Are you looking for ways to measure your social media performance? Want to know the KPIs you should track to work your way to success?
Giraffe Social Media share the social media metrics to track in this infographic.
Here’s a quick summary:
- Shares, comments, replies and saves
- Engagement rate
- Issues resolved
- Social share of voice (SSoV)
- Return on ad spend (ROAS)
- Conversion rate (CR)
Check out the infographic for more.
A version of this post was first published on the Red Website Design blog.
Twitter Shares Insights into How Users and Brands Engage in Core Issues Around Identity [Infographic]
Research has shown that Gen Z consumers are increasingly looking to spend with brands that take a stand on social issues, with social media platforms providing a means for businesses to connect with their respective brand communities, and use their voice to support relevant causes and movements.
That directly relates to identity, and how people choose to align on political and cultural issues, and it’s important that brands consider how their core messaging, and subsequent actions, support their beliefs and stances, in various ways.
To glean more insight into this, Twitter recently partnered with OMG Research to explore how conversations related to identity are being conducted via tweet.
As per Twitter:
“When it comes to serious matters, such as racial justice, gender equality, and climate change, people on Twitter not only welcome brands into these conversations but expect them to speak up on behalf of their followers and others who share their values.”
Again, the advent of social media has changed the way that brands connect, which has also changed consumer expectations around what they share, and how they act in support.
An important consideration for all brands – check out Twitter’s insights below.
New Google Rich Results Guidelines Prevent Prohibited, Regulated Or Harmful Products
Go Wild With Rabbids: Party of Legends Today
SEO Tips For Expanding Into German-Speaking Markets
How to Blog When You Have No Time
The top 5 solutions replaced
Creating Content That Satisfies Search Intent & Meets Customer Needs
Google Find Places Through Reviews
The 17 Best Resume Templates for Every Type of Professional
Next Week on Xbox: July 4 to 8
Former Google CEO Describes ‘Brutal’ Review Process For New Projects
Why Google Doesn’t Like Some SEO Metrics
9 Creative Company Profile Examples to Inspire You [Templates]
How Software Systems Enhance the Performance of Gym Business?
Strategizing Your Instagram Marketing – DigitalMarketer
How to Calculate Your Lead Generation Goals [Free Calculator]
Google Bar & Pool Table Room
Google Single URL Inspection Tool Dog
24 questions to ask identity resolution vendors during a demo
Good Web Sites Are Good For SEO, Says Google
Alcides Aguasvivas On Proper Infrastructure For Sites To Perform Well In Search