordinate activities between multiple teams and departments, manage timelines and budgets, and report on project progress.

Without good project management skills, an SEO manager will struggle to get results and could cause delays in achieving desired outcomes.

How can you ensure that your team gels well?

The key to creating a successful SEO team is finding people with complementary skills who work well together. This involves looking for individuals who have experience in different aspects of digital marketing, such as content writing, web design, and analytics.

You don’t want to hire a team of people who are all experts in the same field, as this will limit your team’s ability to think creatively and come up with innovative ideas.

It is also important to ensure that your SEO manager has good interpersonal skills. Having an open-door policy where everyone can easily communicate with each other is essential. This will help build trust between team members and ensure everyone is on the same page.

Having an open dialogue between all team members will also be crucial. This will ensure their feedback and input on how best to optimize the content or improve strategies.

Ideas for welcoming and onboarding your new hire

This could include creating an onboarding checklist, setting up regular meetings, assigning tasks to the team members, and scheduling time for team-building activities. Do make sure your SEO manager has face time with key leads from across the business to get a strong understanding of the business and its needs. This pays off in the long run.

Hiring in-house vs SEO outsourcing

When it comes to deciding if you should hire an in-house SEO manager, outsource the work to an SEO agency, or simply get a freelancer – you need to gauge the pros and cons.

Hiring in-house may be more expensive but can provide a greater level of control and allows for closer collaboration with the team. You totally own your processes and have granular input on everything.

On the other hand, outsourcing to an agency or freelance professional may be more cost-effective and can provide specialized skills that are not available in-house. Many SEO providers will offer types of monthly SEO packages, which make costs predictable and controllable. And depending on the terms of a contract, you likely have the freedom to cancel whenever you like. This can be much less hassle than employing someone ­– a poorly-performing employee, which can be more troublesome to resolve.

  Hiring in-house Hiring an SEO agency or freelancer
Pros • Greater control and collaboration

• Easier to monitor progress

• Assign tasks quickly

• Affordable

• Access to specialized skills

• High level of expertise and experience

Cons • Can be more expensive

• Limited experience level

• Can be difficult to find the right candidate

 

• Lack of control over the process

• Communication can be more difficult

• Accountability can be less clear

Interview questions to ask your potential SEO manager

When interviewing a potential SEO manager, you should ask some specific questions to make sure they are the right fit. These can include questions about their experience with SEO, how they stay up-to-date on algorithm changes, and what strategies they would use to improve your website’s ranking.

Example starter questions

  • What experience do you have with SEO?
  • How do you stay up to date on algorithm changes?
  • What strategies would you use to improve our website’s ranking?
  • How would you optimize our content for search engine visibility?
  • What kind of link-building tactics do you employ?
  • What do you consider to be the most important SEO trends?

Common mistakes to avoid when hiring a new candidate

When hiring an SEO manager, there are some common mistakes you should avoid:

Not understanding the responsibilities of an SEO Manager

It is vital you have a clear idea of what the job entails and that the candidate has the relevant skills for the position.

Not considering the team’s current culture

When bringing someone new onto your team it is important to consider how they will fit in with existing colleagues.

Not asking enough questions during interviews

Make sure you ask any potential candidates about their experience and qualifications, as well as their ability to work with the team and manage client relationships.

Not setting clear goals for the role

Setting clear expectations will ensure that everyone is on the same page from the outset and that any targets are achievable.

Not agreeing on a budget

Before you start your search, make sure to set a realistic budget for this role. This will help you determine how much you can afford to pay, and what kind of person is best suited to the job.

Not conducting background checks

Background checks are important when hiring an SEO manager as they will provide insight into their past experience and any qualifications they may have. It’s also a good way to make sure that there are no discrepancies in their resume.

FAQ

Q: How do I find an SEO manager?

A: You can look for SEO managers on job boards, or hire a freelancer or agency. Make sure to ask them questions about their experience and qualifications, as well as their ability to work with the team and manage client relationships.

Q: What should I look for in an SEO manager?

A: A good SEO manager should have experience with SEO, and up-to-date knowledge of algorithm changes and strategies to improve a website’s ranking. They should also be able to optimize content for search engine visibility, employ link-building tactics and keep track of the latest SEO trends.

Q: How much does it cost to hire an SEO manager?

A: The cost of hiring an SEO manager will depend on the level of experience, skills, and services required. Generally, in-house managers can be more expensive than agencies or freelance professionals. It’s important to set a realistic budget before you start your search.

Q: Is it a good idea to hire an SEO manager overseas to work remotely?

A: This depends on the situation. Hiring a remote SEO manager can be beneficial if they are highly experienced and able to deliver results, however, communication and accountability can be more challenging with remote workers. It’s important to weigh up the pros and cons before making your final decision. There may also be legal or compliance issues when employing internationally.

Closing thoughts

Finding the right SEO manager is an important step in ensuring your website’s success. Make sure to ask potential candidates plenty of questions and take into account their skills, experience, and ability to fit into the team culture before making a decision. Consider both the benefits and disadvantages of hiring an in-house employee or outsourcing to an agency or freelancer, and don’t forget to set a budget. With the right candidate on board, you’ll be well on your way to achieving long-term SEO success.


Joe Dawson is Director of strategic growth agency Creative.onl, based in the UK. He can be found on Twitter @jdwn.

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